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Heavy-Duty Dealer Academy
My Little Salesman, Inc.
23 episodes
5 days ago
“What is a dealer management system?” “How can I stand out as a heavy equipment dealership?” “How can I make my heavy equipment look its best for listings?” “How can a CRM keep my heavy-duty dealership organized?” Heavy Duty Dealer is a podcast designed to assist sales professionals serving the construction, agriculture, and commercial equipment markets—including heavy equipment, commercial trucks, trailers, and beyond. Learn about the full suite of affordable technology solutions designed specifically for heavy-duty dealerships like yours at https://tinyurl.com/HDD-DTS
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How To
Education
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All content for Heavy-Duty Dealer Academy is the property of My Little Salesman, Inc. and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
“What is a dealer management system?” “How can I stand out as a heavy equipment dealership?” “How can I make my heavy equipment look its best for listings?” “How can a CRM keep my heavy-duty dealership organized?” Heavy Duty Dealer is a podcast designed to assist sales professionals serving the construction, agriculture, and commercial equipment markets—including heavy equipment, commercial trucks, trailers, and beyond. Learn about the full suite of affordable technology solutions designed specifically for heavy-duty dealerships like yours at https://tinyurl.com/HDD-DTS
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How To
Education
Episodes (20/23)
Heavy-Duty Dealer Academy
2024 Guide: How to Sell Heavy Equipment & Trucks as a Private Seller

🔗 Written version of this episode full of helpful links: https://www.mylittlesalesman.com/news/private-sellers-guide-to-listing-heavy-equipment-and-commercial-trucks 📑 Table of Contents: 0:00 Introduction 01:01 - 1. Preparing Your Heavy Equipment for Sale 02:43 - 2. Calculating Pricing for Your Equipment 05:28 - 3. Writing Effective Heavy Equipment Listings 06:35 - 4. Choosing the Right Heavy Equipment Sales Platform 10:40 - 5. Negotiating and Closing the Sale of Your Equipment 12:05 - 6. Legal Considerations When Selling Introduction: Are you thinking about selling a semi-truck or construction equipment online but feel overwhelmed? Fear not! This guide is designed to make the process seamless and profitable for private sellers like you. Dive in as we explore the steps to successfully sell your heavy equipment or commercial vehicle online. 1. Preparing Your Equipment for Sale: Discover how to get your truck or equipment ready for sale. From thorough cleaning to professional maintenance advice, learn the essentials of prepping your equipment to attract buyers. 2. Calculating Pricing for Your Equipment: Pricing can be tricky. We'll cover how to set a realistic price for your equipment by understanding market demand, depreciation, and buyer expectations, including tips on partnering with financing companies like Lenco Capital. 3. Writing Effective Equipment Listings: Learn the art of crafting compelling listings. From telling the equipment's story to showcasing maintenance records, get insights into creating listings that connect with buyers. 4. Choosing the Right Sales Platforms: Explore the pros and cons of various online platforms for selling your equipment, including specialized marketplaces and social media platforms. Plus, tips on avoiding scammers! 5. Negotiating and Closing the Sale: Negotiation is key. Understand how to set your bottom price, protect yourself with a contract, and finalize the sale smoothly. 6. Legal Considerations: Before the final handshake, learn about the legal aspects of selling your equipment, including handling titles, sales documentation, and post-sale responsibilities. Wrap-Up: With My Little Salesman, elevate your selling game. Whether you're selling one item or managing a fleet, our platform offers robust tools to assist you in every step of the process. 🔔 Subscribe for More Tips: Stay updated with our latest guides and tips for heavy equipment and commercial truck sales by subscribing to our channel! Start Crafting Your Heavy Equipment Listings Now! https://www.mylittlesalesman.com/

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2 years ago
14 minutes 59 seconds

Heavy-Duty Dealer Academy
8 Holiday Gift Ideas for Trucking & Construction Crews

Source article: https://www.mylittlesalesman.com/news/8-holiday-gift-ideas-for-trucking--construction-crews

Welcome to our latest episode, where we delve into the festive season's challenge of finding the perfect gifts for your hardworking construction team. We understand that in a field where practicality meets hard work, the right gift not only shows appreciation but can also enhance daily operations. So, we've consulted industry professionals and compiled a list of top gift ideas that are sure to resonate with your team.

