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Grab the Essential Full Audiobooks in Business & Economics, Marketing & Advertising
thebookvoice.com
190 episodes
4 months ago
Please visit https://thebookvoice.com/podcasts/1/audiobook/user/1545/ to download full audiobooks of your choice for free. Discover the world of audiobooks with over 500,000+ captivating titles, ranging from Action & Adventure, Science Fiction, to Mystery and Romance. You'll get 3 free audiobooks to start your journey. Whether you use an iPhone, iPad, Android, or any other device, you can conveniently enjoy audiobooks. Let captivating stories accompany you every moment! Note: The authors receive royalties paid by the audiobook service provider for this free offer. If you do not want your audiobook to be in the podcast please send us an email to info@thebookvoice.com.
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All content for Grab the Essential Full Audiobooks in Business & Economics, Marketing & Advertising is the property of thebookvoice.com and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Please visit https://thebookvoice.com/podcasts/1/audiobook/user/1545/ to download full audiobooks of your choice for free. Discover the world of audiobooks with over 500,000+ captivating titles, ranging from Action & Adventure, Science Fiction, to Mystery and Romance. You'll get 3 free audiobooks to start your journey. Whether you use an iPhone, iPad, Android, or any other device, you can conveniently enjoy audiobooks. Let captivating stories accompany you every moment! Note: The authors receive royalties paid by the audiobook service provider for this free offer. If you do not want your audiobook to be in the podcast please send us an email to info@thebookvoice.com.
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Marketing
Business
Episodes (19/190)
Grab the Essential Full Audiobooks in Business & Economics, Marketing & Advertising
Online Network Marketing: The Ultimate Guide to Multilevel Marketing, Discover the Best Techniques and Practices on How to Build a Successful Online Network Marketing Business by Lawrence Toms
Please visit https://thebookvoice.com/podcasts/1/audiobook/488675 to listen full audiobooks. Title: Online Network Marketing: The Ultimate Guide to Multilevel Marketing, Discover the Best Techniques and Practices on How to Build a Successful Online Network Marketing Business Author: Lawrence Toms Narrator: Victoria Pearson Format: Unabridged Audiobook Length: 1 hour 14 minutes Release date: November 12, 2020 Genres: Marketing & Advertising Publisher's Summary: Online Network Marketing: The Ultimate Guide to Multilevel Marketing, Discover the Best Techniques and Practices on How to Build a Successful Online Network Marketing Business There's usually some negative talk about network marketing because of how it was always portrayed in the media. But multilevel or network marketing is a legitimate business that's been booming and it is a great source of income. The steady growth rate of direct selling these past years suggest that this is a well accepted business model globally. Multilevel marketing gives you a chance of earning great income while doing fun and fulfilling work as well as impacting the lives of countless people. Successful network marketers are able to impart their knowledge to their team that would make it possible for them to duplicate their success and build networking dynasties of their own. This audiobook will teach you all the information you need to know about online network and multilevel marketing. You will discover what sets it apart from other marketing models and how it can help you earn life-changing income. This audiobook will discuss the following topics: - Online MLM Blueprint - Why Online MLM - Nine Things For Achieving Network Marketing Success - How to Generate Leads - The Pros and Cons - The Power of a Great System - Stages to Achieve Freedom Well Earned - How to Scale Your Online Network Marketing - How to Promote Online MLM - Which Online Networking Marketing Company to Join The future of network marketing is promising. Network marketing companies are now preferred for the distribution of products for many SMEs because of the low investment needed as well as high returns. If you want to learn more about the benefits and different network marketing strategies, scroll up and click 'add to cart' now.
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5 years ago
1 hour 14 minutes

Grab the Essential Full Audiobooks in Business & Economics, Marketing & Advertising
[Italian] - La Guida Al Nuovo Inizio Di Marketing Virale by Carolina Meli
Please visit https://thebookvoice.com/podcasts/1/audiobook/482811 to listen full audiobooks. Title: [Italian] - La Guida Al Nuovo Inizio Di Marketing Virale Author: Carolina Meli Narrator: Denis Fontanin Format: Unabridged Audiobook Length: 0 hours 28 minutes Release date: October 27, 2020 Genres: Marketing & Advertising Publisher's Summary: Il concetto di marketing virale è semplice. Implementare un'entità così avvincente, interessante e preziosa, che chiunque entri in contatto con essa abbia subito il desiderio di condividerla con qualcuno che conosce. In altre parole, è VIRALE! Ma solo nel senso che una volta che quell'entità è là fuori, assume una vita propria, si diffonde e si moltiplica come un virus potente ma non minaccioso.Scoprirete le migliori e più produttive tecniche di marketing virale e come implementarle. Ecco solo un piccolo esempio delle cose che troverete in questo libro... Di cosa ha bisogno ogni tecnica o campagna di marketing virale per avere un grande successo e generare i migliori risultati possibili. Due metodi di marketing virale moderni e all'avanguardia, di cui dovreste iniziare ad approfittare subito. Quello che non dovreste mai chiedere ai lettori di fare quando distribuite ebook gratuiti - potrebbe far sì che la vostra intera campagna virale si fermi. Come creare facilmente e rapidamente ebook di qualità che altri webmaster saranno ansiosi di distribuire ai propri lettori. L'unica cosa di cui avete bisogno per ottenere il massimo vantaggio quando scrivete e distribuite articoli e come farlo. Le due caratteristiche che ogni ebook gratuito deve avere per poter essere sicuro di essere trasmesso attivamente e in modo consenziente agli altri lettori. Uno dei metodi più efficaci di marketing virale che genererà automaticamente anche innumerevoli backlink di qualità. PUBLISHER: TEKTIME
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5 years ago
28 minutes

