Disruption is everywhere. AI, careers, leadership, nothing stays the same. My guest today, Patrick Leddin, a leadership expert, former Army captain, and Vanderbilt professor, encountered that reality in a powerful way while sitting in a classroom listening to James Patterson share a deeply personal story. After losing his fiancée to cancer, Patterson transformed profound loss into a platform for impact. That moment reshaped Patrick’s thinking and eventually led to their collaboration on Disrupt Everything. In this episode, Patrick joins me to show why disruption isn’t a threat, but an opportunity. He breaks down how people respond when certainty disappears. He shares how that single classroom experience sparked years of research into what he calls “positive disruptors,” individuals who do not collapse under change, but channel it to create meaningful progress. We analyze how disruption reveals personal agency, why resistance is a natural response, and what separates those who get stuck from those who move forward with intention. Patrick also opens up about co-authoring Disrupt Everything and Win, leaving a prestigious academic role, and building a movement centered on purpose-driven leadership. Whether you’re navigating a career shift, organizational upheaval, or personal uncertainty, this episode will challenge how you think about disruption and show you how to use it instead of fearing it. In this episode, we discuss: [01:06] Disruption and why most people resist it [01:39] Meet Patrick Leddin [02:59] Patrick’s disruption journey [04:43] How James Patterson’s guest lecture changed everything [07:03] Co-authoring a book with James Patterson [09:51] Purpose vs. mission vs. vision [11:23] What Patrick learned from Patterson [18:39] The outlining lesson [21:20] Defining disruption [23:33] Why disruption is fertile ground [24:51] First step when disruption hits [26:16] Stories of positive disruptors: Josie Natori & Tom D’Eri [30:15] Disruption, agency, and organizational mindset [32:16] The 27 positive disruptor moves [35:45] Most impactful disruptor moves [42:41] Framework for positive disruption [44:48] Redefining extraordinary and the power of focus [47:22] Summing Up Disruption Notable Quotes [01:12] “ Most people think about disruption in a way that they resist. It doesn't feel like an opportunity. They actually feel like they're losing control.” - Billy [03:17] “ Sometimes the low spots in life disruptions can have some pretty negative ramifications, but even when they're negative, there's often a high point that comes after it.” - Patrick [09:05] “ Crisis is not the time to start making introductions.” - Doug Parker (quoted by Patrick) [25:27] “Sometimes saying no is the most disruptive thing you can do.” - Patrick [47:20] “Disruption doesn’t destroy things, it’s fertile ground for something new and better.” – Patrick[48:27] “You’re wired to disrupt, you have a big brain, experiences that build resilience, and resources no generation has had before.” – Patrick ⁠Resources and Links Patrick Leddin Website: https://www.patrickleddin.com LinkedIn: linkedin.com/in/patrickleddin Book: Disrupt Everything and Win (co-authored with James Patterson) Billy Samoa Saleebey LinkedIn: ⁠linkedin.com/in/billysamoa Email: ⁠billy@podify.com⁠ and ⁠saleebey@gmail.com⁠  Insight Out  Website: ⁠https://www.insightoutshow.com/ Learn more about your ad choices. Visit megaphone.fm/adchoices

If you’re in the creative space, you already know this tension: the pressure to create never really shuts off. Content still needs to go out, even when your ideas dry up. So what happens when your mind stalls? How do you get unstuck without forcing it or burning out and still create ideas your audience actually cares about when life is full and inspiration feels miles away? In this episode, I sit down with Cat Shanu to tackle those questions and help you break free from creative ruts. We dig into what really causes creative blocks, how perfectionism quietly kills momentum, and what to do when inspiration feels out of reach. Cat shares her own pause from creating, and I open up about staying consistent as a CEO, father, and host, even during low-energy seasons. Whether you’re a content creator, an entrepreneur, or simply trying to build more consistent habits, this episode will help you reconnect with your creative rhythm and move forward with intention. In this episode, we discuss: [00:00:00] Why creators struggle to make content [00:01:21] The natural ebb and flow of creativity and why forcing it backfires [00:02:33] Finding inspiration by immersing yourself in what moves you [00:04:09] Cat’s four-month creative pause and how she reignited her spark [00:04:17] Building LinkedIn systems—batching, scheduling, and staying consistent [00:06:22] Turning a Beastie Boys Reddit post into content gold [00:07:10] How music and ChatGPT fuel momentum when ideas stall [00:08:17] Treating each post like a temporary tattoo [00:12:52] Using audience engagement to break creative blocks [00:13:31] Why creating for one person beats creating for everyone [00:14:51] Telling real stories instead of chasing perfection [00:19:45] Using simple prompts to generate endless ideas [00:22:05] Cat and Billy’s peak creative workflows [00:26:12] Matching tasks to energy for better output [00:29:29] Creating consistently while leading, parenting, and podcasting [00:33:33] Building your catalog of inspiration and learning from top creators [00:38:15] Why breaks sharpen creativity and awareness [00:45:26] Letting go of perfection and taking small steps forward Notable Quotes [00:42:21] “When stuck, don't generate, retrieve, go get that information from somewhere else.” - Billy [00:12:52] “Treat your post like a temporary tattoo. It's not a permanent tattoo, it's a temporary tattoo. Therefore it doesn't matter.” - Billy [00:16:08] “When you think of your community, not as your followers, but as a friend. You can definitely leverage them to just guide you.” - Cat [00:24:14] “It's easier to think of creative ideas than when you focus on the whole big picture.” - Cat [00:32:54] “Most people will cancel an appointment they make for themselves, but they'll always attend appointment they have with somebody else.” - Billy [00:49:56] “The only true, perfect thing I can think of is God. And we put this idea in our head that we need to show up as perfection.” - Cat Cat Shanu LinkedIn: ⁠https://www.linkedin.com/in/cat-shanu Instagram: ⁠https://www.instagram.com/thefemmeguide/ Billy Samoa Saleebey LinkedIn: ⁠https://www.linkedin.com/in/billysamoa/ Email: ⁠billy@podify.com⁠ and ⁠saleebey@gmail.com⁠  Insight Out  Website: ⁠https://www.insightoutshow.com/ Learn more about your ad choices. Visit megaphone.fm/adchoices