  1. Durable Wearables: More Than Just Clothing

    • Explore the importance of high-quality, durable wearables like boots, coats, and hoodies that provide comfort and protection in outdoor work environments. We discuss top brands known for their resilience, essential for construction and trucking fields.
  2. Personalized Tools: A Touch of Thoughtfulness

    • Discover how personalized tools, like engraved knives or small toolsets, offer both practicality and a personal touch, making them both memorable and valuable gifts.
  3. Illuminating the Job: High-Quality Flashlights

    • Learn about the utility of reliable, high-tier rechargeable pen lights. These aren't just light sources but vital safety tools with features like USB rechargeability and multiple brightness settings.
  4. Multi-Tools: The Gift of Versatility

    • Understand why a top-quality multitool is an industry favorite, highlighting the importance of choosing models with robust warranties and high reviews.
  5. Stay Refreshed: Insulated Beverage Containers

    • Discuss the benefits of high-quality insulated beverage containers and coolers from trusted brands, perfect for keeping drinks at the right temperature during long shifts.
  6. Personalization for Smaller Teams

    • Explore personalized gift collections based on individual interests or preferences, a thoughtful approach for smaller teams, showing a deeper level of care.
  7. Sound Investment: High-Quality Listening

    • Delve into options like heavy-duty music player systems, waterproof Bluetooth speakers, or headphone systems that conform to worksite standards, enhancing the work environment.
  8. The Simple Choice: Generous Gift Cards

    • Consider the simplicity and versatility of higher-dollar Visa gift cards when in doubt, offering flexibility and freedom of choice.

Bonus: The Gift That Gives Back Year-Round

  • We wrap up the episode by discussing how investing in quality heavy equipment and commercial trucks can be a year-round gift that significantly impacts your team's efficiency and morale.

Be sure to join us for this insightful episode, and find the perfect holiday gifts for your hardworking construction team. Plus, get tips on selecting the right heavy equipment and commercial trucks for your team's needs.


Shop through thousands of listings of new and used heavy equipment models for sale from sellers near you from My Little Salesman.

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2 years ago
4 minutes 36 seconds

Heavy-Duty Dealer Academy
Driving the Future: The Automotive Trailer Market's Promising Pathway (2023)

Transcript: https://www.mylittlesalesman.com/news/automotive-trailer-industry-trends-and-news-2023

Overhaul Your Dealership Management Process: https://www.dealershipdrive.com/

Contents:

  • Why is Everyone Talking About the Automotive Trailer Market?
  • What Exactly Does This Market Encompass?
  • Which Regions are Leading the Charge?
  • What's Fueling this Growth?
  • Are There Innovations on the Horizon?
  • Why Should We Keep an Eye on Mergers and Acquisitions?
  • What's Are Some Takeaways for Sales Professionals in the North American Trailer Industry?

The automotive trailer market isn't just a niche industry but a growing force. According to the Automotive Trailer Global Market Report 2023, the global market, once valued at $22.31 billion in 2022, is projected to leap to $23.54 billion in 2023, with a notable compound annual growth rate (CAGR) of 5.5%. Furthermore, experts anticipate that by 2027, we're looking at a staggering $28.03 billion market. But like many other sectors, it hasn't been without its challenges. The Russia-Ukraine conflict threw a wrench into the global economic recovery post-COVID-19, leading to economic sanctions, spiking commodity prices, and supply chain hiccups.


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2 years ago
8 minutes 13 seconds

Heavy-Duty Dealer Academy
Skid Steer Loader Rental Rates Rise in Q2

What do the latest equipment rental market numbers tell us—not only about the future of the rental industry but also about construction industry trends going forward? Let's check it out together.

Prefer to read? Here ya go:

https://www.mylittlesalesman.com/news/skid-steer-loader-rental-rate-increase-in-q2-2023


Seeking Equipment Solutions?

If you're in the market for heavy machinery, My Little Salesman has a vast array of listings ready for you to explore. Whether you're looking to rent or buy, they've got you covered.

