Human x Intelligent

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Human x Intelligent

Madalena Costa

8 episodes

6 days ago

Every product communicates something before a user ever takes an action. Some products feel clear the moment you open them. Others feel confused, even when the design looks polished and 'correct'. The difference isn’t aesthetics. It’s attention. In this episode of Human x Intelligent, we explore attention not as a productivity skill or psychological trait, but as the underlying architecture of intelligence itself. Attention determines what becomes visible, what gets ignored, what feels meanin...

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Episodes (8/8)

Human x Intelligent

The architecture of attention: why clarity begins before action

3 weeks ago

7 minutes

Human x Intelligent

Alignment: How to design systems that stay on course (PART 2)

Part 2 of Episode 4 moves from theory to application. If Part 1 explained drift, Part 2 explains how to prevent it. In this episode: > the five principles of system alignment > how to stabilise incentives to avoid unintended behaviour > how to design reversible autonomy > how to keep feedback loops coherent across teams and models > how to align human attention, product attention and model attention > how to detect drift before it becomes visible to users > the blue...

1 month ago

10 minutes

Human x Intelligent

Alignment: Why teams, products & habits lose alignment and how to fix it (PART 1)

AI does not fail because it is powerful. It fails because it becomes powerful in the wrong direction. In this episode we break down one of the most misunderstood concepts in AI and product building, alignment, the gap between what we intend intelligent systems to do and what they actually optimize for. The real world is full of examples. A lawyer using AI fabricated cases in court. Bing’s early behaviour, optimized for engagement instead of truth. The Boeing 737 MAX incidents, a human system ...

1 month ago

6 minutes

Human x Intelligent

Attention engineering: How to focus, think and create in a distracted tech world

In episode 1 we explored why clarity is the real measurement of intelligence. In episode 2 we learned that intelligence does not evolve in straight lines, it evolves in loops. But loops do not start on their own. Something has to tell the system what to look at first, and that something is attention. In this episode we explore the architecture of attention and how it shapes learning for both humans and AI. We look at human attention and how our focus shapes habits, interfaces and the loops we...

1 month ago

11 minutes

Human x Intelligent

Broken loops: The real reason teams, products & careers stop improving (PART 2)

In part 1 we explored how humans and AI learn through rhythm, the cycles of action, feedback, adjustment and explanation. Now we zoom out. In part 2 we move from theory to product reality, how loops appear inside the tools we use every day, how they shape behaviour, how they build trust or break it, and why every modern product is really a collection of loops trying to stay aligned. We look at product loops and how intelligence shows up in systems like Spotify, Duolingo, Notion and beyond. We...

1 month ago

12 minutes

Human x Intelligent

How humans & AI learn: The feedback loop skill every tech professional needs (PART 1)

Growth does not happen in straight lines, it happens in loops. In part 1 of thinking in loops we explore how humans and intelligent systems learn, adapt and evolve through feedback, attention and rhythm. We start by breaking the illusion of linearity, why roadmaps, OKRs and product plans often look straight even though real intelligence never behaves that way. Then we look at how humans loop through meaning, emotion, context and prediction, drawing from psychology, Daniel Kahneman and the the...

2 months ago

8 minutes

Human x Intelligent

Synthetic clarity: How AI changes the way you think (and make decisions)

In the age of AI the smartest product in the world still fails if no one trusts it. This is why clarity, not intelligence, has become the real measure of a great product. In this opening episode of Human × Intelligent Madalena Costa explores what she calls the age of synthetic clarity, a moment where intelligent systems are everywhere but understanding them is what truly defines success. You will hear why simplicity is no longer enough, what synthetic clarity means in modern product systems a...

2 months ago

8 minutes

Human x Intelligent

The Human × Intelligent blueprint: How to think, work & lead in the AI era

What happens when intelligence stops feeling human? In this short opening manifesto I share the origin of Human × Intelligent, the spark, the frustration and the vision behind a movement built for the next generation of thinkers, builders and leaders. This is not just another tech podcast, it is a space for the curious, the uneasy and the ambitious, for anyone who believes that intelligence is only as powerful as the humanity guiding it. In under two minutes you will hear the declaration tha...

2 months ago

1 minute