Getting to the Bottom Line: Conversations to help business owners maximize revenue, profit, and cash flow
Stephanie Smith
37 episodes
1 week ago
Start 2026 with purpose, clarity, and a solid plan for your business success. In this solo kickoff episode of Getting to the Bottom Line, host Stephanie Smith, CFO and founder of New Light Financial Solutions, shares her expert process for setting realistic and impactful financial goals. Whether you're aiming to increase revenue, streamline expenses, or improve cash flow, this episode walks you through the exact steps to reflect on last year's performance and create a data-driven roadmap for ...
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Start 2026 with purpose, clarity, and a solid plan for your business success. In this solo kickoff episode of Getting to the Bottom Line, host Stephanie Smith, CFO and founder of New Light Financial Solutions, shares her expert process for setting realistic and impactful financial goals. Whether you're aiming to increase revenue, streamline expenses, or improve cash flow, this episode walks you through the exact steps to reflect on last year's performance and create a data-driven roadmap for ...
Start 2026 with purpose, clarity, and a solid plan for your business success. In this solo kickoff episode of Getting to the Bottom Line, host Stephanie Smith, CFO and founder of New Light Financial Solutions, shares her expert process for setting realistic and impactful financial goals. Whether you're aiming to increase revenue, streamline expenses, or improve cash flow, this episode walks you through the exact steps to reflect on last year's performance and create a data-driven roadmap for ...
In this revealing episode of Getting to the Bottom Line, host Stephanie Smith sits down with entrepreneur Glenn Bostock, a former cabinet‑maker, elevator‑interior innovator, and now a passionate advocate for what he calls “Human Business.” Glenn shares his unlikely journey from working in a barn to engineering patented elevator‑remodel kits used nationwide, and ultimately building a thriving business focused on people, purpose, and continuous improvement. Together, they unpack why many busin...
In this episode of Getting to the Bottom Line, host Stephanie Smith sits down with Billy Sammons, real estate professional and founder of Live Local Warm Marketing, to talk about the powerful impact of warm marketing on small business growth. Tired of paying thousands for cold leads that go nowhere? Billy shares how entrepreneurs can ditch outdated tactics and build real, sustainable communities around their businesses. Billy walks us through his journey from high school teacher to real esta...
Struggling with cash flow in your business—even though you're making sales? In Episode 33 of Getting to the Bottom Line, host Stephanie Smith is joined by co-owner and guest Kris Smith to break down the 6 essential cash flow drivers every business owner needs to monitor to stay profitable and sustainable. Whether you're sending invoices, managing inventory, buying assets, or figuring out when to pay bills, this episode dives into how to strategically manage your cash so you're not constantly ...
Welcome to Getting to the Bottom Line, where I’m your host Stephanie Smith (New Light Financial Solutions). In this episode, I sit down with Stacey Szynkowski of S Squared Ledger to dig deep into one of the foundational pillars of any scaling business: bookkeeping and payroll. If you’ve ever felt uneasy looking at your profit & loss, questioned whether your revenue really supports growth, or wondered whether AI can “just handle” your finances — this conversation is for you. Stacey and I ...
In this solo episode of Getting to the Bottom Line, host Stephanie Smith, founder of New Light Financial Solutions, dives deep into a problem many high-earning entrepreneurs face: “Why don’t I have more profit even though I’m making sales?” Stephanie breaks down the 5 key profit drivers—Cost of Goods Sold, Payroll, Marketing, Operating Expenses, and Other Income/Expenses—and reveals how each one can either make or break your bottom line. From actionable vendor negotiation tips to understandi...
In this episode of Getting to the Bottom Line, host Stephanie Smith is joined by serial entrepreneur and networking strategist Devin Sizemore to unpack the real value of relationships in business. Forget the outdated, transactional approach to networking — Devin shares a refreshing, practical system for building a network that doesn’t just generate leads but solves business problems, reduces costs, and opens doors to strategic partnerships, podcast appearances, speaking opportunities, and mor...
Tired of posting episodes that never seem to move the revenue needle? In this episode of Getting to the Bottom Line, host Stephanie Smith, founder of New Light Financial Solutions, sits down with Kim Parkinson, certified Podcast Growth Coach and host of Podcasting for Spiritual Women, to unpack the real drivers behind a profitable show. Kim’s journey from running a 60-hour-a-week craft store (complete with local TV segments) to building her own production agency is jam-packed with lessons o...
In this episode of Getting to the Bottom Line, host Stephanie Smith of New Light Financial Solutions is joined by her husband and business partner, Kris Smith, for a practical breakdown of five key revenue drivers that every business owner should understand. While many entrepreneurs believe increasing sales volume is the only path to more profit, Stephanie and Kris reveal smarter, more strategic levers that can dramatically impact your bottom line—without always needing more customers. From ...