👉🏻 Begin Your Equipment Search Today 👈🏻

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2 years ago
4 minutes 34 seconds

Heavy-Duty Dealer Academy
How Dealer Management Systems Save Time & Money

Reserve your virtual demo of Dealership Drive: https://www.dealershipdrive.com/virtual-demonstration See the full notes of this episode: https://www.mylittlesalesman.com/news/how-dealer-management-systems-save-time-money Chapter Time Stamps: 00:00 - Intro 00:43 - How a DMS Helps with Inventory Management 01:20 - How a DMS Helps with Customer Relationship Management 02:10 - How a DMS Helps with Lead Management 02:54 - How a DMS Helps with Deal Management 03:46 - How a DMS Helps Manage Third Party Tools 04:40 - The Cost of the Right DMS vs. Manual Methods 05:40 - DMS Systems for Heavy Equipment & Commercial Truck Dealerships 06:30 - Outro Like us on Facebook: https://www.facebook.com/MyLittleSalesman/ Connect to us on LinkedIn: https://www.linkedin.com/company/mylittlesalesman

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2 years ago
7 minutes 4 seconds

Heavy-Duty Dealer Academy
The Private Sellers Guide to Listing Heavy Equipment & Trucks (2023)

Need help listing your heavy equipment or commercial trucks for sale online? Look no further! 👇
https://www.mylittlesalesman.com/classifieds
No need to take notes! See the full written and video versions of this guide. 👇
https://www.mylittlesalesman.com/news/private-sellers-guide-to-listing-heavy-equipment-and-commercial-trucks
Chapter Time Stamps
00:00 - Intro
00:46 - Preparing Your Equipment for Sale
02:16 - Calculating Pricing for Your Equipment
03:33 - Writing Effective Equipment Listings
04:38 - Choosing the Right Sales Platform
07:29 - Negotiating and Closing the Sale
08:40 - Legal Considerations
10:28 - My Little Salesman Sales Tools
Like us on Facebook:
https://www.facebook.com/MyLittleSalesman/
Connect to us on LinkedIn:
https://www.linkedin.com/company/mylittlesalesman

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2 years ago
11 minutes 39 seconds

Heavy-Duty Dealer Academy
How to Write Product Descriptions for Heavy Equipment Listings

Need to sell heavy equipment or commercial trucks? List them now! https://www.mylittlesalesman.com/classifieds We took notes for you: https://www.mylittlesalesman.com/news/how-to-write-product-descriptions-for-heavy-equipment-listings Chapter Time Stamps 00:00 - Intro 00:24 - The Power of Descriptive Detail 00:57 - Honesty is the Best Policy 01:22 - Tell the Story of the Equipment 01:42 - Write to Your Audience 02:41 - Make Each Listing Unique and Relevant 03:47 - What Not to Include in Your Commerical Equipment Listing 05:28 - Checking Your Listing Description for Appeal

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2 years ago
6 minutes 45 seconds

Heavy-Duty Dealer Academy
Ask a Mechanic: Maintenance Tips for Heavy Equipment & Trucks
  • List your heavy equipment or commercial trucks for sale now: https://www.mylittlesalesman.com/classifieds
  • See the video version of this episode: https://youtu.be/0swx2Gt-sNQ
  • We took notes for you on this episode: https://www.mylittlesalesman.com/maintenance-tips-for-heavy-equipment-and-commercial-trucks Time Stamps
  • 00:00 - Intro
  • 00:32 - Embrace the Power of Grease and Filters
  • 00:59 - Treat Fluid Leaks Like Red Flags
  • 01:28 - Pssstt, DJ Operator: Be Smart with Your Accessories
  • 01:53 - Beware of Common Operator Oversights
  • 02:26 - Understand the Importance of Regular Cleanups
  • 02:47 - Cool Down Your Machine, Protect Your Investment
  • 03:10 - Respect Tire Pressure: The Silent Saboteur
  • 03:35 - The Hidden Danger in Hydraulic Lines
  • 03:54 - Upskill Yourself: Learn the Basics
  • 04:20 - Learn from Experience: Diagnostics and Repairs
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2 years ago
5 minutes 4 seconds

Heavy-Duty Dealer Academy
The Price is Right: 10 Steps to Pricing for Private Sellers

Find the perfect listing price for your heavy equipment as a private seller. Sell quickly and effectively in the competitive market.

Full guide here: https://www.mylittlesalesman.com/news/pricing-for-private-sellers-of-equipment


Guide Contents

  • Step 1: Research the Market for Your Item
  • Step 2: Gauge the Condition of Your Equipment
  • Step 3: Is It in Demand?
  • Step 4: Consider Depreciation
  • Step 5: Compare it to Recent Sales
  • Step 6: Consider Recent Market Conditions
  • Step 7: Keep an Open Mind When Setting Price
  • Step 8: When All Else Fails, Get it Appraised
  • Step 9: Don’t Forget to Factor in Negotiations
  • Step 10: Avoid Putting a “Call For Price” Tag Up



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2 years ago
10 minutes 46 seconds

Heavy-Duty Dealer Academy
7 Ways to Increase Your Dealership’s Online Presence

Learn how to build your dealership’s online relevancy for buyers.


