Send us a text We unpack the federal push to restrict hemp products, then turn to a grounded model for the future: regenerative organic cannabis. Darren Story from Coastal Sun shares how soil health lowers costs, why OCAL matters, and how compassion and affordability can scale. • hemp policy shock and what it means for access • lessons for advocacy and industry unity • Darren’s path from blueberries to cannabis • WAM partnership and medical-first roots • OCAL certification and consumer educa...
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Send us a text We unpack the federal push to restrict hemp products, then turn to a grounded model for the future: regenerative organic cannabis. Darren Story from Coastal Sun shares how soil health lowers costs, why OCAL matters, and how compassion and affordability can scale. • hemp policy shock and what it means for access • lessons for advocacy and industry unity • Darren’s path from blueberries to cannabis • WAM partnership and medical-first roots • OCAL certification and consumer educa...
#107 - How to Buy Back Your Brand: The Levia Comeback Story w/ Kristin and Eric Rogers
High Spirits: The Cannabis Business Podcast
53 minutes
1 month ago
#107 - How to Buy Back Your Brand: The Levia Comeback Story w/ Kristin and Eric Rogers
Send us a text We trace how a headline-grabbing CBD moment collided with the realities of cannabis policy, then dive into Levia’s rare founder buyback to unpack brand trust, dual-channel strategy, and what it takes to build consistent, safe, and truly approachable THC beverages. The conversation blends practical deal lessons, product innovation, and senior-focused education with a call for higher standards across hemp and regulated markets. • CBD spotlight from a US president and stock whipl...
High Spirits: The Cannabis Business Podcast
Send us a text We unpack the federal push to restrict hemp products, then turn to a grounded model for the future: regenerative organic cannabis. Darren Story from Coastal Sun shares how soil health lowers costs, why OCAL matters, and how compassion and affordability can scale. • hemp policy shock and what it means for access • lessons for advocacy and industry unity • Darren’s path from blueberries to cannabis • WAM partnership and medical-first roots • OCAL certification and consumer educa...
