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LinkedIn for Entrepreneurs
Julia Zatta | LinkedIn Strategist & Ghostwriter
31 episodes
13 hours ago
LinkedIn marketing strategies for service-based business owners who want to build their personal brand, sign new clients & book speaking engagements.

I'm your host, Julia Zatta, a LinkedIn ghostwriter for founders and entrepreneurs.

On the show, we'll answer questions like:

What should I post on LinkedIn?
How do I attract the right clients?
How often should I post to get noticed?
What's the easiest way to come up with content ideas?
What kind of content works on LinkedIn right now?

Hit subscribe so you don't miss any of the upcoming episodes.
Show more...
Marketing
Business,
Entrepreneurship
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All content for LinkedIn for Entrepreneurs is the property of Julia Zatta | LinkedIn Strategist & Ghostwriter and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
LinkedIn marketing strategies for service-based business owners who want to build their personal brand, sign new clients & book speaking engagements.

I'm your host, Julia Zatta, a LinkedIn ghostwriter for founders and entrepreneurs.

On the show, we'll answer questions like:

What should I post on LinkedIn?
How do I attract the right clients?
How often should I post to get noticed?
What's the easiest way to come up with content ideas?
What kind of content works on LinkedIn right now?

Hit subscribe so you don't miss any of the upcoming episodes.
Show more...
Marketing
Business,
Entrepreneurship
Episodes (20/31)
LinkedIn for Entrepreneurs
30. The 10-Minute LinkedIn Engagement Routine to Boost Visibility

LinkedIn marketing for personal branding is more than just posting content. In this episode, I share a simple yet powerful 10-minute daily engagement routine to increase visibility and attract clients on LinkedIn.


This marketing strategy for small business owners helps you start meaningful conversations and build genuine relationships that lead to new opportunities. Hit play to learn simple, actionable tips to enhance your LinkedIn engagement and elevate your personal brand.


7-Day LinkedIn Visibility Sprint: https://sendfox.com/lp/19gg2n

Join my email list and get "16 LinkedIn post ideas" (free!): https://sendfox.com/lp/1k4x79

Connect with me on socials:

LinkedIn: https://www.linkedin.com/in/julia-zatta

Instagram: https://www.instagram.com/juliazatta_copywriter

TikTok: https://www.tiktok.com/@juliazatta_copywriter

Show more...
2 weeks ago
6 minutes 25 seconds

LinkedIn for Entrepreneurs
29. Why Your LinkedIn Isn’t Generating Leads (Even If You’re Posting Consistently)

In this episode, I share why your LinkedIn profile may not be generating leads, even if you’re posting consistently. After auditing several LinkedIn profiles lately, I´m sharing the most common mistakes entrepreneurs make in their personal branding and LinkedIn content. You'll learn practical suggestions to improve your positioning so you can transform your personal brand into a powerful client-attraction tool. Tune in to learn how to optimize your LinkedIn presence, refine your visibility strategy, and start attracting the right clients.

Join my email list and get "16 LinkedIn post ideas" (free!): https://sendfox.com/lp/1k4x79

Connect with me on socials:

LinkedIn: https://www.linkedin.com/in/julia-zatta

Instagram: https://www.instagram.com/juliazatta_copywriter

TikTok: https://www.tiktok.com/@juliazatta_copywriter

Show more...
3 weeks ago
10 minutes 31 seconds

LinkedIn for Entrepreneurs
28. Signs You're Ready to Outsource LinkedIn Content

Most business owners wait way too long to outsource LinkedIn. If that’s you, this episode will help you spot the signs that it’s finally time to bring in support.

I also share a behind-the-scenes moment from a client call that perfectly illustrates why outsourcing LinkedIn is often more cost-effective than doing it yourself.

