Summary
In this conversation, Tal Benisty shares seven simple and powerful storytelling principles for creators and communicators. He emphasizes the importance of zooming into the moment, balancing conflict and context, using sensory anchors, creating rhythm, making the story conversational, starting at the end, and hooking the audience visually and verbally. These principles aim to make stories more engaging, relatable, and immersive.

Takeaways
- Zoom into the specific moment to engage the audience.
- Balance conflict and context to create momentum in the story.
- Use sensory anchors to make the story feel real and immersive.
- Create rhythm in storytelling to maintain audience attention.
- Make the story conversational to connect with the audience.
- Start at the end to give the story direction, tension, and structure.
- Hook the audience visually and verbally to grab their attention from the start.

Chapters
- 00:00 Zoom into the Moment
- 11:42 Hook Them Visually and Verbally

This session is part of our new Riverside Workshops series. In each workshop, one creator from the Riverside community will share their methods, tips, and workflows to help teach and inspire you.

For this session, we'll feature Jon Richardson. He is podcasting consultant and producer who uses Riverside Studios and Projects to organize and manage his entire workflow for himself and his clients. In the session, we'll discuss:

• Studios and Projects, and talk about the differences, and how to best organize both
• Utilizing multiple studios, and how that can help you manage your workflows
• Media management, its importance, and how you can manage your media yourself
• Studio settings, the settings you should be using to achieve best results
• Getting the most out of your projects, including static guest and audience links, incorporating recordings from other projects, and keeping it all organized in a way that works best for you
• Get an inside look at exactly what Jon does - and learn how how you can do it, too!

For this workshop, Jon will show you how to turn the chaos of your creative process into an organized workflow that keeps you on top of every step of the process, so you can focus on creating magic, instead of creating a mess.

Maximize your content’s reach and turn one conversation into a full content calendar.

In this webinar, we’ll dive into the art of content repurposing—transforming one piece of content into multiple formats to engage audiences across multiple platforms. And we’ll discuss how to create more content without feeling like you’re taking on hours of more work for yourself. 

Join us as three expert guests from the community share their tried-and-true strategies, practical tips, and unique insights into how they repurpose content to expand their impact.

What we'll discuss

What considerations they make before creating their content, with repurposing in mind

• Step-by-step, how they recycle and repurpose their content
• Which posts and methods have worked best for them
• The tools and automations they use for repurposing
• Which determinations they make to decide when, where and what to publish

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Whether you’re a podcaster, video creator, marketer, social media manager, this session will leave you inspired and equipped to make the most out of every piece of content you create.

This session is part of our Community Workshop series. In each workshop, one creator from the Riverside community shares their methods, tips, and workflows to help teach and inspire you.

This session is part of our Community Workshop series. In each workshop, one creator from the Riverside community shares their methods, tips, and workflows to help teach and inspire you.

For this session, we’ll be joined by George Blackman, who has worked as the YouTube script writer for Ali Abdaal, Colin & Samir, and more. He's a creator, storyteller, and scriptwriting consultant known for helping creators across niches reach their scripting goals. He’s written scripts and hooks for some of the top creators, and will be breaking down his personal, validated and repeatable system to scriptwriting — with a special focus on how to write hooks that stop the scroll.

We’ll cover:

• George’s proven framework for writing compelling scriptsHow to craft hooks that grab attention in the first 3 seconds
• The structure behind high-retention videos
• Real-world examples from George’s client work
• Tips you can use immediately to improve your next script

Get an inside look at exactly how George writes — and learn how you can, too!

We’ve been busy. Over the past few weeks, we’ve rolled out a ton of powerful new updates across Riverside to help you get your content out faster— from advanced AI tools to smarter editing options, more flexible layouts, and more.

If you haven’t had a chance to explore them all yet, and/or want to take a deep dive into each one, this is your chance to catch up. In this live webinar, we’ll walk you through every new feature, show you exactly how to use them, and share tips to help you get the most out of Riverside — whether you’re recording, editing, or streaming.

Webinars don’t have to be a one-and-done event. With the right strategy, a single session can fuel weeks (or even months) of content across every platform your audience uses. And after all the work you put into putting them on, it’s time you get more out of them. 

In this special session, we’re joined by Ross Simmonds, founder of Foundation Marketing and a leading voice in content distribution. Ross will share how to transform webinars into entire content engines that drive reach, engagement, and results for your business.

You’ll learn how to:

• Multiply your content: Turn one webinar into 10+ pieces of high-performing content
• Adapt across platforms: Repurpose content for LinkedIn, YouTube, newsletters, blogs, and more
• Segment your audience: Craft tailored snippets that resonate with different buyer personas
• Streamline your process: Use proven workflows and tools to save time while scaling impact

Whether you’re a marketer, creator, or business owner, this workshop will give you a repeatable framework for getting the most out of your webinars.

This session is part of our Riverside Community Workshop series. In each workshop, one creator from the Riverside community shares their methods, tips, and workflows to help teach and inspire you.

For this session, we’re joined by Steve Stewart, co-founder of the Podcast Editors Academy and a veteran editor who has helped countless podcasters sharpen their sound and polish their content. Steve isn’t just about making edits — he’s passionate about the why behind editing, and the principles that make content truly engaging.

In this workshop, we’ll dive into:

• The core differences between editing for video vs. audio audiences
• Steve’s “CRAPP” method (Crutches, Repeats, Accidents, and Pregnant Pauses) — and how to cut it cleanly
• Smart strategies for editing ads so they blend seamlessly with your content
• Big-picture editing principles that help you connect with your audience, not just polish your files

This is more than just a technical how-to. It’s a conversation about editing as a creative craft. Come ready to learn, ask questions, and rethink how you approach your edits to help you walk away with practical tips to make your audio and video shine.

For this next Community Workshop, we’re hosting a very special session. 

Join us for a deep dive into the Editor with the Product Managers who built it - and get a front row seat to see all of our favorite tricks, tips, hacks, hidden tools, and some features you may have even overlooked. 

We’ll share, step by step, exactly how we use the Editor to create polished videos and audio faster than ever. Plus, we’ll share the pro-tips we swear by, answer your questions, and give a preview of what’s to come. 

In this session, you’ll learn:

• Our product team’s favorite time-saving editing tricks
• Hidden tools and features in the Editor that you may have missed
• How to streamline your workflow for both audio and video

• Big-picture editing principles to make your content shine