Most studio owners decide to open their fitness and wellness businesses because they want to help people and add more meaning into their lives.
Their heart is in the right place, but scaling a profitable business that feels incredible to own and run is trickier than ever before. So where they get stuck is no one has ever shown them how to run a wildly successful business, without the overwhelm and chaos.
Plus, they’re doing it all alone.
Until now.
Welcome to The Geronimo Unfiltered Podcast for ambitious boutique studio owners who are allergic to average and know they’re capable of more. They’re just missing the HOW.
I’m your host Doza, CEO and Founder of The Geronimo Academy... And together with my crew and my community of owners and managers who are the doers and the implementers, we are on a mission to pioneer a better way to own and operate a health and fitness business, while building a life you love, not hate.
So, if you’re ready to push your boundaries, level up your money, meaning and impact & stop doing it all alone… then you’re in the right place ...
This is going to be raw and unfiltered, zero bullshit.
So take a deep breath, strap yourself in, and let’s get started.
All content for Geronimo Unfiltered is the property of TBC Studios and is served directly from their servers
with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Most studio owners decide to open their fitness and wellness businesses because they want to help people and add more meaning into their lives.
Their heart is in the right place, but scaling a profitable business that feels incredible to own and run is trickier than ever before. So where they get stuck is no one has ever shown them how to run a wildly successful business, without the overwhelm and chaos.
Plus, they’re doing it all alone.
Until now.
Welcome to The Geronimo Unfiltered Podcast for ambitious boutique studio owners who are allergic to average and know they’re capable of more. They’re just missing the HOW.
I’m your host Doza, CEO and Founder of The Geronimo Academy... And together with my crew and my community of owners and managers who are the doers and the implementers, we are on a mission to pioneer a better way to own and operate a health and fitness business, while building a life you love, not hate.
So, if you’re ready to push your boundaries, level up your money, meaning and impact & stop doing it all alone… then you’re in the right place ...
This is going to be raw and unfiltered, zero bullshit.
So take a deep breath, strap yourself in, and let’s get started.
MILLION-Dollar Maths: The 7 Numbers To Build A $1M Studio In 12 Months (Without Burning Out)
Geronimo Unfiltered
43 minutes
1 month ago
MILLION-Dollar Maths: The 7 Numbers To Build A $1M Studio In 12 Months (Without Burning Out)
Build your million dollar studio plan with me LIVE this week: https://bit.ly/p-2026-million-dollar-studio
If I opened your numbers this week, would they show a calm, composed operator - or someone flying the plane on feelings?
Because here’s the truth: business isn’t magic, it’s maths.
In this episode, we give you the exact model to hit the million-dollar run rate in 12 months - without the burnout, the guesswork, or the fluff.
We’ll show you the weekly targets, the order to install them, and the mindset to stick with it long enough for compounding to kick in.
Here’s what we’re covering:
The 21 → 7 → 80% → 5 − 2 = Net 3 weekly formula that gets you to $1M
Why holding a “Net 3” for 50 weeks (the Green Line) changes everything
The success sequence: leads → sales → rollovers → retention (don’t do it out of order)
Problems vs projects—how to sit with the real constraint until it’s solved
Running the business strategically (not emotionally): be the composed pilot
Building the dream team and tracking LER 2–3 so your growth is profitable
Owner hours: forced vs optional—and why freedom requires a real handover
… and a whole lot more
Chapters:
⏳ [00:00] Cold Open: Business Isn’t Magic - It’s Maths
⏳ [01:08] Life & Drama Updates: Hawaii Vision, MDS Pro Launch
⏳ [03:43] Manager School & Content Room: Closing Team Gaps
⏳ [08:12] The Million-Dollar Model: 5–7 Numbers You Need
⏳ [10:09] The Formula: 21 Leads → 7 Sales → 80% Rollovers → 5 − 2 = Net 3
⏳ [11:01] From 150 Members To $1M: Hold Net 3 For 50 Weeks
⏳ [13:41] Success Is In The Sequence (Install In Order)
⏳ [16:26] Why Most Studios Don’t Make It: Consistency & Composure
⏳ [22:25] Face The Facts: Track Numbers Weekly & Win The Week
⏳ [26:15] Turning Pro: Choose Your Hard & Stay The Course
⏳ [34:34] Compounding: Don’t Quit Before The Stack Hits
⏳ [37:53] Bonus Metrics: LER 2–3 & Owner Hours (Freedom Test)
⏳ [41:05] Your Duty: Stay Open & Serve Your Community
Keen to chat to our team about building a $1M dream business and life? Go Here: https://bit.ly/4kZSlya
Want to SCALE your business and generate more LEADS? Go Here: https://bit.ly/4kZSlya
Want to LEARN proven systems to grow your business without burnout? Go here: https://bit.ly/44XoX5w
Connect with us:
My website: https://thegeronimoacademy.com
IG Geronimo: https://www.instagram.com/thegeronimoacademy
IG Hey.Doza: https://www.instagram.com/hey.doza
LinkedIn: https://au.linkedin.com/in/andrewhandosa
Geronimo Unfiltered
Most studio owners decide to open their fitness and wellness businesses because they want to help people and add more meaning into their lives.
Their heart is in the right place, but scaling a profitable business that feels incredible to own and run is trickier than ever before. So where they get stuck is no one has ever shown them how to run a wildly successful business, without the overwhelm and chaos.
Plus, they’re doing it all alone.
Until now.
Welcome to The Geronimo Unfiltered Podcast for ambitious boutique studio owners who are allergic to average and know they’re capable of more. They’re just missing the HOW.
I’m your host Doza, CEO and Founder of The Geronimo Academy... And together with my crew and my community of owners and managers who are the doers and the implementers, we are on a mission to pioneer a better way to own and operate a health and fitness business, while building a life you love, not hate.
So, if you’re ready to push your boundaries, level up your money, meaning and impact & stop doing it all alone… then you’re in the right place ...
This is going to be raw and unfiltered, zero bullshit.
So take a deep breath, strap yourself in, and let’s get started.