Book a free LinkedIn Visibility Call with me to explore how we can work together: https://tidycal.com/julia-zatta/linkedin-strategy

Get 16 LinkedIn post ideas PDF (free!): https://sendfox.com/lp/1k4x79

Connect with me on socials:

LinkedIn: https://www.linkedin.com/in/julia-zatta

Instagram: https://www.instagram.com/juliazatta_copywriter

TikTok: https://www.tiktok.com/@juliazatta_copywriter

Show more...
1 month ago
5 minutes 37 seconds

LinkedIn for Entrepreneurs
27: Why Your LinkedIn Presence Matters More Than Ever in 2026

If people are viewing your LinkedIn profile but not reaching out, something isn’t clicking. As we head into 2026, this gap is costing you visibility, credibility, and real opportunities to attract clients and grow your personal brand. In this episode, LinkedIn strategist Julia explores why refreshing your LinkedIn presence is critical now and how to leverage your personal brand so you can stop being your industry's best kept secret.


Book your LinkedIn audit here: https://juliazatta.mvsite.app/products/offers/view/1187601

Get 16 LinkedIn post ideas PDF (free!): https://sendfox.com/lp/1k4x79

Connect with me on socials:

LinkedIn: https://www.linkedin.com/in/julia-zatta

Instagram: https://www.instagram.com/juliazatta_copywriter

TikTok: https://www.tiktok.com/@juliazatta_copywriter

Show more...
1 month ago
9 minutes 45 seconds

LinkedIn for Entrepreneurs
26. LinkedIn Strategy 2026: Position Your Profile for Success

Set yourself up for LinkedIn success in 2026 with a clear, client-attracting profile. In this episode, learn five common mistakes coaches, consultants, and service providers make in their personal branding,and how to fix them. This LinkedIn marketing strategy helps you build clarity, trust, and visibility for business growth.

Subscribe to my email newsletter to stay in the loop and be the first to hear next week’s offer: https://sendfox.com/socialsalesangel

Get 16 LinkedIn post ideas PDF (free!): https://sendfox.com/lp/1k4x79

Connect with me on socials

LinkedIn: https://www.linkedin.com/in/julia-zatta

Instagram: https://www.instagram.com/juliazatta_copywriter

TikTok: https://www.tiktok.com/@juliazatta_copywriter

Show more...
1 month ago
9 minutes 23 seconds

LinkedIn for Entrepreneurs
25. Inspiration Isn’t a Content Strategy. These 5 Content Sources Are.

Most founders struggle with LinkedIn content. Some don’t know what to post. Others share ideas that don’t connect. In this episode, LinkedIn ghostwriter Julia Zatta teaches a simple LinkedIn content strategy for personal brands. Discover five reliable sources of content that build trust, attract clients, and keep you consistent all year.


Want help with your LinkedIn strategy? Book a visibility call with me: https://tidycal.com/julia-zatta/linkedin-strategy

Get 16 LinkedIn post ideas PDF (free!): https://sendfox.com/lp/1k4x79

Connect with me on socials

LinkedIn: https://www.linkedin.com/in/julia-zatta

Instagram: https://www.instagram.com/juliazatta_copywriter

TikTok: https://www.tiktok.com/@juliazatta_copywriter

Show more...
1 month ago
12 minutes 46 seconds

LinkedIn for Entrepreneurs
24. 5 End-of-Year LinkedIn Post Ideas That Build Trust (Without the Forced Gratitude)

As the year wraps up, your LinkedIn feed will be flooded with gratitude lists and highlight reels. But how can you make your posts stand out and truly build trust? In this episode, we dive into 5 surefire LinkedIn post ideas to elevate your personal brand on LinkedIn and get meaningful engagement.


We’re talking:

  • What to say instead of a generic “2025 recap”
  • How to write a post that gets replies, not crickets
  • And the easiest way to turn your lessons into real thought leadership


Press play, and let’s write the kind of content people remember.


Want support with your visibility strategy for the new year?

Book a Visibility Call with me here → https://tidycal.com/julia-zatta/linkedin-strategy

Get 16 LinkedIn post ideas PDF (free!): https://sendfox.com/lp/1k4x79

Connect with me on socials

LinkedIn: https://www.linkedin.com/in/julia-zatta

Instagram: https://www.instagram.com/juliazatta_copywriter

TikTok: https://www.tiktok.com/@juliazatta_copywriter

Show more...
2 months ago
9 minutes 8 seconds

LinkedIn for Entrepreneurs
23. Approachable Authority: The New Way to Build Trust on LinkedIn

Learn how to build approachable authority on LinkedIn to stand out without sounding performative. In this episode, linkedin ghostwriter Julia Zatta breaks down what real thought leadership looks like in 2025: grounded confidence, clear insight, and human tone.