Are you feeling stuck in life, like a pumpkin in a jar? You’re not alone. Many people suffer from a “mistaken identity”, not realizing their true potential or the power of their own dreams. This week on Insight Out, Doug Dane is here to show us how to use the Mistaken Identity Model to get self-discovery, freedom, and success. He's been able to beat the odds and find success in his own life, despite the trauma of physical, emotional, and sexual abuse he experienced as a child. He will share how to break free from limiting beliefs to discover his true self and how he transformed his life, breaking free from the oppressive jar of his past and inspiring others to do the same. Through the stories of Gandhi, mentors, and books like Think and Grow Rich, Doug was inspired to take control of his life and find who he truly was. He faced his fears and story and through this, discovered his purpose. This journey taught him that everyone has a special gift and that one can change their story and the world. Meet ⁠Doug Dane⁠, Doug is the author of ⁠Mistaken Identity⁠, a mentor for leadership, business, and mindset. Doug has spent over 25 years coaching people to improve their results and feel better about themselves so they can stop hiding and start living. He's on a mission to show people how to let go of their past so they can create a better life for themselves, their families, and the world.  Have you ever grappled with attaining self-realization, autonomy, and success? Then this episode is for you. Tune in now to uncover the power of transformation! Here's what Doug and I cover: What inspires Doug about the great leader Gandhi. (00:03:00) How did a young Doug Dane survive the abusive environment he was brought up in and then go on to achieve success?(00:05:28) The Pumpkin a Jar story. (00:12:41) How can people break free from their mental programming and limiting beliefs to follow their hearts and discover their real Identities? (00:15:40) Why you need to have clearly defined goals. (00:19:56) The importance of believing in ourselves. (00:26:00) Why you need to have a healthy self-image (00:29:26) How should we think about goals? (00:36:22) The importance of discipline to develop good habits (00:40:00) How to set mindset (00:47:53)  Why you don't have to go looking for your calling. (00:53:00) Notable quotes:  “The average person tiptoes through life hoping to make it safely to death” - (0012:22) ‘’We're kind of like pumpkins in a jar’’ - (00:12:31) “There's nothing wrong with you. The only thing that's wrong is what you believe about yourself or about the way you should approach the world. One of the chapters is called Stop Shooting on Yourself” - Doug (00:18:29) “Just because someone loves you doesn't mean they give you good advice” - Billy quoting David Meltzer (00:25:07) Rather than fighting the existing reality, why not create a new model that makes the existing reality obsolete?” - Doug (00:28:02) “Energy comes from a desire” - Doug (39:00:25) “Mindset is an action. It's not a thing” - Doug (00:50:02) “If you're busy out there searching online and on dates, trying to find the love of your life, they can't find you because you're moving all around” - Doug (00:53:20) “Take an action, and you get a reaction” - Doug (00:56:00)  Resources & Links: Doug’s Website: ⁠dougdane.com⁠ Doug’s Book: https://www.dougdane.com/mistakenidentity Doug on Social Media: https://www.linkedin.com/in/dougdane/ https://twitter.com/dougdane https://web.facebook.com/dougdaneofficial https://www.instagram.com/doug.dane/?hl=en https://www.youtube.com/@DougDaneCoaching Billy Samoa Saleebey  LinkedIn: ⁠https://www.linkedin.com/in/billysamoa⁠  Email: billy@podify.com and saleebey@gmail.com  Loved this episode? Please support us here: ⁠https://www.patreon.com/bePatron?u=23010497⁠ This is an encore episode and was originally published on February 10, 2023 Learn more about your ad choices. Visit megaphone.fm/adchoices

Just like every great recipe, captivating communication requires some spice! And who better to teach us that than world-renowned communication and public speaking expert, David JP Phillips?  David has spent his career researching and building a business on the art of communication and presentation, but his expertise goes beyond these practical skills that allow us to succeed in professional settings. He’s also dedicated to helping others apply these techniques on a personal level so that we can improve our relationships, exert control over our emotions, find our sense of happiness, and foster great empathy.   With his three widely-recognized TED Talks, “The Magical Science of Storytelling,” “How to Avoid Death by PowerPoint,” and “The 110 Techniques of Communication and Public Speaking,” he is reforming our understanding of communication and simultaneously eliminating antiquated notions about storytelling.  His journey is certainly one of dedication and perseverance, and as he discusses the scientific and psychological sides of expression and communication, the impact of his wife’s stroke, and how he rebuilt his company from nothing, you will walk away from this episode feeling both inspired and ready to tackle your day.  In this episode, you’ll learn: Why The Hitchhiker’s Guide to the Galaxy helps fuel David’s creativity (4:36)  The art of adding spice to your presentation (6:57)  The transformative power of happiness and the difference between internal and external communication (10:40) The focus and importance of David’s upcoming book as well as his tip for grounding yourself in peace, gratitude, and compassion (17:30) David’s experience with his wife’s stroke and the process of rebuilding his company (23:46) What the somatic feedback loop is and why body language is a huge element of conversation (32:58)  The Five Layers of Communication and how to practice utilizing your facial expressions (36:49)  Why actors and comedians rate higher than other professions (38:25)  How YouTube forced David to adapt and grow and the #1 lesson he’s learned in the realm of public speaking (39:48)  Notable Quotes: “The perception we have of a talk is related to the number of spices in a talk. And that is what you were on to contrast and surprises.” – David (8:55)   Every war and every action of hatred stems from our desire to get the substances in our brain fulfilled. That’s where they come from. So yeah, if people would actually understand that they could create them by themselves without hurting and causing pain and destruction, the world would be a better place by far.” – David (20:55) “It is interesting how life’s moments that are so shakingly painful can also be so important and put in perspective the few moments that we have on this ball of rock flying through the sky. We sometimes take for granted that we’re given this life.” – Billy (31:15) “If you focus on performance, anxiety is its brother. If you focus on having fun, that is when you will be the best version of yourself… And in a state of having fun, we are relaxed. We get free access to our vocabulary, our thoughts…” – David (41:10)  Resources & Links: David JP Phillips  Website: ⁠https://www.davidjpphillips.com/⁠ LinkedIn: ⁠https://www.linkedin.com/in/davidjpphillips/⁠ Instagram: ⁠https://www.instagram.com/davidjpphillips/⁠ YouTube: ⁠https://www.youtube.com/davidjpphillips⁠ TikTok: ⁠https://www.tiktok.com/@davidjpphillips⁠ HeadGain: ⁠https://www.headgain.com/⁠ Presenter Mastery Training: ⁠https://www.headgain.com/jp/⁠  Billy Samoa Saleebey  LinkedIn: ⁠https://www.linkedin.com/in/billysamoa⁠  Email: ⁠billy@podify.com⁠ and ⁠saleebey@gmail.com⁠  Insight Out  Website: ⁠https://insightoutshow.com/⁠  This is an encore episode and was originally published on December 16, 2022 Learn more about your ad choices. Visit megaphone.fm/adchoices

What keeps a digital business moving and thriving, and what makes it truly valuable?  Blake Hutchison, CEO of Flippa, is joining me on this episode of Insight Out to break down his role at Flippa, his experience over the last 20 years, and the variables that influence the value of businesses in the market. He touches on the importance of looking at growth, average order value, refund rate, cost base, etc., when evaluating how much to buy and sell a business for and some patterns that have emerged over the last few years.  The team he leads at Flippa supports business owners in their exit or their introduction to possible new business ventures. In short, he helps them make an existing business their own and then, a little further down the road, understand how to optimize the organization financially and systemically!  In this episode, we discuss: How Flippa works in terms of buying and selling (2:43) Blake’s entrepreneurial journey and selling his business in 2015 (5:15) How data allows Flippa to check the pulse of successful businesses across the globe (9:06)  Flippa’s evolution with value assessment (14:46) Common themes that Blake has noticed in this market (19:53) How to get involved with the platform (23:36) Blake shares some inspiring success stories (28:55) The most lucrative businesses for entrepreneurs today (32:24) How to know the ways a business needs to expand & grow (37:12) The future of digitally-based businesses (39:25) Notable Quotes: “So what I encourage everyone to do is find a business model that they can imagine themselves having a skill set that they orient well too. And then secondly, find a category that they know they’re gonna be passionate about for long enough that they’ve got the resilience to get through that stabilization period…” – Blake (26:07) “It’s better to go slow. It’s a marathon. It’s not a sprint. If you treat it as a sprint, chances are you’re going to make some bad decisions.” – Billy (28:40) “Age is a factor in evaluation, by the way, because it gives you some predictability. And buyers and investors love predictability.” – Blake (30:40) “You don’t actually have to know tech to buy a digital asset.” – Blake (43:31) Resources & Links: Blake Hutchison  LinkedIn: ⁠https://au.linkedin.com/in/blakehutchison⁠  Twitter: ⁠https://mobile.twitter.com/blakenow⁠  Flippa: ⁠https://flippa.com/⁠  Billy Samoa Saleebey  LinkedIn: ⁠https://www.linkedin.com/in/billysamoa⁠  Email: ⁠billy@podify.com⁠ and ⁠saleebey@gmail.com⁠  Insight Out  Website: ⁠https://insightoutshow.com/⁠ This is an encore episode and was originally published on December 23, 2022 Learn more about your ad choices. Visit megaphone.fm/adchoices