Grab the Essential Full Audiobooks in Business & Economics, Marketing & Advertising
Email Marketing Success: The Ultimate Guide to Building a Successful Email Marketing Campaign, Learn How to Build an Email List That Converts by M.N. Willov
Please visit https://thebookvoice.com/podcasts/1/audiobook/482537 to listen full audiobooks. Title: Email Marketing Success: The Ultimate Guide to Building a Successful Email Marketing Campaign, Learn How to Build an Email List That Converts Author: M.N. Willov Narrator: Tracy Pearson Format: Unabridged Audiobook Length: 0 hours 55 minutes Release date: October 19, 2020 Genres: Marketing & Advertising Publisher's Summary: Email Marketing Success: The Ultimate Guide to Building a Successful Email Marketing Campaign, Learn How to Build an Email List That Converts Nowadays, most people read their emails on their mobile phones and studies show that 3.7 billion people have access to email and 3 billion non-spam emails get to read every hour of every day. This is where email marketing comes into play. Most companies are now trying to create well-designed emails that are more personalized rather than generalized to attract the attention of the consumer and make sure the email gets opened. Email will continue to be the main point of communication on the internet so it is important to take advantage of it and create effective email marketing strategies to help your business succeed. This audiobook will teach you all the best practices and effective strategies for a successful email marketing campaign that will help your business grow and succeed. You will discover how to understand and target your audience so you would know which content or products to offer and will keep your clients coming back for more. This audiobook will teach you about the following: - What's Email Marketing and Why Your Business Needs It - Getting Started With Email Marketing - Building Your Mailing List - Writing Emails That Will Inspire Your Audience to Take Action - Measuring Results and Optimizing Your Strategy Despite the widespread use of email, not many companies know how to take advantage of this or are not implementing effective email marketing strategies. It is important that you include email marketing as one of the marketing strategies your company would employ. If you want to discover more about how you can create an effective email marketing strategy that would ensure great business for your company, scroll up and click 'add to cart' now.
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5 years ago
55 minutes

Grab the Essential Full Audiobooks in Business & Economics, Marketing & Advertising
Email Marketing Tips: The Complete Guide on Email Marketing Techniques, Learn The Secrets and Tips on How You Can Build An Extensive Mailing List That Is Guaranteed to Generate Sales by Kacy Heilig
Please visit https://thebookvoice.com/podcasts/1/audiobook/482530 to listen full audiobooks. Title: Email Marketing Tips: The Complete Guide on Email Marketing Techniques, Learn The Secrets and Tips on How You Can Build An Extensive Mailing List That Is Guaranteed to Generate Sales Author: Kacy Heilig Narrator: Tracy Pearson Format: Unabridged Audiobook Length: 0 hours 42 minutes Release date: October 19, 2020 Genres: Marketing & Advertising Publisher's Summary: Email Marketing Tips: The Complete Guide on Email Marketing Techniques, Learn The Secrets and Tips on How You Can Build An Extensive Mailing List That Is Guaranteed to Generate Sales When it comes to marketing strategies, email marketing has become one of the most popular forms of advertising or marketing. One of the best things about this is being able to communicate with a global audience with minimal effort or expenses involved. Studies show that the number of active email users is forecasted to reach 4.3 billion in 2023. There are 293.6 billion emails sent and received each day. Most people check their emails at least once a day because they are able to do it on their smartphones. Emails are basically at the tips of our fingertips every day and that is why this is such an effective form of marketing strategy. This audiobook will teach you the advantages and disadvantages of email marketing so that you will be able to make an action plan on how you can utilize email marketing in your overall marketing strategy. You will also discover the methods on how you can execute an effective email marketing campaign. It will show you strategies on how you can make sure your email campaign is not viewed as spam. This audiobook will discuss the following topics: - Advertise, Do Not Spam - Creating Email Lists For Marketing Campaigns - Understanding Email Marketing - Why Not Email Marketing? - The Reaction to Your Email Marketing - Email Marketing Strategies - Is Your Email Marketing Spam? An effective email marketing campaign can bring visitors to your website and these visitors can be potential customers for your products and services. People might think email marketing is a dying trend but it still beats social media, SEO and affiliate marketing as the most effective marketing technique. If you want to learn more about how you can launch an effective email marketing campaign, scroll up and click 'add to cart' now.
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5 years ago
42 minutes

