From a 12-Year-Old YouTuber to an 8-Figure YouTube Empire — The Aleric Heck Story

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Infinite Income

Tanner Chidester

94 episodes

2 days ago

Welcome to the Infinite Income Podcast, hosted by Tanner Chidester. In his first two years of business, Tanner earned only $2,000. Though tempted to quit countless times, he persevered—ultimately generating over $100 million in sales with 30% profit margins over the next six years. Now, Tanner is here to share his journey. On this podcast, you’ll hear from him and industry titans in business and personal development as they reveal the exact strategies and tactics they used to build their empires.

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All content for Infinite Income is the property of Tanner Chidester and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

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From a 12-Year-Old YouTuber to an 8-Figure YouTube Empire — The Aleric Heck Story | Ep 091

Infinite Income

1 hour 5 minutes 33 seconds

1 month ago

From a 12-Year-Old YouTuber to an 8-Figure YouTube Empire — The Aleric Heck Story | Ep 091

In this episode, I sit down with Aleric Heck — founder of AdOutreach, YouTube ads expert, and the guy who turned a childhood YouTube hobby into an 8-figure performance marketing and software empire.

Aleric shares how he went from filming app reviews at age 12… to building a fully automated YouTube channel generating six figures per year… to becoming the go-to authority for high-impact YouTube advertising.

We dive deep into:

- How Aleric scaled from a college dorm room to leading one of the top YouTube ad consultancies in the world

- His step-by-step process for creating YouTube ads that convert (even when Meta stops working)

- Why most entrepreneurs massively misunderstand YouTube — and how to fix it

- The power of omnipresent retargeting, simple funnels, and evergreen creative

- How to build genuine brand authority (not just followers)

- His next play: building software, scaling beyond 8-figures, and chasing the billion-dollar opportunity

If you’re a coach, consultant, or entrepreneur who wants to attract better clients, master YouTube ads, or build a long-term brand — this is a masterclass on scaling attention, systems, and authority.

Timestamps:

00:00 How a 12-year-old app reviewer built his first YouTube business

02:00 Automating a 600K+ subscriber channel

07:50 Discovering YouTube ads before anyone else

10:30 College hustle — stacking classes to build a business

14:00 Why creators underestimate YouTube ads

16:00 The winning structure of a high-converting YouTube ad

18:30 Funnels that work best for high-ticket offers

22:00 How Aleric structures his week as an 8-figure CEO

29:00 In-person events, brand, and the fastest trust-builders

38:00 Building software + the billion-dollar long game

54:00 The YouTube future + omnipresent retargeting

1:02:00 Where to learn from Aleric next

Ready to scale your brand and income with video?

👉 https://go.eliteceos.com/new-elite-main-vsl-4954?utm_source=ep091