After starting as a barista in 1996 to becoming the co-founder, owner, and Co-CEO of Biggby Coffee, this week’s guest on Insight Out is Mike McFall, a growth-minded entrepreneur that believes in the power of self-awareness, positivity, and conscious capitalism as the core values of a successful business.  His book, Grind: A No-Bullshit Approach to Take Your Business from Concept to Cash Flow, focuses on the importance of revenue and practical ways to build cash flow in a budding company. He also explores his philosophy that business requires us to be aggressive and simultaneously self-aware.  In this episode, Mike and I discuss the road to becoming CEO of a successful corporation, why conscious capitalism and company culture are at the core of employee retention, why focus is a critical component in building a business, and more. In this episode, we discuss: The key lessons that sailing around the world at 16 taught Mike (3:40) Mike’s journey as a Red Wings fan and the importance of visioning work (5:43) A breakdown of the visualization process (10:06) How Mike was introduced to conscious capitalism and the way it transformed his business (13:10) How Mike became partners with Bob Fish (23:44) The importance of competition in business (27:28) Why self awareness is a critical component of your business (29:43) How to ask for valuable feedback (33:10) The biggest contributor to Biggby Coffee’s success (35:41) Mike’s advice for aspiring or current business owners (38:26)  Why entrepreneurs need to be like the sun (44:30)  Mike’s approach to fostering a people-first company (48:07) How to develop company culture that respects the employees (51:37) Where to find Mike McFall and his final word of advice (56:35)  Notable Quotes: “When you say something enough, you begin to hear yourself say it, other people hear you say it, and they can support you. And it helps to reaffirm that you’re on the course to go where you want to go.” – Billy (9:26) “The real root of conscious capitalism is that it’s an inclusive environment where you don’t make tradeoffs between these different components and that you make decisions that everyone benefits from.” – Mike (20:29)  “Your self awareness is the most critical component to the success of your business.” – Mike (30:31)  “In the end it’s not about revenue. What it’s about is it’s about improving, and it’s an obsession with improvement. And when we obsess with improvement… the revenue generation, the growth, is a subset of the obsession with improvement.” – Mike (42:34) “Leadership is about setting the example and then living within that constantly.” – Mike (47:16) “In the end, people just want to be around other people who they relate to and they feel a connection to as another human being.” (59:19) Resources & Links: Mike McFall  LinkedIn: ⁠https://www.linkedin.com/in/mike-biggby⁠  Instagram: ⁠https://www.instagram.com/mikejmcfall⁠ Biggby Coffee: ⁠https://www.biggby.com/⁠  Billy Samoa Saleebey  LinkedIn: ⁠https://www.linkedin.com/in/billysamoa⁠  Email: ⁠billy@podify.com⁠ and ⁠saleebey@gmail.com⁠  Insight Out  Website: ⁠https://insightoutshow.com/⁠ This is an encore episode and was originally published on December 30, 2022 Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode, Will shared his experience and how the far-reaching consequences of trivial acts, and self-awareness have shaped his goals and mindset. and the positive effects of not being afraid to do crazy things. Will is an avid learner and has earned certifications as a Stockbroker, Flight Instructor, Certified Product Manager, Technical Trainer, Commercial Pilot, Microsoft Certified Systems Engineer, Cisco Certified Network Associate, and Certified Professional Behavioural Analyst, I've invited Will here today to learn more about the methods and tools he's developed to achieve success and the techniques he continues to use to expand his life are all described, taught, and delivered in the many businesses, leadership, and peak performance workshops, seminars, and events Will delivers.  Tune in to get important insights on self-improvement! What we discuss: ·        Love of learning. (01:41) ·        The power of reaching consequences of the trivial act. (3:30) ·        The seriousness of unforgiving neglect. (4:11) ·        How to focus on those little things in the right way. (5:27) ·        The importance of a checklist. (10:11) ·        Doing something a little bit crazy. (18:11) ·        How to set goals and hold people accountable. And how to communicate effectively with teams of people. (24:34) ·        The goal or intention of the meeting. (28:20) ·        What are the Ground rules. (29:35) ·        The seriousness of time management. (38:01) ·        Billy and Will talk about the impact they have on themselves and how they value time. (38:35) ·        The key metrics, goals, and problem-solving. (43:13) ·        The eulogy goal. (43:13) Notable quotes: ·        “Bad decisions. Make good stories.” (18:56) ·        “ You have to move a ton of dirt to get one carat of diamond.’’ (26:50) ·        “Business problems are like quicksand. The more you struggle, the faster you sink” (32:17) ·        ‘’ Everybody around you is going to die someday and you're going to lose people along the way. So never, ever waste another single second, doing anything that wasn't the absolute best thing you could be doing.” (38:21)   USEFUL RESOURCES:  Will’s Website:⁠ http://goalboss.com/⁠ YouTube:⁠ https://www.youtube.com/c/WillPemble⁠ Social Media: ⁠https://www.instagram.com/willpemble/?hl=en⁠ ⁠https://www.facebook.com/willpemble⁠ ⁠https://www.linkedin.com/in/willpemble/⁠ ⁠https://twitter.com/willpemble⁠   Support the show (⁠https://www.patreon.com/bePatron?u=23010497⁠ ) This is an encore episode and was originally published on May 13, 2022 Learn more about your ad choices. Visit megaphone.fm/adchoices

How can we shift our thinking in order to break a pattern? And how can we take positive action to make transformative changes in our lives? That’s the focus of Scott Miller’s new book, “Master Mentors Vol. 2.” It examines key insights from 30 of the world’s most transformational leadership thinkers – including Seth Godin, Susan Cain, General Stanley McChrystal and more – and provides simple steps to implement the same insights in your own life.  In today’s episode, Scott joins me to talk about the most valuable lessons he’s learned from his own mentor, the concept of transformational insight, the subtle nuances between self-worth, self-esteem and self-confidence, why vulnerability is a key element of leadership, and more. “I think the power of transformation has the power for you to see yourself differently. It has the power for you to challenge your paradigm, your mindset, your belief system, to say, gosh, I always thought about gratitude in this way, but now I'm gonna think about gratitude in this way. Or I thought about what's next for me or my business model. They're personal and professional. I think it's really intended to help kind of shake you to say you've been in this pattern of thinking this line of behavior and just shaking a little bit to say, is that serving you well? Is that serving those around you?” – Scott (06:03) Top 3 Takeaways  A mentor can be anyone. “I don't think you have to know or be in an intimate relationship, professional relationship with your mentor at all,” Scott says. It doesn’t matter that you can’t meet with them for one-on-one guidance; a mentor is anyone who helps you understand how to improve your life, and in the age of podcasts and YouTube, you can get that wisdom in a variety of ways.  Try to assume positive intent. Everybody makes mistakes, and sometimes even the most well-intended words come out wrong. A person’s words say more about them than they do about you.  Self-worth is inherent and unchanging. “Self-esteem and your self-confidence ebbs and flows based on your sense of self and the kind of relationships you're in and the things that you do that you value or don't value,” Scott says. “But your self-worth cannot be changed and no one else can change it.” In This Episode (01:13) Why you don’t need to meet your mentor to benefit from their wisdom (05:21) Scott’s definition of a transformational insight (07:14) The practical applications of insights, and using them to transform your life (11:30) Bobby Herrera’s life-changing bus ride (22:50) Self-worth vs self-esteem vs self-confidence (31:51) “Your future truth should be your present.” (36:03) BJ Fogg and the power of tiny pattern-breaking habits Resources & Links Billy Samoa  https://billysamoa.com/ https://www.facebook.com/BillySamoaSaleebey/ https://twitter.com/BillySamoa https://www.instagram.com/billybelieve/ https://www.youtube.com/channel/UCCjQ9RSxYqDS4_VxBHNyQJw https://www.linkedin.com/in/billysamoa/ https://billysamoa.com/podcast-archive/ https://billysamoa.com/video-carousel/ ⁠https://billysamoa.com/blog-with-sidebar/⁠ Scott Miller ⁠https://www.scottjeffreymiller.com/⁠ ⁠https://www.facebook.com/scottmillerj1⁠ ⁠https://twitter.com/scottmillerj1⁠ ⁠https://www.instagram.com/scottjeffreymiller/⁠ ⁠https://www.linkedin.com/in/scottmillerj1/⁠ Mentioned ⁠https://tinyhabits.com/book/⁠ ⁠https://bobby-herrera.com/⁠ https://www.franklincovey.com/speakers-bureau/sean-covey/ This is an encore episode and was originally published on August 26, 2022 Learn more about your ad choices. Visit megaphone.fm/adchoices