Grab the Essential Full Audiobooks in Business & Economics, Marketing & Advertising
[Spanish] - Secretos de Marketing: Una Guía Revolucionaria para Llevar Tu Negocio al Siguiente Nivel by Valentín López
Please visit https://thebookvoice.com/podcasts/1/audiobook/477311 to listen full audiobooks. Title: [Spanish] - Secretos de Marketing: Una Guía Revolucionaria para Llevar Tu Negocio al Siguiente Nivel Author: Valentín López Narrator: Valentín López Format: Unabridged Audiobook Length: 5 hours 21 minutes Release date: October 15, 2020 Genres: Marketing & Advertising Publisher's Summary: Mentoría en donde aprenderás paso a paso como comprender la Dirección Comercial tanto a nivel operativo como estratégico, a nivel profesional y como utilizar esta revolucionaria guía como una herramienta clave para escalar y posicionar tu negocio al el siguiente nivel: Aprenderás cosas como: -Las bases del inbound y outbound marketing -Embudos de venta 'funnels', público orgánico y procesos de selección y filtrado. -Técnicas comerciales, cross selling, down selling, up selling, nuggets, lead magnet -Marketing 4.0 y tendencias del marketing -Aprende a crear productos, fabricación, comercialización, promoción y distribución -Cómo conseguir más clientes -Qué marketing utilizar en cada situación -Operación y Estrategia Comercial -Curva y ciclos de producción -Estrategias de entrada en el mercado -Análisis de barreras de entrada y salida -Campañas analizadas para cada tipo de personalidad de cliente, gustos, timing, tipos de oferta -Cómo hacer que te compren y qué no hacer cuando hay barreras, guerras o discriminación de precios -Cómo utilizar la logística y la distribución para comercializar tus productos y servicios -Cómo expandir y posicionar tu empresa por regiones y elegir el mejor método comercial -Analizando y trabajando con mayoristas y minoristas -Cómo establecer alianzas con distribuidores y fabricantes -Aplicación del Benchmarking estratégico empresarial para crear acuerdos y alianzas comerciales -Utilización y análisis de los diferentes canales de venta, longitud y amplitud -Cómo establecer decisiones de producto, precios, promociones y lugares de mercado. -Cómo utilizar la publicidad, marketing directo, promoción de ventas, relaciones públicas con influencers y la venta personal para hacer volar tu negocio. -Costumers Journey y marketing experiencial, valor percibido y dinero ofrecido por el cliente -Dentro de la mente del consumidor. Elasticidad de la demanda y ley de la necesidad -Domina los ciclos de arranque, crecimiento, madurez y declive empresariales para establecer, lanzar y ajustar la producción según la estrategia. -Domina el packaging y el tipo de lanzamiento de producto según el target, situación demográfica, tendencias, curva de demanda y curva presupuestaria de tus clientes. -Analizamos el porqué compran los clientes, sus deseos, gustos, irracionalidad y personalidad. -Comprendemos y aplicamos como utilizar las propuestas de valor cara al cliente y el business plan -Aplicamos y establecemos presupuestos para encarar campañas de marketing, briefing con metodología y tiempo, herramientas, tipo de proyecto y público objetivo. Analizamos el retorno de la inversión. -Desarrollo de equipos de ventas, E.V.P. propuesta de valor al empleado, atención y fidelización del cliente -Aprende cómo crear y aplicar un plan de marketing profesional, de principio a fin. ¡Y mucho más en esta mentoría privada de más de 5 horas de duración! Miles de personas satisfechas ya están utilizando estos principios con resultados comprobados, solo faltas tú, ¡estás a un click de cambiar tu vida y la de tu negocio para siempre!
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5 years ago
5 hours 21 minutes

Grab the Essential Full Audiobooks in Business & Economics, Marketing & Advertising
FBA Product Research 101 A First-Time FBA Sellers Guide to Understanding Product Research Behind Amazon’s Most Profitable Products by Red Mikhail
Please visit https://thebookvoice.com/podcasts/1/audiobook/455628 to listen full audiobooks. Title: FBA Product Research 101 A First-Time FBA Sellers Guide to Understanding Product Research Behind Amazon’s Most Profitable Products Author: Red Mikhail Narrator: Trevor Oheir Format: Unabridged Audiobook Length: 1 hour 5 minutes Release date: August 25, 2020 Genres: Marketing & Advertising Publisher's Summary: Want to learn the true secrets behind Amazon’s most profitable products? If you’re a beginner who’s looking for a way to get started with your own Amazon FBA Private Label business, then this book is the first thing that you should read regarding product research. In this book, you’ll get the same information that most $10,000 Amazon FBA gurus teach their students. Except that you don’t have to pay as much! You’re literally getting lean and concise information about e-commerce product research through this guide. By mastering product research, you’ll be confident that you can always make money and continue to do so in the long-term. Look at each product as if it’s an asset that you get to build each day. The more profitable products you can find, the more passive income you’ll consistently make. In this book you will discover: The “perfect criteria” that every beginner should follow when they’re searching for their first few products to sell on Amazon What the 5X rule is and why it’ll save you hundreds if not thousands of dollars from potential mistakes A real-life example of me doing product research and me explaining my rationale behind choosing those products 5 ways to find suppliers and how to make sure that you’re only dealing with the legit ones 10 things to keep in mind when doing your product research… each one of these can save you lots of time and money in the process What “value skewing” is, why you should follow it, and how to apply it on your own research. This one concept alone can be the difference between $10,000 months and $100 months. And many more inside! Discover a simple, actionable, and beginner-friendly way of doing product research for your AMAZON FBA business. Get your copy by clicking the ADD TO CART button and start researching profitable products today!
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5 years ago
1 hour 5 minutes

