Summary

In this episode of Fridays 4 Fundraising, Kelly emphasizes the importance of planning ahead, scheduling content, and utilizing the right tools to streamline the fundraising process so that you can be reactive while your campaign is in progress. She shares options for affordable, but excellent, tools nonprofit leaders can use to make this seamless.

Join Sustain & Thrive: https://www.fromscratchfundraising.com/sustain-thrive

Download the Year End Campaign Planner: https://www.fromscratchfundraising.com/yearend 

Takeaways

• Planning ahead is crucial for year-end campaigns.
• Scheduling content allows for better donor stewardship.
• Using a CRM with email marketing integration is beneficial.
• Pre-programming social media content saves time.
• Investing in email marketing tools is worthwhile.
• Having a campaign planner simplifies the process

Chapters

00:00 Welcome to Fridays 4 Fundraising

01:19 Why it's important to pre-schedule your year-end campaign

03:52 Free resources to support your year-end campaign

04:18 Consider joining Sustain & Thrive

05:30 This Week's Assignment Review

Keywords

fundraising, nonprofit, year-end campaigns, content scheduling, donor stewardship, email marketing, social media management, CRM tools, fundraising success, small nonprofits, Neon One, Canva, Buffer, Meta, Hootsuite