Who do you look up to the most? Is it a superhero from a comic book, a famous athlete, or a historical figure? We often forget the everyday heroes who quietly make a big impact on our lives. Our dads, the real-life heroes in our families, shape who we become, teach us important values, and help us navigate life's twists and turns. In today’s episode of the Insight Out podcast, I have the pleasure of having a conversation with Paul Epstein. Paul has a remarkable background as a former top-tier executive in both NFL and NBA organizations, and he's also a two-time bestselling author of the books "The Power of Playing Offense" and "Better Decisions Faster." His exceptional achievements in 2022 earned him a spot among SUCCESS magazine's prestigious list of accomplished thought leaders, sharing the spotlight with well-known names such as Tony Robbins, Brené Brown, Gary Vaynerchuk, and Mel Robbins. Furthermore, Paul's work has received significant recognition and media coverage, being featured on major platforms like ESPN, NBC, Fox Business, and USA Today.  In our conversation, Paul shares powerful stories about the impact his parents had on his life, shaping his core values of growth, impact, courage, authenticity, and belief. He discusses his father's influence on his students and his mother's courage in the face of adversity. Paul also talks about his journey from a successful sports manager to a more authentic self, acknowledging the role of his executive coach, Suzanne, in this transformation. He introduces the "head heart hands equation" for decision-making and discusses the importance of personalizing and internalizing values. The episode highlights the significance of authenticity, self-reflection, and making better decisions faster. In This Episode: [05:30] Age 19: A pivotal and life-changing moment [07:42] Real leadership and impact [09:44] Courage modelled by Paul's dad [09:51] Courage as a superpower [12:13] The ripple effect of small acts [14:10] Finding and living your core values [20:31] The beauty of the journaling process [22:02] The importance of memorializing and defining values [26:23] The impact of belief and humility [32:18] Feeling off despite winning [34:09] Feedback on not caring about the team [37:12]Overcoming self-limiting beliefs [40:31] The audit and self-reflection [41:49] The Jerry Maguire leap [44:00] The head-heart-hands equation Notable Quotes [00:11:00] “Courage is standing tallest when fear and risk are highest” -Paul [00:14:29] “Confidence is the Annie that we need to make better decisions faster. Confidence is the Annie to play. If you want to play offence in a world that is largely stuck on defence and so confidence is the through line.” -Paul [00:27:16] "I want to surround myself with people that do what they don't want to do in the unseen hours because they believe in it and because they care about it. That, in a sentence, is how I would describe people that win in life.”- Paul [00:32:18] “I don't feel purpose, there's a bunch of different shades of this, it's a very gray kind of space but like at the end of the day you just know it's not perfect” -Paul Resources and Links Paul Epstein ⁠https://www.linkedin.com/in/paulepsteinspeaks/⁠ https://www.instagram.com/paulepsteinspeaks/ ⁠https://www.paulepsteinspeaks.com⁠ This is an encore episode and was originally published on October 27, 2023 Learn more about your ad choices. Visit megaphone.fm/adchoices

George J. Chanos is a lawyer and a former attorney general with both eyes on the future. His foresight led him to write the books Seize Your Destiny: A Roadmap to Success and Millennial Samurai: A Mindset for the 21st Century.  However, creating thought-provoking books isn’t his only talent. George has recently been hard at work on an NFT art project called People Reign. In this episode, George shared his predictions for the future and his latest undertaking. George talked about how his desire to help his daughter and his nephew navigate their futures led to the creation of his first book. He quickly came to the realization that his young relatives wouldn’t be experiencing the same world that he had been dealing with all his life. Their future looked different. Determining what that entailed led him to create his second book.  George now believes that a technological tsunami is coming for all of us and the water is currently rising. Automation will make many jobs things of the past. But if we put our minds together and ask the right questions, we can ultimately choose what our future will look like. In This Episode: [02:44] - George talks about his heart attack and what he learned from the experience. [05:25] - A letter to George’s teenage daughter becomes the book: Seize Your Destiny. [06:34] - What will reality look like 30 to 40 years from now? [08:42] - How do we give our children a better life? [11:10] - Using your mind to overcome obstacles. [16:12] - The value of different views. [18:30] - How to make sense of different perspectives. [37: 22] - What skills do we need to survive? [45:30] - The future of technology. [58:18] - The need for intelligent discussion. [1:04:30] - George discusses how his passion for art led him to create People Reign. QUOTES • [09:56] - “Embrace your ignorance. And the reason why is that learning begins with a recognition of ignorance. If we think we know all the answers, why bother to learn? Right. So the reality is: is that we don’t know all the answers.” - George J. Chanos • [11:10] - “Frank Zappa. Your mind is like a parachute. It doesn’t work if it isn’t open.” - George J. Chanos • [12:10] - “Your mind is a double-edged sword. It’s both your most powerful tool and your greatest liability.” - George J. Chanos • [15:37] - “We should learn that our beliefs and our views have no privileged legitimacy. Just because I think it’s a certain way does not mean that’s the way it is…. Just because my brain is telling me that this is reality and this is what it is doesn’t mean I’m right.” - George J. Chanos • [28:42] - “The more character you have, the more successful you are likely to be.” - George J. Chanos • [1:01:10] -“What is more important than knowledge is intelligence….Knowledge is accessible to all of us…But you have to know what question to ask. That is not knowledge. That is intelligence.” - George J. Chanos • [1:11:37] - “I believe it is important to speak out and to leave something behind.”- George J. Chanos RESOURCES  George J. Chanos Website: ⁠https://georgejchanos.com/⁠ Facebook: https://www.facebook.com/georgejchanos/ LinkedIn: https://www.linkedin.com/in/georgejchanos/ Twitter: https://twitter.com/georgejchanos George’s Works Seize Your Destiny: A Roadmap to Success. https://www.amazon.com/gp/product/B01D6DZKTS/ref=dbs_a_def_rwt_bibl_vppi_i0 Millennial Samurai: A Mindset for the 21st Century Buy the Book: ⁠https://www.amazon.com/Millennial-Samurai-Mindset-21st-⁠ ⁠Century/dp/1688563334/ref=tmm_pap_swatch_0?_encoding=UTF8&qid=&sr=⁠ Free Digital Download: ⁠https://millennialsamurai.com/freegiveaway⁠ People Reign: ⁠https://peoplereign.com/⁠ Insight Out Links Website: https://insightoutshow.com/ YouTube: https://www.youtube.com/user/RollingMovie Billy Samoa Saleebey Email Addresses: billy@podify.com and saleebey@gmail.com LinkedIn: https://www.linkedin.com/in/billysamoa/ This is an encore episode and was originally published on October 28, 2022 Learn more about your ad choices. Visit megaphone.fm/adchoices

