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LaunchPod | Product Management Podcast
LogRocket
104 episodes
5 days ago
LaunchPod is a product management podcast hosted by LogRocket's CEO, Matt Arbesfeld, and VP of Marketing, Jeff Wharton, where they talk to product leaders about the issues they faced in their careers, how they found solutions to those issues, and how you can apply these solutions in your own day-to-day product role.
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Management
Technology,
Business,
Careers
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All content for LaunchPod | Product Management Podcast is the property of LogRocket and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
LaunchPod is a product management podcast hosted by LogRocket's CEO, Matt Arbesfeld, and VP of Marketing, Jeff Wharton, where they talk to product leaders about the issues they faced in their careers, how they found solutions to those issues, and how you can apply these solutions in your own day-to-day product role.
Show more...
Management
Technology,
Business,
Careers
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When CPO Becomes CMO: The Expanding Role of Product Leaders | Karen Chao (Flowspace)
LaunchPod | Product Management Podcast
27 minutes 12 seconds
1 month ago
When CPO Becomes CMO: The Expanding Role of Product Leaders | Karen Chao (Flowspace)

Today, we’re joined by Karen Chao, Chief Product Officer at Flowspace, an ecommerce logistics platform, where she’s also taken on a role as head of marketing. Previously, Karen held product leadership roles at Apple, Replicon, Innit, and more.

In this episode, Karen shares:

  • How she ended up running Marketing on top of Product, and how bringing these two functions under one leader has improved go-to-market for Flowspace
  • The biggest surprises she’s uncovered running marketing as a product leader, from chaotic tool stacks to the next wave of AI-powered go-to-market automation
  • And how Flowspace’s product team uses AI tools like Cursor and Claude to accelerate discovery and prototyping, and even ship small bug fixes straight to production without Engineers involved

Links

Karen's LinkedIn: https://www.linkedin.com/in/karen1chao/
Flowspace: https://flow.space/

Resources

(Ethically) cheat your way to $250M+ | Mikal Lewis, Product Exec. (Whole Foods, Nordstrom): https://youtu.be/5txeT2U_YQo

Chapters

00:00: Intro
02:06: Karen's career highlights
03:59: How Karen and Flowspace are using AI in their team workflows
15:11: The intersection of product and marketing
22:13: What's surprised Karen most about transitioning from product to marketing
29:12: Conclusion

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What does LogRocket do?

LogRocket's Galileo AI watches user sessions for you and surfaces the technical and usability issues holding back your web and mobile apps. Understand where your users are struggling by trying it for free at LogRocket.com.

Special Guest: Karen Chao.

LaunchPod | Product Management Podcast
LaunchPod is a product management podcast hosted by LogRocket's CEO, Matt Arbesfeld, and VP of Marketing, Jeff Wharton, where they talk to product leaders about the issues they faced in their careers, how they found solutions to those issues, and how you can apply these solutions in your own day-to-day product role.