🎙️ Step into “Social Media Jail” — a tongue-in-cheek courtroom drama for modern marketers. Our “Social Media Jedi” prosecutes vanity metrics, AI comment bots, and fake followers while defending ethical, revenue-driven marketing. In this podcast episode you’ll hear how campaigns go off the rails (hello, engagement pods), and how to fix them with clear KPIs tied to pipeline and LTV. We unpack AI transparency (C2PA, disclosures), bot clean-up, and much more to prove real impact. You’ll learn: ...
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🎙️ Step into “Social Media Jail” — a tongue-in-cheek courtroom drama for modern marketers. Our “Social Media Jedi” prosecutes vanity metrics, AI comment bots, and fake followers while defending ethical, revenue-driven marketing. In this podcast episode you’ll hear how campaigns go off the rails (hello, engagement pods), and how to fix them with clear KPIs tied to pipeline and LTV. We unpack AI transparency (C2PA, disclosures), bot clean-up, and much more to prove real impact. You’ll learn: ...
LinkedIn Business Manager - Is it worth the trouble?
Just Add Social
11 minutes
1 year ago
LinkedIn Business Manager - Is it worth the trouble?
LinkedIn Business Manager is advertised as a tool to group your organization’s Ad accounts, pages, and staff and 3rd parties under a single umbrella. But is it worth it? There are many companies that happily manage their LinkedIn company pages and advertising tasks without it. So, if this is true, why should you consider using it? In this podcast, we explore answers to the question "why adopt LinkedIn’s business manager?" At the end of the podcast I describe my "Just Add Social" actio...
Just Add Social
🎙️ Step into “Social Media Jail” — a tongue-in-cheek courtroom drama for modern marketers. Our “Social Media Jedi” prosecutes vanity metrics, AI comment bots, and fake followers while defending ethical, revenue-driven marketing. In this podcast episode you’ll hear how campaigns go off the rails (hello, engagement pods), and how to fix them with clear KPIs tied to pipeline and LTV. We unpack AI transparency (C2PA, disclosures), bot clean-up, and much more to prove real impact. You’ll learn: ...
