In this episode of the Growth, Grace and Guarantee podcast, host Ari Bliss interviews Borja Cuan, a seasoned expert in digital marketing. They discuss Borja's journey in the industry, the differences in growth marketing strategies for various business sizes, and the importance of leadership and team dynamics. Borja shares insights on client retention, navigating challenges in volatile markets, and the significance of networking and maintaining a solution-oriented mindset in business so each listener can learn and apply in their life and expand their business skills!
Chapters
00:00 Introduction to Borja Cuan
04:22 Differences in Growth Marketing Strategies
10:47 Leadership and Scaling Businesses
15:41 Work Environment: Office vs. Remote
20:41 Building Unicorn Companies
24:09 Client Retention and Navigating Challenges
27:47 Advice for the Younger Self
32:18 Mindset and Stress Management
Borja Cuan (@four15_digital on Instagram) joined the performance advertising industry in 1998 and has built a career in the industry providing strategic business solutions for teams and clients. His track record of helping grow stable, successful organizations is underpinned by a career-long personal commitment to great client experiences. Borja combines big-picture perspective with exacting attention to make sure Four15’s clients and team members get value out of their work every day!
Ari hosts the Growth, Grace, Gratitude Podcast! She is a pre-med/psychology graduate, a professional ballerina, columnist, & author who grew up performing at Lincoln Center with New York City Ballet, Miami City Ballet, Alvin Ailey American Dance Theater, & at Madison Square Garden. Her poem book "Long Distance Love" is out! Her unique upbringing has inspired her to open up the conversation with experts in their field for growing in self-development. From everyone’s favorite Qigong Joe the Drummer Boy to Astrologer Valerie Mesa to Neurophysiologist Toby Pasman, our guests are diverse & motivational in their approach to lending their expertise. We celebrated over 100 inspiring guests. I look forward to continuing the conversation to inspire all generations towards achieving authentic happiness & success!
The Podcast: Growth Grace Gratitude
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