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Keep Optimising
Chloe Thomas
291 episodes
4 days ago
For 5 episodes at a time we focus in on one marketing method - maybe Email or SEO or Google Ads or Facebook Ads. In our weekly episodes, we go deep into a different area of the marketing method we’re focused on, with a guest selected because they are an expert in their field AND because they have a specific tactic or approach you NEED to know about. That means for the whole 5 episodes you’re getting ideas about ONE THING, and you can focus your optimisation time along with us on that one marketing method. - Current Mini-Series = SEO - Next Mini-Series = Marketplaces, including Amazon - Last Mini-Series = Google Ads Previous topics you can listen to right now: SEO, Email marketing, Black Friday, Facebook Ads, Marketing Foundations, Content Marketing, Organic Social Media, Google Ads, TikTok, & Improving Conversion Rates You can hear a new episode for free every Wednesday. Each episode lasts about 30-45 minutes and is audio only. AND at the end of each month we also have a Live Q&A webinar where you get to ask your questions of our guests. >> Sign up for the next one here: https://keepoptimising.com/webinar/ I look forward to helping you keep optimising your marketing very soon! Chloe Thomas, host of the show About our host: Chloe Thomas has been in marketing for over 15 years, she's the author of multiple best selling books on eCommerce and marketing, and the host of the award-winning UK top 5 marketing podcast, eCommerce MasterPlan. Join our email list: https://keepoptimising.com/
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Marketing
Education,
Business,
Entrepreneurship,
How To
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All content for Keep Optimising is the property of Chloe Thomas and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
For 5 episodes at a time we focus in on one marketing method - maybe Email or SEO or Google Ads or Facebook Ads. In our weekly episodes, we go deep into a different area of the marketing method we’re focused on, with a guest selected because they are an expert in their field AND because they have a specific tactic or approach you NEED to know about. That means for the whole 5 episodes you’re getting ideas about ONE THING, and you can focus your optimisation time along with us on that one marketing method. - Current Mini-Series = SEO - Next Mini-Series = Marketplaces, including Amazon - Last Mini-Series = Google Ads Previous topics you can listen to right now: SEO, Email marketing, Black Friday, Facebook Ads, Marketing Foundations, Content Marketing, Organic Social Media, Google Ads, TikTok, & Improving Conversion Rates You can hear a new episode for free every Wednesday. Each episode lasts about 30-45 minutes and is audio only. AND at the end of each month we also have a Live Q&A webinar where you get to ask your questions of our guests. >> Sign up for the next one here: https://keepoptimising.com/webinar/ I look forward to helping you keep optimising your marketing very soon! Chloe Thomas, host of the show About our host: Chloe Thomas has been in marketing for over 15 years, she's the author of multiple best selling books on eCommerce and marketing, and the host of the award-winning UK top 5 marketing podcast, eCommerce MasterPlan. Join our email list: https://keepoptimising.com/
Show more...
Marketing
Education,
Business,
Entrepreneurship,
How To
Episodes (20/291)
Keep Optimising
Customer Acquisition: Leveraging Brand + Performance to Drive Long-Term Growth with Jaye Cowle, Launch
3 days ago
31 minutes

Keep Optimising
Customer Acquisition: Meta Ads for 2026 – with Elyse Collat
1 week ago
30 minutes

Keep Optimising
Customer Acquisition: Turn Instagram Comments into Customers—Using DM Automation for eCommerce Growth with Mel Eilers, Socially Sound
2 weeks ago
36 minutes

Keep Optimising
Customer Acquisition: Using Performance PR to Track, Measure, and Scale Results with Rick Magennis, Spark
3 weeks ago
33 minutes

Keep Optimising
TikTok: Building a Profitable TikTok Shop Presence With Creators, Analytics, and Engaging Lives, with Marianne Morrison of Metrimax
1 month ago
32 minutes

