In our first-ever guest episode, host Ceci Carloni sits down with Alex Dahan, founder and CEO of Open Influence, to explore the complete evolution of influencer marketing from a founder's perspective who's been in the trenches since 2013. 🚀 From Clothing Line to Agency Pioneer: Alex shares how selling out his own products through early Instagram promoters led to founding Open Influence at 19—before "influencer marketing" was even a term. We dive into the early days of convincing brands that s...
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In our first-ever guest episode, host Ceci Carloni sits down with Alex Dahan, founder and CEO of Open Influence, to explore the complete evolution of influencer marketing from a founder's perspective who's been in the trenches since 2013. 🚀 From Clothing Line to Agency Pioneer: Alex shares how selling out his own products through early Instagram promoters led to founding Open Influence at 19—before "influencer marketing" was even a term. We dive into the early days of convincing brands that s...
Influence Weekly #47 - Rise of Influencer Chefs, Fan Power Reshapes Pop Culture, & Cameo's Legal Drama
Influence Weekly
4 minutes
1 year ago
Influence Weekly #47 - Rise of Influencer Chefs, Fan Power Reshapes Pop Culture, & Cameo's Legal Drama
Welcome to Influence Weekly, the podcast where we dissect the latest trends in influencer marketing and the creator economy. I'm Kailani, and in today's episode, we're turning up the heat with the rise of influencer chefs—exploring how these culinary stars are changing the way we cook and eat. We'll also dive into a new YouTube report revealing just how powerful fandom has become in shaping today's pop culture. Plus, we'll examine the recent legal battle faced by Cameo and what it means for i...
Influence Weekly
In our first-ever guest episode, host Ceci Carloni sits down with Alex Dahan, founder and CEO of Open Influence, to explore the complete evolution of influencer marketing from a founder's perspective who's been in the trenches since 2013. 🚀 From Clothing Line to Agency Pioneer: Alex shares how selling out his own products through early Instagram promoters led to founding Open Influence at 19—before "influencer marketing" was even a term. We dive into the early days of convincing brands that s...