This isn’t your typical family business story. Bobby started in finance, swore he’d never work with family, then life forced a pivot. Stepping in reluctantly, he helped scale the business to 40 locations and $50M, but success came at a cost: resentment, burnout, and the realization that growth without alignment is a trap. So, he walked away. Bobby went on to build Greenridge Wealth, a firm built on values, systems, and a team-first culture. His mission? Help founders build businesses that run without them so they can actually live. In this episode, Bobby lays it all out. The toll of resentment. The dangers of tying your identity to your business. The hard decisions around rebuilding teams, shifting mindsets, and designing companies that can grow without you in the middle of everything. This is about leadership, clarity, and doing it on your own terms. Not grinding forever. Not chasing empty success. Just building a business that serves your life, not the other way around. So, if you’re building, scaling, or just trying to break free from the grind this episode is packed with insights you don’t want to miss. Grab your notepad, tune in, and start building a business that works for you, not the other way around. In This Episode: Building Greenridge Wealth Planning [00:02:20 Why Bobby Avoided the Family Business for So Long [00:03:40] Health Scares Changed Everything [00:06:20]  Shifting From Scarcity to Abundance [00:09:40] The Power of Peer-to-Peer Conversations [00:11:50] Bobby’s Return to the Family Business With a New Vision [00:16:30] The dangers of becoming emotionally tied to your business.  [00:19:10] The Importance of Making Yourself Obsolet [00:20:20] Key focus on employee engagement and career growth within the business. [00:24:10] Leveraging Strategic Partnerships for Growth [00:29:00] The value of calculated risks, perseverance, and a willingness to change direction when necessary for business success. [00:32:50] The Power of Relationships in Business. [00:37:00] Designing a Business Around What You Actually Love [00:40:20] How stepping back creates space for strategy and long-term vision. [00:43:00] The Growth Junkie Trap [00:44:10] Why Bobby believes in karma more than luck and how gratitude shifts your energy and outcome. [00:48:50] Leadership Through Interaction & Decision [00:58:10] Notable quotes: "You've gotta tell me what it is. I wanna make the decisions. I have to be there not empowering other people to feel a sense of ownership. Just feeling like you're in the grind and you have to know everything." - Bobby [00:18:10]  "If that's really what fills your cup and gives you a sense of purpose, well then I have nobody, I'm not the person to tell you to do something that that is your purpose." - Bobby [0:19:40] "It's not what you know. It's who you know." - Bobby [00:37:30]  “We overestimate what we can do in a year, but we underestimate what we can do in 10” Bobby at [00:56:10] Resources and Links Bobby Mascia:  ⁠LinkedIn⁠ ⁠Instagram⁠ ⁠Facebook⁠ ⁠YouTube⁠ ⁠Podcast⁠ ⁠Website⁠ ⁠Book⁠ Insight Out: ⁠Insight Out Show – Website This is an encore episode and was originally published on April 05, 2025. Learn more about your ad choices. Visit megaphone.fm/adchoices

What if the key to standing out in a noisy world isn’t about shouting louder or spending more money? What if it’s about embracing the crazy? In this episode of Insight Out, I sit down with Mark Schaefer, one of the sharpest marketing minds on the planet, to uncover the secrets of audacious marketing in an AI-dominated world. Mark, a New York Times bestselling author and marketing strategist, reveals how businesses can outshine the competition by tapping into the most uniquely human qualities crazy ideas, awe-inspiring experiences, and stories that people can’t help but share. But here’s the twist: What if the future of marketing isn’t about algorithms, but about out-humaning AI? What if the most powerful tool in your arsenal is your ability to create something so bold, so unexpected, that it stops people in their tracks? Mark shares jaw-dropping stories from his new book, Audacious, including how a drone show in the Texas sky left an entire restaurant in awe, and how a brand called Liquid Death turned the water industry on its head by embracing the taboo. What’s your audacious idea? What bold, crazy, unforgettable story will you create to stand out in a world drowning in noise? Tune in to this episode to find out how you can start today. In this episode, you will learn the following: How to create marketing moments that stop people in their tracks. Why awe is the secret ingredient to unforgettable branding. How to disrupt traditional narratives and break taboos like Liquid Death. The five-act storytelling structure that makes ads stick. How to turn customers into passionate brand advocates through word-of-mouth marketing. In This Episode: [01:33] Introducing Mark Schaefer [03:54] The impactful drone show [13:21] The role of awe in marketing [21:34] Liquid Death: A case study in bold marketing [25:02] From flat to 3D marketing [26:11] Innovative storytelling in unexpected places [26:56] Creative marketing on a budget [28:34] The power of experiential marketing [29:15] The role of education in marketing [31:49] The art of storytelling in advertising [37:09] Systematic word-of-mouth marketing [44:37] The impact of social objects in marketing [48:09] Final thoughts and takeaways Notable Quotes [01:06] “Most marketing today is boring. It’s predictable, it’s ignorable. But standing out isn’t about spending more money or shouting louder—it’s about doing something truly different.” – Billy [02:55] “Instead of playing it safe, instead of doing what you think you're supposed to do, we’re going to talk about how you actually stand out.” – Billy [10:49] “AI can be competent, but it can’t create human connection. If you're just competent, you’re vulnerable—because competent is ignorable.” – Mark Schaefer [37:09] “Word of mouth marketing is the most powerful form of marketing, yet most brands don’t have a system for it. It’s time to change that.” – Mark Schaefer [44:37] “The best marketing isn’t just seen—it’s experienced. People remember the emotions, the moments, and the stories, not just the ads.” – Mark Schaefer Resources and Links Mark Schaefer ⁠Website⁠ ⁠Audacious: How Humans Win in an AI Marketing World⁠ ⁠The Marketing Companion⁠ Billy Samoa ⁠Facebook⁠ ⁠X (formerly Twitter)⁠ ⁠Instagram⁠ ⁠LinkedIn⁠ ⁠YouTube This is an encore episode and was originally published on March 21, 2025. Learn more about your ad choices. Visit megaphone.fm/adchoices

