In our first-ever guest episode, host Ceci Carloni sits down with Alex Dahan, founder and CEO of Open Influence, to explore the complete evolution of influencer marketing from a founder's perspective who's been in the trenches since 2013. 🚀 From Clothing Line to Agency Pioneer: Alex shares how selling out his own products through early Instagram promoters led to founding Open Influence at 19—before "influencer marketing" was even a term. We dive into the early days of convincing brands that s...
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In our first-ever guest episode, host Ceci Carloni sits down with Alex Dahan, founder and CEO of Open Influence, to explore the complete evolution of influencer marketing from a founder's perspective who's been in the trenches since 2013. 🚀 From Clothing Line to Agency Pioneer: Alex shares how selling out his own products through early Instagram promoters led to founding Open Influence at 19—before "influencer marketing" was even a term. We dive into the early days of convincing brands that s...
Influence Weekly #49 - TikTok vs. Snap Battle, Biden's Creator Summit, & Zoé Mahfouz's Rise to Fame
Influence Weekly
4 minutes
1 year ago
Influence Weekly #49 - TikTok vs. Snap Battle, Biden's Creator Summit, & Zoé Mahfouz's Rise to Fame
Welcome to Influence Weekly, the podcast that keeps you at the forefront of influencer marketing and the creator economy. I'm Kailani, and in today's episode, we're dissecting the strategic moves by TikTok and Snap as they aim to outpace Meta's stronghold on influencer agencies. We'll also dive into the highlights from President Biden's first-ever Creator Economy Conference, where influencers gathered to discuss hot topics like AI and privacy. Plus, we uncover the inspiring journey of Zoé Mah...
Influence Weekly
In our first-ever guest episode, host Ceci Carloni sits down with Alex Dahan, founder and CEO of Open Influence, to explore the complete evolution of influencer marketing from a founder's perspective who's been in the trenches since 2013. 🚀 From Clothing Line to Agency Pioneer: Alex shares how selling out his own products through early Instagram promoters led to founding Open Influence at 19—before "influencer marketing" was even a term. We dive into the early days of convincing brands that s...
