In our first-ever guest episode, host Ceci Carloni sits down with Alex Dahan, founder and CEO of Open Influence, to explore the complete evolution of influencer marketing from a founder's perspective who's been in the trenches since 2013. 🚀 From Clothing Line to Agency Pioneer: Alex shares how selling out his own products through early Instagram promoters led to founding Open Influence at 19—before "influencer marketing" was even a term. We dive into the early days of convincing brands that s...
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In our first-ever guest episode, host Ceci Carloni sits down with Alex Dahan, founder and CEO of Open Influence, to explore the complete evolution of influencer marketing from a founder's perspective who's been in the trenches since 2013. 🚀 From Clothing Line to Agency Pioneer: Alex shares how selling out his own products through early Instagram promoters led to founding Open Influence at 19—before "influencer marketing" was even a term. We dive into the early days of convincing brands that s...
Welcome to Influence Weekly, the podcast where we delve into the latest in influencer marketing and the creator economy. I'm Kailani, and in today's packed episode, we're unraveling the secrets behind MrBeast's 36-page guide to YouTube success and the controversies it's stirring up. We'll also discuss how TikTok has edged out YouTube, becoming the preferred platform for nearly 70% of brands in video marketing. And, we're taking a closer look at the recent Democratic National Convention, where...
Influence Weekly
In our first-ever guest episode, host Ceci Carloni sits down with Alex Dahan, founder and CEO of Open Influence, to explore the complete evolution of influencer marketing from a founder's perspective who's been in the trenches since 2013. 🚀 From Clothing Line to Agency Pioneer: Alex shares how selling out his own products through early Instagram promoters led to founding Open Influence at 19—before "influencer marketing" was even a term. We dive into the early days of convincing brands that s...