Grab the Essential Full Audiobooks in Business & Economics, Marketing & Advertising
Killer Copywriting Reloaded: The Advanced Guide on How to Write Copy That Sells by William Swain
Please visit https://thebookvoice.com/podcasts/1/audiobook/452759 to listen full audiobooks. Title: Killer Copywriting Reloaded: The Advanced Guide on How to Write Copy That Sells Author: William Swain Narrator: Austin R Stoler Format: Unabridged Audiobook Length: 3 hours 41 minutes Release date: August 12, 2020 Genres: Marketing & Advertising Publisher's Summary: Do you want to boost your sales, save time and grow your business at a lightning speed? Good copywriting can do all that plus a whole lot more. And world class copywriting can transform your performance out of all recognition. I’m going to show you how. Whether you’re aware of it or not, copywriting is one of the most essential elements of effective marketing. It’s the art and science of strategically delivering words that get people to take action. In this updated and expanded second edition, you will learn how to write copy that connects and converts. You don’t have to guess what to write. You can learn exactly what words will increase the level of your success… Every. Single. Time. The right words can make the difference between your business fighting to keep the lights on vs. your business breaking sales records. From this book, you will discover: How to Tell a Compelling Story Formatting Tips That Make Your Copy a Joy to Read The Seven Saleable Emotions How to Write Headlines That Draw People In Writing Copy for Social Media Creating a Persona How to Write an Effective Call to Action (CTA) Conversations Lead to Conversions Emails that Make You Click And Much, Much More Start Listening Now, and Take Your Copywriting to The Next Level.
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5 years ago
3 hours 41 minutes

Grab the Essential Full Audiobooks in Business & Economics, Marketing & Advertising
SEO Marketing: A Beginner's Guide to Seo to Rank 1 in Google, Keywords Research, on Page Seo, link Building, Wordpress Seo and More by David L. Ross
Please visit https://thebookvoice.com/podcasts/1/audiobook/451010 to listen full audiobooks. Title: SEO Marketing: A Beginner's Guide to Seo to Rank 1 in Google, Keywords Research, on Page Seo, link Building, Wordpress Seo and More Author: David L. Ross Narrator: Shawntay Fields Format: Unabridged Audiobook Length: 2 hours 9 minutes Release date: July 28, 2020 Ratings: Ratings of Book: 4 of Total 2 Ratings of Narrator: 1 of Total 1 Genres: Marketing & Advertising Publisher's Summary: Practical steps to do complete SEO for a new website or existing website and rank it on the first page of Google. This audio book includes -What is SEO? -How SEO Works -Understanding Search Engines -Keyword Research -Linking Strategy - Google Link Building -SEO Mistakes You Should Avoid -Content Creation and Website SEO Optimization -SEO Marketing -Make money -Affiliate sites -Authority sites -Gaining and Maintaining Review -Why Do Google Reviews Matter? -Keys to Success in SEO -Grow your e-mail list -Page linking -Get connected with related sites It doesn’t matter whether you are running a blog where you collect emails or are running an online store; if you are on the first page for a certain keyword, you get a ton of leads, which means that the likelihood of having more conversions is even higher. This is the essence of SEO. Certainly, SEO is a complex topic that many website owners want to ignore. However, this doesn’t make it impossible to learn. With this comprehensive guide, I will teach you everything you need to know about Google SEO. Research has consistently pointed to the fact that search engines have the power to create or topple an organization or website’s success. Having a targeted audience base can give the organization or website/blog the much-needed revenue and exposure like few other marketing mediums. Online entrepreneurs and internet publishers sometimes mistakenly believe that SEO is only about building pages that are search engine friendly. Yes, that is the primary purpose of search engine optimization. However, it isn’t just limited to creating pages that are lapped up by search engines. SEO is also about making your website or blog more user-friendly, organized and attractive for your target audience.
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5 years ago
2 hours 9 minutes