Discover how to share bold opinions, show expertise without ego, and position yourself as a trusted leader people want to follow.


Book a visibility call with Julia here: https://tidycal.com/julia-zatta/linkedin-strategy

Get 16 LinkedIn post ideas PDF (free!): https://sendfox.com/lp/1k4x79

Connect with me on socials

LinkedIn: https://www.linkedin.com/in/julia-zatta

Instagram: https://www.instagram.com/juliazatta_copywriter

TikTok: https://www.tiktok.com/@juliazatta_copywriter

Show more...
2 months ago
13 minutes 20 seconds

LinkedIn for Entrepreneurs
22. Anatomy of a LinkedIn Hook: Copywriting Strategies for Personal Branding

If your LinkedIn posts aren’t getting traction, it’s not your ideas, it’s your hook.


In this episode, I'll show you how to write scroll-stopping openings using the 3C Framework, specifically for personal branding on LinkedIn. You’ll learn

  • Why tension grabs attention,
  • How storytelling chemistry keeps your audience engaged,
  • And how to write hooks that make people need to click 'see more'.


Resources mentioned

Typegrow text formatter: https://typegrow.com/tools/linkedin-text-formatter

Julia's Hook templates: https://juliazatta.mvsite.app/products/offers/view/1179490

Subscribe to my email list: https://sendfox.com/socialsalesangel

Connect with me on socials

LinkedIn: https://www.linkedin.com/in/julia-zatta

Instagram: https://www.instagram.com/juliazatta_copywriter

TikTok: https://www.tiktok.com/@juliazatta_copywriter

Show more...
2 months ago
17 minutes 36 seconds

LinkedIn for Entrepreneurs
21. The Difference Between LinkedIn Articles and Newsletters (and Why You Should Care).mp3

Many LinkedIn users don’t realize they can publish articles and newsletters — or how powerful they are for visibility and lead generation. In this episode, Julia Zatta explains the difference, shares new LinkedIn features, and shows how to use newsletters to build authority and nurture clients.

Book your Visibility Call: https://tidycal.com/julia-zatta/linkedin-strategy

Subscribe to my email list: https://sendfox.com/socialsalesangel

Connect with me on socials

LinkedIn: https://www.linkedin.com/in/julia-zatta

Instagram: https://www.instagram.com/juliazatta_copywriter

TikTok: https://www.tiktok.com/@juliazatta_copywriter

Show more...
2 months ago
11 minutes 26 seconds

LinkedIn for Entrepreneurs
20. Is a LinkedIn Company Page Worth It for Your Business? Here’s the Tea

In today’s episode, I’m breaking down one of the most common questions I get from founders:

“Should I post on my company page or stick with my personal profile?”

If you’ve been ignoring LinkedIn because you’re too busy (or too overwhelmed to figure it out) — this one’s for you.

We’ll cover:

  • The key difference between your personal profile and a company page
  • When a company page is actually worth the effort (and when it’s not)
  • How to use both together without becoming a content zombie
  • What NOT to waste your energy on (you’re welcome)

Spoiler: The algorithm does not love your company page.But that doesn’t mean it’s useless. You just need to know how to play the game.


If you want me to help you show up on LinkedIn book a Visibility call here: https://tidycal.com/julia-zatta/linkedin-strategy

Subscribe to my email list: https://sendfox.com/socialsalesangel

Connect with me on socials

LinkedIn: https://www.linkedin.com/in/julia-zatta

Instagram: https://www.instagram.com/juliazatta_copywriter

TikTok: https://www.tiktok.com/@juliazatta_copywriter

Show more...
3 months ago
10 minutes 54 seconds

LinkedIn for Entrepreneurs
19. How to Know If Your LinkedIn Strategy Is Working

In this episode, I explore how you can tell if your LinkedIn strategy is driving results for your personal brand. I outline the common patterns I've observed with my clients, whether they are senior leaders or early-stage entrepreneurs, and provide actionable insights into what LinkedIn marketing strategies to focus on at each stage in your business. Hit 'subscribe' to stay up to date with each new post and learn LinkedIn marketing tips for personal brand growth.

