It’s UATL is your unscripted, weekly dose of Black culture straight from the heart of Atlanta. Journalists Nedra Rhone, Najja Parker, DeAsia Paige, Brooke Leigh Howard and their guests explore what’s shaping Black life across the South — covering pop culture, politics, activism, food, fashion and everything in between. It’s a weekly conversation that’s undeniably real and uniquely UATL. New episodes drop every Wednesday.
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It’s UATL is your unscripted, weekly dose of Black culture straight from the heart of Atlanta. Journalists Nedra Rhone, Najja Parker, DeAsia Paige, Brooke Leigh Howard and their guests explore what’s shaping Black life across the South — covering pop culture, politics, activism, food, fashion and everything in between. It’s a weekly conversation that’s undeniably real and uniquely UATL. New episodes drop every Wednesday.
True to the Game: Atlanta Hawks Do It for the Culture
It's UATL
38 minutes
2 months ago
True to the Game: Atlanta Hawks Do It for the Culture
Over a decade ago, the Atlanta Hawks were at a crossroads. The organization was reeling from a scandal after a racially charged internal email from one of its owners was shared with the NBA league office. That was followed by the discovery of racially insensitive remarks from their former general manager. Since then, the organization has made a point to celebrate Black culture in Atlanta.
Leading the Hawks' charge is chief marketing officer Melissa Proctor. Proctor explains what the organization has done to rebuild trust, grow its fan base, get love from a past Pope, and strengthen ties to the community.
To learn more about Homecoming events near Atlanta: https://www.uatl.com/entertainment/2025/10/heres-your-guide-to-the-aucs-best-2025-homecoming-events/
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It's UATL
It’s UATL is your unscripted, weekly dose of Black culture straight from the heart of Atlanta. Journalists Nedra Rhone, Najja Parker, DeAsia Paige, Brooke Leigh Howard and their guests explore what’s shaping Black life across the South — covering pop culture, politics, activism, food, fashion and everything in between. It’s a weekly conversation that’s undeniably real and uniquely UATL. New episodes drop every Wednesday.