Grab the Essential Full Audiobooks in Business & Economics, Marketing & Advertising
How to Become Filthy, Stinking Rich Through Network Marketing: Without Alienating Friends and Family by Shelby Hall, Valerie Bates, Derek Hall, Mark Yarnell
Please visit https://thebookvoice.com/podcasts/1/audiobook/465922 to listen full audiobooks. Title: How to Become Filthy, Stinking Rich Through Network Marketing: Without Alienating Friends and Family Author: Shelby Hall, Valerie Bates, Derek Hall, Mark Yarnell Narrator: Linda Bruno Format: Unabridged Audiobook Length: 7 hours 0 minutes Release date: July 20, 2020 Genres: Marketing & Advertising Publisher's Summary: This is a book about reality an unpleasant reality that no one seems to want to address:  A large number of the population was hit with substantial loss to their income, savings, and even jobs due to the economic collapse of recent years.  Many feel that they are doomed with no way to build back up their savings in order to one day retire comfortably and securely, or that there just isn't enough time to work and save enough to return to that point.         Fortunately, there is an upside.  This book was written for people who refuse to accept business as usual.  To be fair, these concepts are not for everybody.  Many have become so demoralized by their circumstances and so distrustful of the system, that they feel physically immobilized and emotionally incapable of turning their lives around.  That's unfortunate because there is one thing about which we are irrevocably convinced - it's never too late if you are still above ground. The authors of this book explain to readers how to build a successful network marketing business.  They discuss the correct ventures to seek out, and how to know which ones should be avoided.  It is divided into these four sections to help readers immediately achieve their goals: How to Thrive as an Entrepreneur How to Select the Right Company How to Build a Networking Business How to Avoid Landmines and Cowpies
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5 years ago
7 hours

Grab the Essential Full Audiobooks in Business & Economics, Marketing & Advertising
Social Machines: How to Develop Connected Products That Change Customers' Lives by Peter Semmelhack
Please visit https://thebookvoice.com/podcasts/1/audiobook/464907 to listen full audiobooks. Title: Social Machines: How to Develop Connected Products That Change Customers' Lives Author: Peter Semmelhack Narrator: Mark Whitten Format: Unabridged Audiobook Length: 5 hours 10 minutes Release date: July 20, 2020 Genres: Marketing & Advertising Publisher's Summary: Over the past five years, our online interactions and connections have formed the backbone of companies like Facebook and Twitter and have defined whole new categories of social interaction.  But where is it written that only humans can be social? What if machines like cars, bikes, health monitors, appliances, ATMs, and kiosks could all become members of your social network, and give you important information about whats happening in your car, your home, and your body?  What if the next Facebook friend you made was a product and it started communicating with you about what you want and need?  What if your next Twitter follower was your refrigerator?!   Businesses like Ford, Proctor and Gamble and dozens of startups are now using social machines to reach new markets, improve brand and market awareness, and increase revenues.  The book will:  Articulate how social is a compelling new business model for the Internet of Things Discuss current technologies, such as smart phones and tablets, and how they can/will enable Social Machines Teach readers the business benefits of connecting machines to a social network Teach readers how to learn from existing implementations and customize them for their own use.
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5 years ago
5 hours 10 minutes

Grab the Essential Full Audiobooks in Business & Economics, Marketing & Advertising
BlackBerry Planet: The Story of Research in Motion and the Little Device that Took the World by Storm by Alastair Sweeny
Please visit https://thebookvoice.com/podcasts/1/audiobook/487255 to listen full audiobooks. Title: BlackBerry Planet: The Story of Research in Motion and the Little Device that Took the World by Storm Author: Alastair Sweeny Narrator: Bill Quinn Format: Unabridged Audiobook Length: 9 hours 27 minutes Release date: July 20, 2020 Genres: Marketing & Advertising Publisher's Summary: BlackBerry Planet is a new tribe of people who simply cannot get along without their favorite device, Research in Motions innovative electronic organizer, the BlackBerry. This omnipresent device has gone beyond being the worlds foremost mobile business tool and entered the consumer mainstream as the Swiss Army Knife of smart phones. BlackBerry Planet tells the behind-the-scenes story of how this little device has become the machine that connects the planet. Starting with the early years of Mike Lazaridis invention and his founding of RIM at age 23, it details his drive to innovate, developing what was a glorified pager into the essential corporate communicator, used by everyone from dealmakers to the Queen of England, from movie stars to the entire US Congress. Since 1992, Lazaridis and co-CEO Jim Balsillie together have been the driving force behind the RIM story. With access to senior staffers and former RIM employees, BlackBerry Planet tells the inside story about the branding and marketing success of the BlackBerry, from its use during 9/11, which earned RIM a reputation for security and reliability, to the cultural adoption of the iconic device as a must-have symbol, to the backlash against the addictive properties of the CrackBerry, and the various patent suits RIM has had to fight off including the five-year court battle that resulted in the largest technology patent settlement in US history. As the incredible story of the BlackBerry unfolds, and as RIM battles global giants like Nokia and Apple in the emerging super-phone marketplace, users, fans, investors and competitors can look to BlackBerry Planet for the insight and context of where theyve been, to try and predict where theyre going.
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5 years ago
9 hours 27 minutes

