Less Chatter, More Matter: The Communications Podcast
Mel Loy
146 episodes
1 day ago
Clear strategic goals and meaningful values are essential for organisational success, but most employees can’t remember them, let alone apply them. In this episode, we explore why strategy and values often fail to stick, and then, we share six practical, research-backed tactics to embed them effectively across your organisation. You’ll learn how co-creation taps into ownership and social identity, why simplicity boosts recall, and how to break free from the broken communication cascade....
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Clear strategic goals and meaningful values are essential for organisational success, but most employees can’t remember them, let alone apply them. In this episode, we explore why strategy and values often fail to stick, and then, we share six practical, research-backed tactics to embed them effectively across your organisation. You’ll learn how co-creation taps into ownership and social identity, why simplicity boosts recall, and how to break free from the broken communication cascade....
#130 Storytelling to drive change for NFPs (ft. Gurpreet Bhatia)
Less Chatter, More Matter: The Communications Podcast
40 minutes
3 months ago
#130 Storytelling to drive change for NFPs (ft. Gurpreet Bhatia)
In the crowded and competitive world of Not-For-Profits, how do you cut through the noise, move hearts, and inspire action? In this powerful episode, we chat with Gurpreet Bhatia, Regional Communications Director for Asia at Heifer International, about the art and impact of storytelling in the nonprofit space. Gurpreet explains why storytelling is the soul of effective NFP communication and how real stories can drive funding, build connection, and spark meaningful transformation. She shares h...
Less Chatter, More Matter: The Communications Podcast
Clear strategic goals and meaningful values are essential for organisational success, but most employees can’t remember them, let alone apply them. In this episode, we explore why strategy and values often fail to stick, and then, we share six practical, research-backed tactics to embed them effectively across your organisation. You’ll learn how co-creation taps into ownership and social identity, why simplicity boosts recall, and how to break free from the broken communication cascade....