Meet Jim Britt, a renowned international keynote speaker and one of the world's top 20 success coaches, who embodies a remarkable journey from humble beginnings to extraordinary success. Believe it or not, this self-made millionaire and best-selling author started off by working at a gas station. After seizing an opportunity for a business venture with only nine dollars in his pocket, Jim came out the other side with an eviction notice and not much profit. However, his life changed when one of his colleagues visited him and told him everything he was doing wrong when approaching prospective clients. Jim took his colleague's advice, and within 12 months he had hit his first million.  In this episode, Jim reveals: What it takes to have a millionaire mindset  Two lessons that took Jim Britt from broke to a million dollars in 12 months Lessons Jim (Britt) learned from working with Jim (Rohn) What Tony Robbins was like before he was famous How self-observation can transform your life How to break away from core beliefs that may be limiting your potential You can learn more from Jim: Website - ⁠https://jimbritt.com/⁠ Cracking the Rich Code Coaching Program - ⁠https://jimbrittcoaching.com/⁠ Social Media: Facebook - ⁠https://www.facebook.com/jimbritt123⁠ Instagram - ⁠https://www.instagram.com/jimbritt.official/⁠ LinkedIn - ⁠https://www.linkedin.com/in/jim-britt/⁠ Twitter - ⁠https://twitter.com/JimBritt1⁠ Jim's Books  Directing the Movies in Your Subconscious Mind - ⁠https://www.amazon.com/Directing-Movies-Your-Subconscious-mind/dp/1641533625/ref=sr_1_1?dchild=1&keywords=directing+the+movies+in+your+subconscious+mind&qid=1624643657&sr=8-1⁠ Rings of Truth - ⁠https://www.amazon.com/Rings-Truth-Jim-Britt/dp/1558747249/ref=sr_1_1?dchild=1&keywords=rings+of+truth+jim+britt&qid=1624643720&sr=8-1⁠ ⁠Support the show⁠ (https://www.patreon.com/bePatron?u=23010497) This is an encore episode and was originally published on February 22, 2021. Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode of Insight Out, we dive into a transformative conversation with Jim Gurulé, an innovation agent, entrepreneur, and inventor who overcame early life challenges to build a successful career in the cabinet-making and sales industries. Jim shares how he turned his struggles with dyslexia into a superpower, and how his neurodivergent mind has led him to become a prolific inventor and problem solver. From his humble beginnings as a dyslexic child to becoming a national champion rugby player, Jim's journey is a testament to resilience, ingenuity, and self-awareness. Today, he channels his creativity and problem-solving skills into addressing large-scale challenges, including waste in the construction industry and sustainability through innovative technologies. Jim's insights into how neurodiversity and AI can revolutionize business are not to be missed. This episode is a masterclass in how adversity can be turned into an advantage, and how a different way of thinking can unlock new levels of success. Jim Gurulé is a dynamic speaker, inventor, and the creator of multiple successful innovations in the cabinet-making industry. He’s a National Kitchen and Bath Association membership chair and a thought leader in business innovation. In this episode, you’ll learn about: The challenges of dyslexia and how it became Jim's superpower (00:04:30) How Jim transitioned from cabinet-making to inventing tools and systems (00:15:10) The role of self-awareness and emotional intelligence in business (00:28:47) What it means to embrace AI and neurodiversity for business growth (00:38:00) The future of sustainability and innovation in the circular economy (00:45:20) Notable Quotes: “What doesn’t break you makes you.” – Jim Gurulé “If you’re passionate about solving a problem, nothing will stop you.” – Jim Gurulé “The most successful people understand the value of mentorship and agents in business.” – Jim Gurulé “AI is just another tool that makes us more effective. It’s not something to be intimidated by.” – Jim Gurulé Resources & Links: Jim Gurulé LinkedIn: https://www.linkedin.com/in/jimgurule Podcast: https://www.imperfectmensclub.com/ Billy Samoa Saleebey LinkedIn:⁠ https://www.linkedin.com/in/billysamoa Email: billy@podify.com and saleebey@gmail.com  Loved this episode? Please support us here:⁠ https://www.patreon.com/bePatron?u=23010497⁠ Learn more about your ad choices. Visit megaphone.fm/adchoices

Wealth distribution in corporate culture has a tremendous impact on the way we do business today, but oftentimes it is hard to pinpoint exactly when and how the changes began. From Henry Ford to Elon Musk, wealth distribution has been a driving force in how we interact with the business world. With the shrinking of the middle class and the seemingly endless wave of technology advancements, how did we get here? Join us this week as we interview Dan Lyons and explore the purpose of a corporation and the creation of prosperity and good jobs. You will hear Dan's unique perspective on the current state of business, technology, and the future, and uncover the secrets to success.  ⁠Dan Lyons⁠ is a New York Times bestselling author and prolific journalist, a TV producer and writer, a satirical novelist, and a brand strategist. Dan wrote about technology at Forbes and Newsweek. He is also the author of Disrupted: My Misadventure in the Startup Bubble and Lab Rats: How Silicon Valley Made Work Miserable for the Rest of Us. Dan has spent his entire career shining a spotlight on how we do business today. Are you ready to find out how to get the most out of your business? Tune in to this eye-opening episode with Dan. In this episode, you will learn the following:  What is the impact of being surrounded by corporate culture? (00:05:44) How did companies create prosperity and good jobs for their employees in the last century? (00:14:14) Why Dan decided to blend comedy in his work. (00:18:45) What Dark Side Fuels the Brilliance of Steve Jobs and Elon Musk? (00:26:28) Why do we have so many preposterous characters in Silicon Valley? (00:31:40) Helping people listen and communicate better (00:37:52) How can we use AI in a positive manner? (00:46:45) What is a conscious preneur? (00:51:18) Notable quotes:  "There's an audacity and an ego and a belief in yourself that only certain people have and it's the only way to get the money to start one of these companies." - Dan “People have a dark side that fuels the brilliance” - Dan “If we could put Laughter in pill form, it'd be the greatest medicine ever” - Billy “It's better to be positive than negative, to be optimistic rather than pessimistic, and to affect change without having to hurt people or offend people.” - Dan Resources & Links: Dan’s Website: ⁠danlyons.io⁠ Dan’s Book: https://danlyons.io/books Dan on Social Media: https://www.linkedin.com/in/realdanlyons/ https://twitter.com/realdanlyons ⁠https://www.facebook.com/realdanlyons⁠ Billy Samoa Saleebey  LinkedIn:⁠ https://www.linkedin.com/in/billysamoa⁠  Email: billy@podify.com and saleebey@gmail.com  Loved this episode? Please support us here:⁠ https://www.patreon.com/bePatron?u=23010497⁠ This is an encore episode and was originally published on February 13, 2023 Learn more about your ad choices. Visit megaphone.fm/adchoices

Ever had to lead a project without being the official leader? Lots of people have. Today, unofficial project managers are like secret heroes. But how do they do it without the fancy title or training? Let's find out together. In today’s episode of the Insight Out podcast, I am joined by Kory Kogon, Vice President and Content Development and Bestselling Author at FranklinCovey.  During our conversation, we talk about her book ⁠Project Management for the Unofficial Project Manager⁠ and insights on project management and leadership. Kogon emphasizes the importance of leading people, setting clear expectations, and effectively closing projects. She advocates for learning from retrospectives and choosing the right project management tools that align with project principles. Kogon also discusses the integration of waterfall and agile methodologies, stressing the significance of aligning projects with organizational values. She concludes by highlighting the mindset of value, people, and process as the key to success for project managers. In this episode, you will learn the following: Understanding the productivity paradox in the knowledge worker era The significance of leading with clarity and purpose, regardless of position The benefits of conducting retrospectives for continuous learning and improvement Key to success for unofficial project managers Advice on choosing project management tools that align with key principles The value plus people plus process mindset In This Episode: [03:14] - Introducing the productivity paradox [04:14] - Changes in society and productivity [06:25] - Tips for making high-value decisions  [06:36] - The five choices for project management [08:18] - Update on of the book [10:11] - Unofficial project managers and their challenges [11:55] - Pitfalls causing project failures [14:15] - Tips to improve engagement  [19:36] - Discoveries and surprises in research [23:50] - Self-awareness and Leadership [24:54] - Actionable insights from the book [27:33] - Postmortem and debrief [30:59] - Selecting project management tools [35:15] - Blending Waterfall and Agile [38:16] - Defining value in project management [41:46] - Leadership Mindset in Project Management Notable Quotes [04:37] "Now we're in the knowledge worker world where we're paid to think, innovate, create, and execute." -Kogon   [04:51] “It's no longer about time management. It's more about how do I make the best decisions” -Kogon [14:34] “The overarching mindset for a leader needs to be that it's the value of the project plus people plus process equals project success.”-Kogon [29:16] "Recognizing people and letting them know that they did a good job lights up their brain more than if you gave them cash."- Kogon  [[42:19] “If you want to change behavior or little, work on your behaviors, but if you want quantum leaps in behavior, work on your mindset.” -Kogon Resources and Links Kory Kogon ⁠https://www.linkedin.com/in/kory-kogon/⁠ ⁠https://www.franklincovey.com/⁠ Billy Samoa  https://www.instagram.com/billysamoa/ https://www.youtube.com/@BillySamoa https://www.linkedin.com/in/billysamoa/ Mentioned Book ⁠Project Management for the Unofficial Project Manager⁠ This is an encore episode and was originally published on March 2, 2024 Learn more about your ad choices. Visit megaphone.fm/adchoices