Thinking about selling your business someday—whether that day is next year or 10 years out? In this episode of Getting to the Bottom Line, Stephanie Smith sits down with lifelong entrepreneur and exit-planning coach Pete Mohr to unpack what “exit ready” really means. Pete explains why the right time to plan your exit is now and how the daily pursuit of creating value sets you up for the highest possible payout when you finally step away. You’ll hear real-world stories of owners blindsided by ...
In this solo episode of Getting to the Bottom Line, host Stephanie Smith shares a childhood story about a lemonade stand gone wrong—and how it perfectly mirrors what many business owners experience today. No leads. No conversions. No revenue. Stephanie breaks down two essential financial drivers every business owner must understand: leads and conversion rates. Through simple examples and real-world stories, she helps demystify how you can attract more of the right people and turn them into p...
In this episode of Getting to the Bottom Line, Stephanie Smith sits down with Janine Hayden—owner of Hayden Digital Group and lead-qualification expert—to uncover exactly how smart funnels and interactive quizzes can turn cold prospects into paying customers. Janine shares her journey from self-taught coder to sales-enablement strategist, and explains why asking the right questions up front not only filters out unqualified leads but also educates potential clients and keeps everyone engaged. ...
In this solo episode of Getting to the Bottom Line, Stephanie Smith tackles one of the most misunderstood topics in small business: cash flow. While most business owners obsess over profit or revenue, the real reason businesses fail is a lack of cash. Stephanie walks you through why cash—not profit—is the lifeblood of your business, how to track it, and what metrics actually matter when managing your money. Using real-world examples (and a bathtub analogy you won’t forget), she breaks down th...
In this solo episode of Getting to the Bottom Line, Stephanie Smith breaks down a topic that every business owner needs to understand but few actually master: the difference between revenue, profit, and cash flow. If you’ve ever wondered why your sales look great on paper but your bank account still feels tight, this episode is for you. Stephanie walks through how each financial metric plays a role in your business, why cash flow is king, and how a high-revenue company can still fail without ...
Marketing doesn’t have to be overwhelming or expensive—especially when you have a clear framework to follow. In this episode of Getting to the Bottom Line, Stephanie Smith sits down with global marketing strategist and digital nomad Eric Dingler to break down the four essential stages of his Marketing Momentum Framework: Awareness, Consideration, Purchase, and Advocacy. Eric shares real-world insights from his travels to 15+ countries and how constantly being a “first-time customer” helped hi...
In this powerful episode of "Getting to the Bottom Line," I sit down with Money Mindset Expert Pericles Rellas to talk about the hidden beliefs and subconscious patterns that silently sabotage business success. With over 25 years of experience, Pericles has helped individuals and entrepreneurs reset their "financial thermostat"—the internal setting that dictates how much wealth we allow ourselves to earn, keep, and enjoy. We dive into the four-step process to clear financial blocks, what it m...
What if the key to growing your business wasn’t just getting more leads, but keeping the customers you already have? In this episode of Getting to the Bottom Line, I sit down with Andrew Laws of Yeso I.O. to talk about one of the most overlooked but powerful business drivers: customer retention. We explore creative ways businesses can re-engage past customers, build long-term loyalty, and increase revenue—all without chasing after new leads. Andrew shares unique marketing strategies that have...
In today’s digital world, cybersecurity isn’t just for big corporations—small businesses are now prime targets for hackers, phishing scams, and data breaches. In this episode of Getting to the Bottom Line, I sit down with Justin Kane, CEO of DoubleChecked, to discuss the most common cybersecurity mistakes business owners make and how to protect your business, data, and reputation. From multi-factor authentication (MFA) and password management to cyber insurance policies and phishing scams, w...
Step into the world of web analytics with our guest, Philippa Gamse, who brings over 25 years of expertise in digital marketing strategy and analytics. Philippa takes us on a fascinating journey, sharing how businesses can transform raw data into impactful strategies that drive profitability. We explore the nuanced art of optimizing calls to action for better conversions, using tools like Google Analytics to track and enhance user behavior. Philippa's insights reveal how even small adjustment...
What if you could transform chaos into clarity and reclaim control over your business operations? Join us as we uncover the intriguing journey of Scott, the visionary founder of Business on Purpose, who shares his extraordinary shift from telemarketer and pastor to becoming a transformative business coach. Scott's mission is to liberate business owners from the never-ending cycle of chaos by focusing on four critical pillars: purpose, people, process, and profit. Through our conversation, you...
Getting to the Bottom Line: Conversations to help business owners maximize revenue, profit, and cash flow
Start 2026 with purpose, clarity, and a solid plan for your business success. In this solo kickoff episode of Getting to the Bottom Line, host Stephanie Smith, CFO and founder of New Light Financial Solutions, shares her expert process for setting realistic and impactful financial goals. Whether you're aiming to increase revenue, streamline expenses, or improve cash flow, this episode walks you through the exact steps to reflect on last year's performance and create a data-driven roadmap for ...