Book your LinkedIn Visibility Call here: https://calendar.app.google/zU5c8uDGzydXR6m86

Found this episode helpful? You’ll love my emails!

Subscribe to my email list: http://eepurl.com/iOXxKk

Connect with me on socials

LinkedIn: https://www.linkedin.com/in/julia-zatta

Instagram: https://www.instagram.com/juliazatta_copywriter

TikTok: https://www.tiktok.com/@juliazatta_copywriter

Show more...
3 months ago
8 minutes 52 seconds

LinkedIn for Entrepreneurs
18. Five Content Mistakes Founders Typically Make on LinkedIn and How to Avoid Them

Founders often weaken their LinkedIn brand without realizing it. In this episode, I share the top mistakes I see all the time as a LinkedIn ghostwriter, plus simple fixes.

Want help improving your brand and messaging? Book your free LinkedIn Visibility Call here: https://tidycal.com/julia-zatta/linkedin-strategy

Found this episode helpful? You’ll love my emails!

Subscribe to my email list: http://eepurl.com/iOXxKk

Connect with me on socials

LinkedIn: https://www.linkedin.com/in/julia-zatta

Instagram: https://www.instagram.com/juliazatta_copywriter

TikTok: https://www.tiktok.com/@juliazatta_copywriter

Show more...
3 months ago
15 minutes 31 seconds

LinkedIn for Entrepreneurs
17. Outsourcing Marketing as a Small Business with Laura Haraka

I’m joined by my client, pain recovery coach Laura Haraka, to talk about LinkedIn marketing for coaches, social media for small businesses, and what happens when you find the right support. Laura shares her journey from teaching to coaching, the impact of outsourcing marketing as a small business, and the wins she’s seen since we started working together. A must-listen if you’re ready to delegate and don't know where to start.


Connect with Laura here: https://www.feeltoheal.live/

Found this episode helpful? You’ll love my emails!

Subscribe to my email list: http://eepurl.com/iOXxKk

Connect with me on socials

LinkedIn: https://www.linkedin.com/in/julia-zatta

Instagram: https://www.instagram.com/juliazatta_copywriter

TikTok: https://www.tiktok.com/@juliazatta_copywriter

Show more...
3 months ago
17 minutes 53 seconds

LinkedIn for Entrepreneurs
16. Steal my LinkedIn Strategy for Personal Brands

Learn how to build a LinkedIn content strategy that actually works for your personal brand. As a ghostwriter and strategist, I’ll show you how to define your ideal client, map their challenges, create four content pillars, and use social proof effectively. Walk away with a simple framework to attract clients and show up confidently.

Found this episode helpful? You’ll love my emails!

Subscribe to my email list: http://eepurl.com/iOXxKk

Connect with me on socials

LinkedIn: https://www.linkedin.com/in/julia-zatta

Instagram: https://www.instagram.com/juliazatta_copywriter

TikTok: https://www.tiktok.com/@juliazatta_copywriter

Show more...
3 months ago
17 minutes 48 seconds

LinkedIn for Entrepreneurs
15. How to Find the Right Copywriter for Your Business (and Avoid the Messy Middle)

Hiring a content writer for your small business can feel overwhelming.

What if they create more work instead of saving you time?

In this episode Julia Zatta breaks down how to prepare before you outsource, the exact questions to ask potential collaborators, and the red flags to avoid so you don’t get stuck micromanaging your content partner.

Looking for a content writer to support your small business?

Book a visibility call: https://tidycal.com/julia-zatta/linkedin-strategy

Found this episode helpful? You’ll love my emails!