Keep Optimising
TikTok: Driving More TikTok Shop Sales with Expert GMV Max Strategies from Rachel Cryan, Anicca Digital
1 month ago
30 minutes

Keep Optimising
TikTok: Mastering TikTok Shop Live Streaming – Insider Tips for Six Figure Mega Lives with Ben Muir, Unsociable
1 month ago
41 minutes

Keep Optimising
TikTok: Organic Strategies That Maximize Reach and Results with Beth Thomas, Slice
1 month ago
34 minutes

Keep Optimising
TikTok: Scale Your TikTok Lives Sustainably—Avoid Burnout & Grow Sales with Leila Kimiai-Nia, Emoceansdeep
2 months ago
35 minutes

Keep Optimising
Pre-Q4: Black Friday Email Checklist + Yotpo Migration Insights with Rich Evans, Get Better
2 months ago
37 minutes

Keep Optimising
Pre-Q4: The Silent Killer of eCommerce Profits: Fix Your Tracking Before Peak with Wesley Hartley, Leaf
2 months ago
38 minutes

Keep Optimising
Pre-Q4: Media Buying 101 – How to Test, Measure, and Scale TV & OOH Campaigns with Karolina Lapinaite, Precis
2 months ago
39 minutes

Keep Optimising
Pre-Q4: Why Podcast Advertising Works (and How to Use It This Peak Season) with Anna Ratala, RedCircle
3 months ago
37 minutes

Keep Optimising
Pre-Q4: Embracing AI in eCommerce Marketing—Strategies for Time-Saving and Growth with Lucy Bloomfield
3 months ago
35 minutes

Keep Optimising
Marketplaces: How to Optimise Your Amazon Ads for Maximum Profit and Traffic with George Meressa, Clear Ads
3 months ago
33 minutes

Keep Optimising
Marketplaces: How to Boost Amazon Sales with On-Platform Influencer Content, with Kathleen Kobel
3 months ago
31 minutes

Keep Optimising
Marketplaces: Insider Strategies to Boost Organic Traffic and Ads Performance on Amazon with Farhan Huq, Simple Sellers
4 months ago
30 minutes

Keep Optimising
Marketplaces: Proven Amazon Strategies for Optimising Product Pages and Boosting Sales with Emma Bagley
4 months ago
34 minutes

Keep Optimising
Marketplaces: How to Choose Channels and Grow Profits Strategically with Will Haire
4 months ago
37 minutes

Keep Optimising
SEO: The 3 Questions Every eCommerce Brand Should Be Asking with Dan Coleman
4 months ago
37 minutes

Keep Optimising
For 5 episodes at a time we focus in on one marketing method - maybe Email or SEO or Google Ads or Facebook Ads. In our weekly episodes, we go deep into a different area of the marketing method we’re focused on, with a guest selected because they are an expert in their field AND because they have a specific tactic or approach you NEED to know about. That means for the whole 5 episodes you’re getting ideas about ONE THING, and you can focus your optimisation time along with us on that one marketing method. - Current Mini-Series = SEO - Next Mini-Series = Marketplaces, including Amazon - Last Mini-Series = Google Ads Previous topics you can listen to right now: SEO, Email marketing, Black Friday, Facebook Ads, Marketing Foundations, Content Marketing, Organic Social Media, Google Ads, TikTok, & Improving Conversion Rates You can hear a new episode for free every Wednesday. Each episode lasts about 30-45 minutes and is audio only. AND at the end of each month we also have a Live Q&A webinar where you get to ask your questions of our guests. >> Sign up for the next one here: https://keepoptimising.com/webinar/ I look forward to helping you keep optimising your marketing very soon! Chloe Thomas, host of the show About our host: Chloe Thomas has been in marketing for over 15 years, she's the author of multiple best selling books on eCommerce and marketing, and the host of the award-winning UK top 5 marketing podcast, eCommerce MasterPlan. Join our email list: https://keepoptimising.com/