Article here: https://www.mylittlesalesman.com/news/7-ways-to-increase-your-dealerships-online-presence


Guide Contents


1. Build a Responsive Dealership Website

2. Make Sure Your Dealer Website is Search Engine Optimized (SEO)

3. Leverage Content Marketing

4. Utilize Pay-Per-Click (PPC) Paid Advertising

​5. Lean Into Social Media

6. Rethink Your Email Marketing

7. Expand Visibility With Third-Party Heavy Equipment Listing Sites

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2 years ago
19 minutes 28 seconds

Heavy-Duty Dealer Academy
The Secrets to Building Your Winning Heavy Equipment Dealership Team

Your Go-To Heavy Equipment Dealership Management Platform: https://www.dealershipdrive.com/ Your Free Guide to Building and Retaining Your Dealership Team: https://www.mylittlesalesman.com/news/building-your-heavy-equipment-dealership-team Easily List Your Heavy Equipment For Sale Online Now: https://www.mylittlesalesman.com/ Chapters 00:00 - Intro 00:37 - Step 1. Design your team before you recruit. 01:49 - Step 2. Seek Out Recruits Who “Get” the Industry 03:16 - Step 3. To Attract the Best Jobs, Advertise the Best Workplace 03:55 - Step 4. Conduct Interviews with Behavioral Questions 05:03 - Step 5. Make it Worth Their While: Increase Position Acceptance with Competitive Pay & Benefits 05:54 - Step 6. Retain Employees with Benefits and Career Advancement 06:15 - Step 7. Pathways to career advancement can help keep hires engaged. 06:49 - Step 8. Want Loyalty? Pay Up! 07:51 - Step 9. Hire Managers Who Are Communicators—Not “Bosses” 05:53 - Step 10. Step Create a Workplace That Quashes “Sunday Night Scaries” 10:38 - Step 11. Team Happiness is Not a One-and-Done Job 11:16 - Bonus Tip: Give Your Team a Dealer System That Helps Every Department 12:25 - Outro

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2 years ago
12 minutes 34 seconds

Heavy-Duty Dealer Academy
Move Equipment With Payments: Heavy Equipment Dealership Tips

Connect your heavy equipment customers with simple, reliable financing: https://www.lencocapital.com/virtual-demonstration   

See the written version of this: https://www.mylittlesalesman.com/news/move-equipment-with-payments-heavy-equipment-dealership-tips

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2 years ago
8 minutes

Heavy-Duty Dealer Academy
7 Reasons Your Heavy Equipment Dealership Website Needs a Revamp

Full written guide: https://www.mylittlesalesman.com/news/heavy-equipment-dealership-websites

YouTube version: https://youtu.be/PmhcW5xFtUs

If you're a heavy equipment dealer, there's never been a better and more important time to invest in a professional website. In this episode of Heavy Duty Dealership Academy, you'll learn precisely why this is the case. 

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2 years ago
11 minutes 51 seconds

Heavy-Duty Dealer Academy
6 Ways to Prepare Your Semi-Truck for Sale

Full Guide: https://www.mylittlesalesman.com/news/prepare-your-semi-truck-for-sale

Episode Timestamps
00:00 - Intro
00:28 - Fixing Up Your Truck to Maximize Its Value
01:52 - Cleaning Up Your Semi-Truck for Sale
03:13 - Getting Your Truck Documents in Order for Sale
04:53 - Photograph Your Semi-Truck for Sale Listings
06:49 - Price Your Semi-Truck Competitively
08:33 - List Your Semi-Truck Where it Will Be Seen  

How to Photograph Commercial Vehicles and Heavy Equipment for Sale:  https://www.mylittlesalesman.com/news/how-to-photograph-commercial-vehicles-and-heavy-equipment-for-sale


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3 years ago
9 minutes 35 seconds

Heavy-Duty Dealer Academy
Niche Listing: 4 Benefits of Listing on a Single Marketplace (Audio With Captions)

Is a broad or focused marketing strategy best for your dealership? Niche listing could be your winning marketing strategy.

Full article here:

https://www.mylittlesalesman.com/news/niche-listing

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3 years ago
6 minutes 4 seconds

Heavy-Duty Dealer Academy
5 Tips for Making Your Heavy Equipment Listings Stand Out

"How to do I make my heavy equipment, semi-truck, and trailer listings stand out?" Let's figure this out with five easy tips.

