In this episode, I sit down with Cole Gordon, the founder of Closers.io, who scaled his company from $0 to $30M a year in just 26 months.

Cole shares the full story — from sending 350 cold emails that never delivered, to discovering his talent in sales, to building one of the largest recruiting and sales training companies in the industry.

We unpack:

- How a failed $8,000 investment turned into a $100M business model

- The mindset shift that took him from bartender to CEO

- His system for hiring, training, and placing elite sales teams

- The real reason most people never break through in sales

- His long-term vision to take Closers.io to 9 figures — and beyond

If you’re an entrepreneur, sales leader, or coach looking to build a world-class team and dominate your market, this episode is a must-listen.

Timestamps:

00:00 – From bartender to entrepreneur

04:00 – The $8,000 mistake that changed everything

10:00 – Breaking into sales and discovering his gift

16:00 – Launching Closers.io from scratch

22:00 – Recruiting and building elite sales teams

30:00 – Scaling from $1M to $30M in 26 months

38:00 – Going from done-for-you to enterprise level

46:00 – How Cole invests and manages millions

56:00 – Getting engaged and building balance

1:00:00 – Best sales lessons and habits for success

Ready to scale your sales and income?

👉 https://go.eliteceos.com/new-elite-main-vsl-4954?utm_source=Spotify-ep086