What if I told you that while the world has undergone profound changes, our leadership approaches have remained largely stagnant? What if, instead of relying on hierarchical structures and top-down directives, leaders embraced a more effective approach based on trust and inspiration? In this episode of the Insight Out, I have the pleasure of sitting down with none other than Stephen M.R. Covey, a renowned author and an authority on leadership. We dive deep into the transformative power of trust and how it serves as a cornerstone of inspiration in leadership. Covey draws a stark contrast between the antiquated command and control style and the trust and inspire approach, which he passionately advocates for as being crucial in today's world, especially when dealing with knowledge workers. Throughout our conversation, Covey shares personal anecdotes and real-world examples that bring his concepts to life. Such examples are the leadership styles of Microsoft's CEO, Satya Nadella and the leadership approach of Zoom CEO Eric Yuan which epitomizes the principles we discuss. He then breaks down the three stewardships of a trust and inspire leader—modeling, trusting, and inspiring. Each of these plays a vital role in not just leading but empowering others to reach their full potential. Covey doesn't just leave us with theory; he offers practical advice on how to build agreements that lay the foundation for a collaborative and empowered workplace. Join us as we explore these insightful themes and let's uncover how trust and inspiration can reshape the landscape of leadership In this episode, you will learn the following: Leadership and its impact on individuals Shifting from command and control to trust and inspire leadership The principles of trust and inspire contrasted with command and control The importance of self-awareness and a shift towards trust and inspire leadership The barriers to becoming a trust and inspire leader The three stewardships of a trust and inspire leader: modeling, trusting, and inspiring In This Episode: [10:20] Tapping into untapped potential [18:08] Command and control vs. trust and inspire [20:37] Trust and inspire [25:02] Barriers to becoming a trust and inspire leader [35:23] Inspiring confidence in others [38:35] Trust as human motivation [40:17] Microsoft's Satya Nadella as a trust and inspire leader [41:32] Modeling behavior [43:54] Inspiring leadership [45:24] The power of trust [52:01] Building trust through Co-Creation [54:00] The leadership style of Eric Yuan, CEO of Zoom [55:02] The power of modeling in leadership [59:46] Stephen M.R. Covey's motivation for trust and leadership Notable Quotes  [21:07] "We light the fire within; that fire once lit can burn on for months, if not years, without the need for constant external stimuli." - Stephen M. R. Covey [22:10] "To operate with a command and control style is like trying to play tennis with a golf club; it's not relevant to the game being played."- Stephen M. R. Covey [36:25] “Leadership is communicating people's worth and potential so clearly. That they come to see it in themselves.” Billy Samoa] [47:22] "When you trust people, they grow, they develop, and they become their best selves because they develop new capabilities." - Stephen M. R. Covey [51:43] “I believe in our world today, not trusting is more often the greater risk.” Stephen M. R. Covey Resources and Links Stephen M. R. Covey ⁠https://trustandinspire.com/⁠ ⁠https://www.linkedin.com/in/stephen-m-r-covey-6400191a5⁠/ ⁠https://x.com/StephenMRCovey⁠ ⁠https://www.instagram.com/stephenmrcovey/?hl=en⁠ Billy Samoa ⁠https://www.instagram.com/billysamoa/⁠ ⁠https://www.youtube.com/@BillySamoa⁠ ⁠https://www.linkedin.com/in/billysamoa/⁠ Mentioned Books ⁠Trust and Inspire: How Truly Great Leaders Unleash Greatness in Others⁠ ⁠The SPEED of Trust: The One Thing that Changes Everything⁠ This is an encore episode and was originally published on April 26, 2024 Learn more about your ad choices. Visit megaphone.fm/adchoices

Have you ever found yourself scrolling through your LinkedIn feed, connecting with professionals left and right, only to realize that your network feels more like a collection of random profiles than a genuine community? In today’s episode of the Insight Out podcast, I am excited to be joined by Liam Darmody, a personal branding consultant with a wealth of knowledge on leveraging LinkedIn for building authentic relationships.  In our conversation, we delve into the value of human connections, the power of conversation, and LinkedIn's community aspect. Liam advises enjoying content creation without being hindered by engagement metrics, treating it like a journal. He shares his transition from corporate to consultancy, emphasizing the importance of building connections and attracting meaningful relationships. Liam and Billy discuss LinkedIn strategies, the role of analytics, and the importance of engaging with comments as part of building a community. They also pay homage to influential LinkedIn figures like Andy Foote and John Espirian, highlighting the importance of learning from experienced users and sharing content authentically. In this episode, you will learn: The art of authentic connections and personal insights The importance of human relationships LinkedIn: The serendipity manifestation platform Why every post is a networking event Paying homage to LinkedIn influencers The role of analytics in content strategy The joy of content creation The efficiency of posts In This Episode: [00:10] Building authentic relationships on LinkedIn [00:28] The role of insights in personal growth [04:26] Transitioning from corporate to personal branding consultancy [08:20] Reflection on the journey of building a business and a flashback to a pivotal moment in 1997 [11;12] The power of human connections [11:40] LinkedIn as a serendipity manifestation platform [14:50] The power of conversation on LinkedIn [18:38] Relationship with LinkedIn OGs [19:27] Understanding LinkedIn community [24:37] The power of engagement metrics [26:21] Analyzing content performance [32:22] Experimenting with posting frequency [31:22] Importance of human connection [37:03] Studying engagement metrics [37:42] Building engagement [38:36] Tracking engagement [39:34] The power of conversation [41:17] Content creation strategy [43:10] Efficiency in content creation [45:36] Creation process [49:39] Experimentation and enjoyment [52:12] Liam’s engagement strategies [56:38] Increasing visibility through early comments  [57:53] Effectiveness of reposting in gaining traction on social media Notable Quotes [11:56] "Once you get to a place where you don't feel inhibited and you feel like I'm just going to be myself and I'm going to invest in the people that find that to be worth paying attention to, it shifts your perspective and your experience on this platform significantly."- Liam  [16:51] "Every post is an opportunity to start a conversation with people who are passionate about that topic and who have a lot of value to add, and you're sort of the host of that conversation." -Liam  [31:53] "For me, I consider a successful post one that starts a lot of conversation."- Liam [37:42] "There's no slight on you; it doesn't mean that you're any less of a human being. You're just sharing content that is valuable to you, and some people might see it and react, some people might not." - Liam [39:38] "When somebody shows up to your post and leaves a thought in the form of a comment, respond to it. They're doing you a favour”-Liam Resources Liam Darmody https://www.linkedin.com/in/liamdarmody1/ Billy Samoa https://www.instagram.com/billysamoa/ https://www.youtube.com/@BillySamoa ⁠https://www.linkedin.com/in/billysamoa/⁠ This is an encore episode and was originally published on January 26, 2024 Learn more about your ad choices. Visit megaphone.fm/adchoices

