In this 2026 kickoff episode, hosts Ceci Carloni and Nii Ahene tackle three stories, two of which were built from original Net Influencer research that reveal where the real gaps and opportunities exist in the creator economy: 🤝 Trust Isn't Declining—It's Just Misunderstood: A Harvard Business Review piece challenges the narrative that influencer trust is eroding, arguing that authenticity gets co-created through interactions between creators, brands, agencies, and audiences. Nii introduces t...
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In this 2026 kickoff episode, hosts Ceci Carloni and Nii Ahene tackle three stories, two of which were built from original Net Influencer research that reveal where the real gaps and opportunities exist in the creator economy: 🤝 Trust Isn't Declining—It's Just Misunderstood: A Harvard Business Review piece challenges the narrative that influencer trust is eroding, arguing that authenticity gets co-created through interactions between creators, brands, agencies, and audiences. Nii introduces t...
Influence Weekly #49 - TikTok vs. Snap Battle, Biden's Creator Summit, & Zoé Mahfouz's Rise to Fame
Influence Weekly
4 minutes
1 year ago
Influence Weekly #49 - TikTok vs. Snap Battle, Biden's Creator Summit, & Zoé Mahfouz's Rise to Fame
Welcome to Influence Weekly, the podcast that keeps you at the forefront of influencer marketing and the creator economy. I'm Kailani, and in today's episode, we're dissecting the strategic moves by TikTok and Snap as they aim to outpace Meta's stronghold on influencer agencies. We'll also dive into the highlights from President Biden's first-ever Creator Economy Conference, where influencers gathered to discuss hot topics like AI and privacy. Plus, we uncover the inspiring journey of Zoé Mah...
Influence Weekly
In this 2026 kickoff episode, hosts Ceci Carloni and Nii Ahene tackle three stories, two of which were built from original Net Influencer research that reveal where the real gaps and opportunities exist in the creator economy: 🤝 Trust Isn't Declining—It's Just Misunderstood: A Harvard Business Review piece challenges the narrative that influencer trust is eroding, arguing that authenticity gets co-created through interactions between creators, brands, agencies, and audiences. Nii introduces t...
