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Less Chatter, More Matter: The Communications Podcast
Mel Loy
146 episodes
1 day ago
Clear strategic goals and meaningful values are essential for organisational success, but most employees can’t remember them, let alone apply them. In this episode, we explore why strategy and values often fail to stick, and then, we share six practical, research-backed tactics to embed them effectively across your organisation. You’ll learn how co-creation taps into ownership and social identity, why simplicity boosts recall, and how to break free from the broken communication cascade....
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Clear strategic goals and meaningful values are essential for organisational success, but most employees can’t remember them, let alone apply them. In this episode, we explore why strategy and values often fail to stick, and then, we share six practical, research-backed tactics to embed them effectively across your organisation. You’ll learn how co-creation taps into ownership and social identity, why simplicity boosts recall, and how to break free from the broken communication cascade....
Show more...
Marketing
Education,
Business,
Entrepreneurship,
How To
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#141 5 mistakes you might be making with your comms plan (and how to fix them)
Less Chatter, More Matter: The Communications Podcast
18 minutes
4 weeks ago
#141 5 mistakes you might be making with your comms plan (and how to fix them)
Are you guilty of copy-and-pasting your comms plan each time? It may sound more efficient but when these habits become our norm, we risk repeating the same mistakes and missing the outcomes we actually want. In this episode of the Less Chatter, More Matter podcast, we explore five common mistakes we see in communication plans, especially during times of internal change, and what to do instead. We look into things like forgotten audience context and focusing too much on the busines...
Less Chatter, More Matter: The Communications Podcast
Clear strategic goals and meaningful values are essential for organisational success, but most employees can’t remember them, let alone apply them. In this episode, we explore why strategy and values often fail to stick, and then, we share six practical, research-backed tactics to embed them effectively across your organisation. You’ll learn how co-creation taps into ownership and social identity, why simplicity boosts recall, and how to break free from the broken communication cascade....