Funky Flywheels Show – der Podcast für B2B SaaS- & AI-Founder zwischen 1–10 Mio. ARR.
Björn W. Schäfer | Entrepreneur, Business Angel & Book Author
130 episodes
2 days ago
Startups test dozens of AI tools, but most teams end up overwhelmed and go back to square one. Stacked tools, no adoption, no real impact. One founder told me: “AI was supposed to make sales easier. It only added complexity.” Theresa Engl (VP Sales) and Lars Thalmann (GTM & Growth) have seen and tested a lot - and built a focused AI stack that actually works. After scaling to 150+ enterprise clients, they share what really moved the needle in 2025 and what’s coming in 2026. 1. The Notetak...
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Startups test dozens of AI tools, but most teams end up overwhelmed and go back to square one. Stacked tools, no adoption, no real impact. One founder told me: “AI was supposed to make sales easier. It only added complexity.” Theresa Engl (VP Sales) and Lars Thalmann (GTM & Growth) have seen and tested a lot - and built a focused AI stack that actually works. After scaling to 150+ enterprise clients, they share what really moved the needle in 2025 and what’s coming in 2026. 1. The Notetak...
MEDDIC: So wird das Revenue-Framework zur gemeinsamen Sprache für Marketing, Sales, CS und Produkt - EP 114 🇩🇪 | Classics mit Michael Rap
Funky Flywheels Show – der Podcast für B2B SaaS- & AI-Founder zwischen 1–10 Mio. ARR.
34 minutes
4 months ago
MEDDIC: So wird das Revenue-Framework zur gemeinsamen Sprache für Marketing, Sales, CS und Produkt - EP 114 🇩🇪 | Classics mit Michael Rap
[Diese Folge wurde ursprünglich im März 2024 veröffentlicht und inspirierte den Discovery- und Qualification-Teil meines Bestseller-Buches "Funky Flywheels", in dem ich MEDDIC, SPICED und mein eigenes CUSTOM Framework detailliert gegenüberstelle.] In dieser Folge spreche ich mit Michael Rapp über das MEDDIC Framework – nicht nur als Sales-Tool, sondern als unternehmensweite Revenue-Sprache. Ein Deep-Dive in systematische Opportunity-Qualification und warum die meisten Unternehmen das Potenzia...
Funky Flywheels Show – der Podcast für B2B SaaS- & AI-Founder zwischen 1–10 Mio. ARR.
Startups test dozens of AI tools, but most teams end up overwhelmed and go back to square one. Stacked tools, no adoption, no real impact. One founder told me: “AI was supposed to make sales easier. It only added complexity.” Theresa Engl (VP Sales) and Lars Thalmann (GTM & Growth) have seen and tested a lot - and built a focused AI stack that actually works. After scaling to 150+ enterprise clients, they share what really moved the needle in 2025 and what’s coming in 2026. 1. The Notetak...