Have you ever watched a viral video on social media and wondered how it captured millions of views? What magic formula did the creator use that made you hit the share button without hesitation? In today’s episode of Insight Out, I'm thrilled to have ⁠Joel Lalgee⁠, a social media sage and content wizard, especially when it comes to making waves on platforms like LinkedIn and TikTok. In this episode, we discuss the craft behind viral content, the importance of developing a recognizably unique voice, and the strategies for keeping viewers hooked from the first second. Joel shares the invaluable insights he gained from his triumphs on TikTok and LinkedIn. We explore the world of social media algorithms, discover what makes posts attention-grabbing, and look into the effectiveness of niching down to create impactful, resonant messages. Joel opens up about the balance between entertaining and informative content, the value of engaging directly with your audience, and the relentless pursuit of improvement through content iteration. Tune in now, and gain the knowledge you need to make your content truly stand out. Here's what you can expect in this episode: Loving content creation means consuming and understanding it. - (06:01) Social media platforms focus on revenue through ads. - (13:30) The Power of Niching Down - (19:10) Joel covers LinkedIn credibility and text in videos for attention. (20:18) Simplify speech and writing for more impact.- (25:03) Competition for attention in content creation. - (30:06) Blocking time for priorities in calendar is key for building a brand. - (34:00) Using funny, entertaining content for marketing strategy. - (38:50) Monetizing meme accounts and TikTok challenges, preferring content monetization - (47:20) Building relationships through unique content is essential. - (57:07) Focus on real relationships, not just gaining followers.- (1:04:19) Key insights: Mastering the perfect hook, line, and sinker for your videos Riding the hashtag highway to get your content seen Time juggling like a boss between work, family, and content creation Real talk on the common facepalms content creators make Notable quotes: “At a certain point, you have to just do some of this stuff... you've got to do it as well and test it out.” (10:46) - Joel “After four years of just creating content, I just don't care... I'm just more interested in what works and what doesn't.” (11:10) - Joel “Once I get past that three to five-second mark... whatever I say after that doesn't matter as much... So that's what I think of with a good video.” (20:23) - Joel "You're not just competing against other people on LinkedIn, you're competing against Instagram, Snapchat, YouTube, Hulu, Netflix, the news, the newspaper, every podcast in the world. Everybody's competing for that same thing." (39:29) - Joel “At the end of the day, if you just do trending stuff all the time, you're never gonna really create like something that people recognize because it's just they're following the trend. They're not following you.” (46:58) - Joel "having a point of view is so important. And whatever the point of view is, a point of view is what's going to get the conversation going." (48:45) - Joel Resources Joel: Joel's Company Website: ⁠https://www.therealestrecruiter.com/⁠ Social Media ⁠https://www.linkedin.com/in/joellalgee/⁠ ⁠The_realest_recruiter⁠ ⁠https://www.youtube.com/@Therealestrecruiter⁠ ⁠https://www.instagram.com/the_realestrecruiter/⁠ ⁠https://twitter.com/Humanheadhunter⁠ Billy Samoa  https://www.instagram.com/billysamoa/ https://www.youtube.com/@BillySamoa https://www.linkedin.com/in/billysamoa/ This is an encore episode and was originally published on February 2, 2024 Learn more about your ad choices. Visit megaphone.fm/adchoices

This episode of the Insight Out podcast features part 2 of my in-depth discussion with Brenden Kumarasamy, a renowned communication expert and the founder of MasterTalk. a coaching business dedicated to helping executives and business owners become top 1% communicators in their industries. In Part 2 of our conversation, we dive into the transformative power of empathy in public speaking. Brendan shares a golden nugget: picture yourself talking to a younger you, someone who's walked in your shoes and felt your fears. That's the secret sauce to forging a real connection with your listeners. And if you've ever been mesmerized by Elon Musk's ability to cast a vision that captivates the globe, we've got the scoop on his communication style, the good, the quirky, and how his fame plays into his storytelling prowess. We don’t stop there! Brendan and I dissect TED Talks, highlighting the thin line between intellectually stimulating and snooze-inducing. We look at how thought leaders like Yuval Noah Harari and Adam Grant master the art of making brainy topics relatable and downright captivating. Plus, we tackle the underestimated role of energy in public speaking – that authentic zest that can magnetize your audience or leave them checking their watches. And let's not forget the importance of tailoring your message. Knowing your audience is like having a secret map to their hearts and minds, turning a solid talk into an experience they'll carry with them. This episode is brimming with wisdom that could revolutionize your communication game.  So, If you're itching to learn how to engage and move your audience, whether you're a pro at the podium or just stepping into the spotlight, this episode is your golden ticket! In this episode, you will learn the following: Importance of empathy in public speaking Approach to studying TED Talks Communicating complex ideas in a compelling and relatable manner Significance of energy in public speaking Impactful communication and effective public speaking In This Episode: (06:45) Criteria for selecting TED talks (07:40) Effective communication in TED talks (10:49) Effective storytelling and communication (14:44) Common mistakes in public speaking (19:50) Gary Vaynerchuk's speaking style (23:00) GaryVee's Evolution as a Speaker (25:00) Alex Hermosa's Rise to Fame (31:01) Tony Robbins' Mastery of Storytelling (33:15) Effective Speaker Study Technique Notable Quotes:  [18:38] “If you don't have the luxury to have a conversation with your audience, study them. Learn what is most important to them, and what they going to want. And then give them what they want.”- Billy [25:33] “Always communicate the truth that you believe in, even if other people might not agree with you”-Brenden [28:44] "Empathy is not about speaking to the person you are today but speaking to the person you used to be—the person who was stuck, who didn't know who they wanted to be, who didn't know how to make money, who was sick or was making a lot of mistakes." -Brenden Resources and Links Brenden Kumarasamy ⁠⁠https://www.instagram.com/masteryourtalk/⁠⁠ ⁠⁠https://www.facebook.com/mastertalkyt/⁠⁠ ⁠⁠https://www.linkedin.com/in/brendenkumarasamy/⁠⁠ ⁠⁠https://twitter.com/masteryourtalks⁠⁠ ⁠⁠https://www.youtube.com/c/MasterTalks⁠⁠ Billy Samoa ⁠⁠https://www.instagram.com/billysamoa/⁠⁠ ⁠⁠https://www.linkedin.com/in/billysamoa/⁠⁠ ⁠⁠https://www.youtube.com/@BillySamoa⁠⁠ Mentioned ⁠⁠Yuval Noah Harari's TED Talk⁠⁠ ⁠⁠Brené Brown's TED Talk⁠⁠ ⁠⁠Adam Grant's TED Talks⁠⁠ ⁠⁠Gary Vaynerchuk's TED Talks⁠⁠ ⁠⁠Alex Harmozi⁠⁠ ⁠⁠Lewis Howes⁠⁠ ⁠⁠Tony Robbins⁠⁠ This is an encore episode and was originally published on May 17, 2024 Learn more about your ad choices. Visit megaphone.fm/adchoices