Grab the Essential Full Audiobooks in Business & Economics, Marketing & Advertising
Converge: Transforming Business at the Intersection of Marketing and Technology by Ray Velez, Bob W. Lord
Please visit https://thebookvoice.com/podcasts/1/audiobook/464911 to listen full audiobooks. Title: Converge: Transforming Business at the Intersection of Marketing and Technology Author: Ray Velez, Bob W. Lord Narrator: Michael Butler Murray Format: Unabridged Audiobook Length: 7 hours 9 minutes Release date: July 20, 2020 Genres: Marketing & Advertising Publisher's Summary: Using Razorfish client examples (such as AXE, Intel, Mercedes-Benz, Samsung, Delta, and Kellogg) Ray and Bob will share their first-hand experience of working intimately with clients to solve business problems at the collision point between customers, technology and marketing.  Throughout the narrative, Bob and Ray will provide the reader a roadmap to replicate their success within their own organization; how to market in a world of constant change, how to organize for innovation, how to innovate faster use the principals of agile development across your business, etc.  The first half of the book will cover the following topics: The collision: why and how technology, media, and creativity are converging and how this has revolutionized marketing and business strategy   The consumer voice:  why and how media has changed what to expect in the future (client examples) Next generation storytelling:  why and how creativity has changed, and what to expect in the future (client examples) The second half of the book will be focused on explaining answers to the problems our customers are dying to have solved: Part 1 - How to create religion around merging technology and marketing within your organization (how to tell the story, who to tell it to, why should they believe, etc.) Part 2 - How to change your organizational structure to leverage marketing/tech convergence (breaking down silos, cross-training, etc.) Part 3 - How to empower your people to leverage convergence (create business entrepreneurial ownership, adjust compensation/incentive structure/goals/objectives, alignment against client need, etc.) Part 4 - How to change your processes to leverage convergence (how to apply agile methodology principals across all marketing functions, etc.)
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5 years ago
7 hours 9 minutes

Grab the Essential Full Audiobooks in Business & Economics, Marketing & Advertising
ESPN The Company: The Story and Lessons Behind the Most Fanatical Brand in Sports by Anthony F. Smith, Keith Hollihan
Please visit https://thebookvoice.com/podcasts/1/audiobook/485663 to listen full audiobooks. Title: ESPN The Company: The Story and Lessons Behind the Most Fanatical Brand in Sports Author: Anthony F. Smith, Keith Hollihan Narrator: L.J. Ganser Format: Unabridged Audiobook Length: 8 hours 18 minutes Release date: July 20, 2020 Genres: Marketing & Advertising Publisher's Summary: So, how did the ESPN we know today succeed? Thirty years ago, ESPN may have been the biggest sports story not to make the front page, but the even bigger story, a story that remains untold, is how ESPN managed to sustain its growth, innovation, and brand in a highly competitive and rapidly evolving marketplace. The best organizations invest in their people. They train them. They believe that if you spend the time and resources turning talented performers into leaders, youre going to get better organizational performance and engender higher levels of commitment and sweat. Sweat isn't just on the screen at ESPN, it's a part of the everyday hard work at the company. Readers will learn about: The engaging beginning of ESPN- from underated startup to major industry player The strength of the sports-fanatic corporate culture at ESPN. Innovative leadership that blurs the lines between work and play. Expansion of the brand Insider stories This book explores the dedication to excellence, and most importantly sports, that makes ESPN a success.
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5 years ago
8 hours 18 minutes

Grab the Essential Full Audiobooks in Business & Economics, Marketing & Advertising
[German] - 5 IDEEN für Business & Mindset: Staffel 09 by Dave Brych
Please visit https://thebookvoice.com/podcasts/1/audiobook/477170 to listen full audiobooks. Title: [German] - 5 IDEEN für Business & Mindset: Staffel 09 Author: Dave Brych Narrator: Dave Brych Format: Unabridged Audiobook Length: 11 hours 36 minutes Release date: September 18, 2019 Genres: Marketing & Advertising Publisher's Summary: Im 5 IDEEN Podcast spricht Dave über Business & Mindset. Viele sehr namhafte Gäste sind mit dabei. Genauso beliebt sind Daves philosophische real talk Episoden. Tauche mit Dave in die spannende Welt des Unternehmertums ein! Über Dave: Preisgekrönter Speaker und Multiunternehmer: Dave Brych Man nennt ihn auch 'Dave the Maker', denn er steht für erfolgreiche Umsetzung. Er sammelt Ideen und Geschichten, kreiert daraus Strategien, Geschäftsmodelle und Formate. Als Umsetzungsexperte schreibt er zwei Bücher im Jahr, produziert regelmäßig Podcasts sowie YouTube Videos und hält legendäre Keynotes, die emotional packen und im Kopf bleiben. Unternehmen profitieren von Daves beliebten Umsetzungstypenmodell mit den sechs sympathischen Figuren sowie seinem einprägsamen P.E.A.K. Modell. ? Zu seinen Unternehmungen zählen u.a. Content Marketing Produktion und Unternehmensberatung mit digitaler Strategie, Software Entwicklung und Vertrieb sowie zahlreiche Beteiligungen und Marken in diversen Branchen. Besonders bekannt ist Dave Brych für seinen YouTube Kanal '5 IDEEN' mit über 73k Abonnenten, der prämiert wurde als 'Best Business YouTube Channel 2018' mit dem Kettenbrecher Award. ? Daves Podcast 'Kopf schlägt Potenzial' zum gleichnamigen Buch stieg auf Platz 1 der der deutschen Podcast-Charts ein und dominierte sie langfristig. ? Keine Idee ist etwas wert, wenn man nichts daraus macht! ? Deswegen lautet Daves Leitspruch: MACH WAS DRAUS!
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6 years ago
11 hours 36 minutes