See full guide here: 

https://www.mylittlesalesman.com/news/5-tips-selling-heavy-equipment-and-trucks

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3 years ago
7 minutes 57 seconds

Heavy-Duty Dealer Academy
How to Ship Heavy Equipment: Your Complete Guide

Access Your Heavy Equipment Shipping Guide 👇👇👇
https://mylittlesalesman.com/news/how-to-ship-heavy-equipment 

Begin Listing Your Heavy Equipment Inventory Today 👇👇👇
https://www.dealertechnologysolutions.com/


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3 years ago
13 minutes 37 seconds

Heavy-Duty Dealer Academy
8 Steps to Listing Your Heavy Equipment for Sale

Whether you are selling a semi-truck, trailer, or piece of heavy equipment, the following steps can help you draw more people to your listings.

⬇Check out the written or podcast versions of this guide. ⬇
https://www.mylittlesalesman.com/news/tips-to-list-heavy-equipment-for-sale 

Learn how to take the best listing images of for commercial vehicle or heavy equipment listings using the phone in your pocket: https://www.mylittlesalesman.com/news/how-to-photograph-commercial-vehicles-and-heavy-equipment-for-sale 

Learn about what heavy equipment specs buyers are wanting to see: https://www.mylittlesalesman.com/news/topic/buying-guides 

------------------ 

Looking for the most efficient way to manage your dealership? Dealer Technology Solutions allows heavy-duty equipment sellers can manage every aspect of their dealership—from inventory and contact management to quotes, invoices, financing for buyers, and much more—all for a very affordable monthly rate.  Learn more at https://www.dealertechnologysolutions.com/   

Buyers and sellers can learn more about My Little Salesman: https://www.mylittlesalesman.com/ 

Connect with us on Facebook: https://www.facebook.com/MyLittleSalesman/ 

Learn about new features and more on LinkedIn:  https://www.linkedin.com/company/mylittlesalesman

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3 years ago
12 minutes 59 seconds

Heavy-Duty Dealer Academy
How NOT to Sell a Semi-Truck: Your Deal-Breaker Breakdown

So, you’re attempting to sell a used commercial semi-truck or trailer, but for one reason or another, you’re either not getting any bites or the interested parties tend to evaporate before your very eyes. What gives, right? In this guide, we’re going to explain some of the reasons why your deals are falling through or failing to materialize in the first place.

There's no need to take any notes—we already did. You can check them out here: https://www.mylittlesalesman.com/news/how-not-to-sell-a-semi-truck

Heavy Duty Dealer Academy is a production of Dealer Technology Solutions, a division of My Little Salesman. You can learn more about supercharging your own heavy-duty dealership with a full suite of affordable technology solutions designed specifically for heavy-duty dealerships like yours at https://tinyurl.com/HDD-DTS.

Like us on Facebook:

https://www.facebook.com/MyLittleSalesman/

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3 years ago
8 minutes 28 seconds

Heavy-Duty Dealer Academy
What is a Tire Credit? [Heavy Truck & Trailer Dealership Management]

What is a tire credit for dealers in the heavy truck and trailer industries? Let's take a look in this episode! 

No need to take notes—we already took them for you in this guide: https://tinyurl.com/tirecredit

Heavy Duty Dealer Academy is a production of Dealer Technology Solutions, a division of My Little Salesman. You can learn more about supercharging your own heavy-duty dealership with a full suite of affordable technology solutions designed specifically for heavy-duty dealerships like yours at https://tinyurl.com/HDD-DTS

Like us on Facebook:

https://www.facebook.com/MyLittleSalesman/

Connect to us on LinkedIn:

https://www.linkedin.com/company/mylittlesalesman

Watch & Subscribe on YouTube:

https://tinyurl.com/hhd-youtube

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3 years ago
4 minutes 28 seconds

Heavy-Duty Dealer Academy
“What is a dealer management system?” “How can I stand out as a heavy equipment dealership?” “How can I make my heavy equipment look its best for listings?” “How can a CRM keep my heavy-duty dealership organized?” Heavy Duty Dealer is a podcast designed to assist sales professionals serving the construction, agriculture, and commercial equipment markets—including heavy equipment, commercial trucks, trailers, and beyond. Learn about the full suite of affordable technology solutions designed specifically for heavy-duty dealerships like yours at https://tinyurl.com/HDD-DTS