Welcome to Just A Cup—the quick, candid show where athletes, coaches, founders, and performance pros share real stories and practical takeaways you can use today. Host Bryan Fetzer (coach, co-founder of PsyOPTIMAL, and high-performance consultant) sits down for smart, no-fluff conversations on mindset, leadership, training, recovery, and the business of sport. It’s like grabbing a coffee with someone who’s been there—and actually asks the questions you would.
New episodes drop regularly with clear highlights, timestamps, and links to dig deeper. Subscribe, share with a teammate, and let’s get better—one cup at a time.
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Welcome to Just A Cup—the quick, candid show where athletes, coaches, founders, and performance pros share real stories and practical takeaways you can use today. Host Bryan Fetzer (coach, co-founder of PsyOPTIMAL, and high-performance consultant) sits down for smart, no-fluff conversations on mindset, leadership, training, recovery, and the business of sport. It’s like grabbing a coffee with someone who’s been there—and actually asks the questions you would.
New episodes drop regularly with clear highlights, timestamps, and links to dig deeper. Subscribe, share with a teammate, and let’s get better—one cup at a time.
In this insightful episode of Just a Cup on Bleav, host Bryan Fetzer interviews Scott Birnbaum, co-founder of Booster, a pioneering fundraising and content platform designed to revolutionize how student-athletes, coaches, and communities support youth and high school sports programs. Scott shares his journey from managing over a billion dollars in PPC spend in performance marketing to focusing on the sports tech world, driven by his passion for sports and a desire to solve funding challenges in athletics. The conversation delves deeply into the broken traditional fundraising models faced by high school sports, the evolving landscape of Name, Image, and Likeness (NIL) in college and high school athletics, and how Booster provides a community-driven, subscription-based alternative that fosters ongoing engagement, predictability, and meaningful support for athletes and teams
Just A Cup
Welcome to Just A Cup—the quick, candid show where athletes, coaches, founders, and performance pros share real stories and practical takeaways you can use today. Host Bryan Fetzer (coach, co-founder of PsyOPTIMAL, and high-performance consultant) sits down for smart, no-fluff conversations on mindset, leadership, training, recovery, and the business of sport. It’s like grabbing a coffee with someone who’s been there—and actually asks the questions you would.
New episodes drop regularly with clear highlights, timestamps, and links to dig deeper. Subscribe, share with a teammate, and let’s get better—one cup at a time.