Grab the Essential Full Audiobooks in Business & Economics, Marketing & Advertising
[German] - 5 IDEEN für Business & Mindset: Staffel 10 by Dave Brych
Please visit https://thebookvoice.com/podcasts/1/audiobook/476896 to listen full audiobooks. Title: [German] - 5 IDEEN für Business & Mindset: Staffel 10 Author: Dave Brych Narrator: Dave Brych Format: Unabridged Audiobook Length: 10 hours 51 minutes Release date: September 18, 2019 Genres: Marketing & Advertising Publisher's Summary: Im 5 IDEEN Podcast spricht Dave über Business & Mindset. Viele sehr namhafte Gäste sind mit dabei. Genauso beliebt sind Daves philosophische real talk Episoden. Tauche mit Dave in die spannende Welt des Unternehmertums ein! Über Dave: Preisgekrönter Speaker und Multiunternehmer: Dave Brych Man nennt ihn auch 'Dave the Maker', denn er steht für erfolgreiche Umsetzung. Er sammelt Ideen und Geschichten, kreiert daraus Strategien, Geschäftsmodelle und Formate. Als Umsetzungsexperte schreibt er zwei Bücher im Jahr, produziert regelmäßig Podcasts sowie YouTube Videos und hält legendäre Keynotes, die emotional packen und im Kopf bleiben. Unternehmen profitieren von Daves beliebten Umsetzungstypenmodell mit den sechs sympathischen Figuren sowie seinem einprägsamen P.E.A.K. Modell. ? Zu seinen Unternehmungen zählen u.a. Content Marketing Produktion und Unternehmensberatung mit digitaler Strategie, Software Entwicklung und Vertrieb sowie zahlreiche Beteiligungen und Marken in diversen Branchen. Besonders bekannt ist Dave Brych für seinen YouTube Kanal '5 IDEEN' mit über 73k Abonnenten, der prämiert wurde als 'Best Business YouTube Channel 2018' mit dem Kettenbrecher Award. ? Daves Podcast 'Kopf schlägt Potenzial' zum gleichnamigen Buch stieg auf Platz 1 der der deutschen Podcast-Charts ein und dominierte sie langfristig. ? Keine Idee ist etwas wert, wenn man nichts daraus macht! ? Deswegen lautet Daves Leitspruch: MACH WAS DRAUS!
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6 years ago
10 hours 51 minutes

Grab the Essential Full Audiobooks in Business & Economics, Marketing & Advertising
[German] - 5 IDEEN für Business & Mindset: Staffel 04 by Dave Brych
Please visit https://thebookvoice.com/podcasts/1/audiobook/476818 to listen full audiobooks. Title: [German] - 5 IDEEN für Business & Mindset: Staffel 04 Author: Dave Brych Narrator: Dave Brych Format: Unabridged Audiobook Length: 10 hours 39 minutes Release date: September 18, 2019 Genres: Marketing & Advertising Publisher's Summary: Im 5 IDEEN Podcast spricht Dave über Business & Mindset. Viele sehr namhafte Gäste sind mit dabei. Genauso beliebt sind Daves philosophische real talk Episoden. Tauche mit Dave in die spannende Welt des Unternehmertums ein! Über Dave: Preisgekrönter Speaker und Multiunternehmer: Dave Brych Man nennt ihn auch 'Dave the Maker', denn er steht für erfolgreiche Umsetzung. Er sammelt Ideen und Geschichten, kreiert daraus Strategien, Geschäftsmodelle und Formate. Als Umsetzungsexperte schreibt er zwei Bücher im Jahr, produziert regelmäßig Podcasts sowie YouTube Videos und hält legendäre Keynotes, die emotional packen und im Kopf bleiben. Unternehmen profitieren von Daves beliebten Umsetzungstypenmodell mit den sechs sympathischen Figuren sowie seinem einprägsamen P.E.A.K. Modell. ? Zu seinen Unternehmungen zählen u.a. Content Marketing Produktion und Unternehmensberatung mit digitaler Strategie, Software Entwicklung und Vertrieb sowie zahlreiche Beteiligungen und Marken in diversen Branchen. Besonders bekannt ist Dave Brych für seinen YouTube Kanal '5 IDEEN' mit über 73k Abonnenten, der prämiert wurde als 'Best Business YouTube Channel 2018' mit dem Kettenbrecher Award. ? Daves Podcast 'Kopf schlägt Potenzial' zum gleichnamigen Buch stieg auf Platz 1 der der deutschen Podcast-Charts ein und dominierte sie langfristig. ? Keine Idee ist etwas wert, wenn man nichts daraus macht! ? Deswegen lautet Daves Leitspruch: MACH WAS DRAUS!
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6 years ago
10 hours 39 minutes

Grab the Essential Full Audiobooks in Business & Economics, Marketing & Advertising
Ask by Ryan Levesque
Please visit https://thebookvoice.com/podcasts/1/audiobook/482322 to listen full audiobooks. Title: Ask Author: Ryan Levesque Narrator: Tom Parks Format: Unabridged Audiobook Length: 6 hours 7 minutes Release date: July 2, 2019 Ratings: Ratings of Book: 5 of Total 1 Genres: Marketing & Advertising Publisher's Summary: As a small-business owner, entrepreneur, or marketer, are you absolutely certain that you know what your customer wants? And even if you know what your customer wants, are you sure that you are able to clearly communicate that you offer the exact thing that they are seeking? In this revised and updated edition of his best-selling book, Ryan Levesque lays out his proven, repeatable, yet slightly counterintuitive, methodology for understanding the core wants and motivations of your customer. Levesque's Ask Method provides a way to discover what customers want to buy by guiding them through a series of questions and customizing a solution from them so they are more likely to purchase from you. And all through a completely automated process that does not require one-on-one conversations with every single customer. The Ask Method has generated over $1 million in online sales across 23 different industries and counting. Now it is your turn to use it to create a funnel, skyrocket your online income, and create a mass of dedicated fans for you and your company in the process.
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6 years ago
6 hours 7 minutes

Grab the Essential Full Audiobooks in Business & Economics, Marketing & Advertising
[German] - Affiliate Marketing: Grundlagen, Methoden und Expertentipps für das eigene Einkommen im Internet by Jan Schust
Please visit https://thebookvoice.com/podcasts/1/audiobook/477186 to listen full audiobooks. Title: [German] - Affiliate Marketing: Grundlagen, Methoden und Expertentipps für das eigene Einkommen im Internet Author: Jan Schust Narrator: Johannes Steck Format: Unabridged Audiobook Length: 3 hours 56 minutes Release date: May 18, 2018 Genres: Marketing & Advertising Publisher's Summary: Affiliate-Marketing ist ein Business, das nahezu jeder für sich entwickeln kann. Dieses Buch führt Sie Schritt für Schritt an Ihr eigenes passives Einkommen mit Affiliate-Marketing heran: von den Grundlagen über die Methoden bis hin zum Aufbau eines eigenen Geschäftsmodells. Autor Jan Schust ist Affiliate der ersten Stunde und Betreiber erfolgreicher Partnerprogramme. Seit rund 20 Jahren beschäftigt er sich täglich mit Affiliate-Marketing und hält für Neulinge wie Profis zahlreiche wertvolle Expertentipps bereit.
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7 years ago
3 hours 56 minutes

Grab the Essential Full Audiobooks in Business & Economics, Marketing & Advertising
[German] - Das Geffroy Top-Verkäufer-Hörbuch by Edgar K. Geffroy
Please visit https://thebookvoice.com/podcasts/1/audiobook/466988 to listen full audiobooks. Title: [German] - Das Geffroy Top-Verkäufer-Hörbuch Author: Edgar K. Geffroy Narrator: Gordon Piedesack, Olaf Pessler Format: Abridged Audiobook Length: 1 hour 3 minutes Release date: March 2, 2009 Genres: Marketing & Advertising Publisher's Summary: Häufig fehlt Verkäufern unter Erfolgsdruck die Zeit, ihr Know-how aufzufrischen oder mit Kollegen über schwierige Kundengespräche zu beraten. Mit Geffroys Top-Verkäufer-Hörbuch lässt sich schnell und einfach eine Erfolgsmethode herausgreifen und trainieren – egal ob man unterwegs zum Kunden ist, am Schreibtisch sitzt oder gerade im Stau steht. Mit diesem Standardwerk des bekanntesten Verkaufstrainers Deutschlands ist man perfekt für den Verkaufsalltag gerüstet. Edgar K. Geffroy bietet umfassendes Verkäuferwissen in kompakter und übersichtlicher Form.
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16 years ago
1 hour 3 minutes

Grab the Essential Full Audiobooks in Business & Economics, Marketing & Advertising
Please visit https://thebookvoice.com/podcasts/1/audiobook/user/1545/ to download full audiobooks of your choice for free. Discover the world of audiobooks with over 500,000+ captivating titles, ranging from Action & Adventure, Science Fiction, to Mystery and Romance. You'll get 3 free audiobooks to start your journey. Whether you use an iPhone, iPad, Android, or any other device, you can conveniently enjoy audiobooks. Let captivating stories accompany you every moment! Note: The authors receive royalties paid by the audiobook service provider for this free offer. If you do not want your audiobook to be in the podcast please send us an email to info@thebookvoice.com.