Subscribe to my email list: http://eepurl.com/iOXxKk

Connect with me on socials

LinkedIn: https://www.linkedin.com/in/julia-zatta

Instagram: https://www.instagram.com/juliazatta_copywriter

Show more...
4 months ago
11 minutes 44 seconds

LinkedIn for Entrepreneurs
14. Why "Hot takes" Build Trust With Your Audience

Hot takes don’t have to be clickbait or chaos. In this episode, I break down how to share strong opinions on LinkedIn in a way that attracts the right audience, builds trust, and positions you as an authority, without alienating your ideal clients. Share your thoughts in the comments or DM me on LinkedIn and tell me about it.

Found this episode helpful? You’ll love my emails!

Subscribe to my email list: http://eepurl.com/iOXxKk

Connect with me on socials

LinkedIn: https://www.linkedin.com/in/julia-zatta

Instagram: https://www.instagram.com/juliazatta_copywriter

Show more...
4 months ago
10 minutes 52 seconds

LinkedIn for Entrepreneurs
13. Marketing Tools for Small Business Owners That Save You Time

If you’ve been searching for a marketing strategy for small business that saves time and delivers results, this episode is for you.

I’m sharing my top picks from the Shortcut Suite Bundle, including private podcasting tools, a 90-day visibility plan GPT, an opt-in page copy bot, and my own LinkedIn content humanizer. You’ll learn how I’m using these tools in my own business to streamline content creation, improve lead generation, and strengthen my brand. The best part? You can grab them free for a limited time.

Get the Shortcut Suite here (for free): https://www.gotocoach.club/a/2148150858/dXB3Ktfz

Found this episode helpful? You’ll love my emails!

Subscribe to my email list: http://eepurl.com/iOXxKk

Connect with me on socials

LinkedIn: https://www.linkedin.com/in/julia-zatta

Instagram: https://www.instagram.com/juliazatta_copywriter

Show more...
4 months ago
11 minutes 16 seconds

LinkedIn for Entrepreneurs
12. Steal My Exact System for Creating LinkedIn Content

If you’re still winging your LinkedIn content, staring at a blank doc every week and hoping inspiration strikes, this episode is for you. I’m walking you through the exact system I use as a LinkedIn ghostwriter to create and schedule high-quality LinkedIn content for my clients.

You'll learn:

  • My go-to tech stack (including free tools)
  • How I draft, organize, and schedule posts
  • Why a repeatable system saves you time and brainpower


Want the plug-and-play version of this workflow? Grab my Kickstart Content Calendar for $47: https://juliazatta.mvsite.app/products/offers/view/1180155


You get a system you can implement on repeat, including post templates, strategic content themes, and a content tracker to simplify your process.

Found this episode helpful? You’ll love my emails!

Subscribe to my email list: http://eepurl.com/iOXxKk

Connect with me on socials

LinkedIn: https://www.linkedin.com/in/julia-zatta

Instagram: https://www.instagram.com/juliazatta_copywriter

Show more...
4 months ago
7 minutes 27 seconds

LinkedIn for Entrepreneurs
11: Your LinkedIn Content Repurposing Formula

Feeling stuck on what to post on LinkedIn?

In this episode, Julia Zatta shares her go-to content repurposing strategy for service providers. You’ll learn how to reuse blogs, emails, and videos to stay visible without burning out, and actually turn your content into clients.

🎁 Download the free LinkedIn Content Repurposing Blueprint:

https://juliazatta.mvsite.app/products/offers/view/1180838?coupon=FREE

Found this episode helpful? You’ll love my emails!

Subscribe to my email list: http://eepurl.com/iOXxKk

Connect with me on socials

LinkedIn: https://www.linkedin.com/in/julia-zatta

Instagram: https://www.instagram.com/juliazatta_copywriter

Show more...
5 months ago
10 minutes 38 seconds

LinkedIn for Entrepreneurs
LinkedIn marketing strategies for service-based business owners who want to build their personal brand, sign new clients & book speaking engagements.

I'm your host, Julia Zatta, a LinkedIn ghostwriter for founders and entrepreneurs.

On the show, we'll answer questions like:

What should I post on LinkedIn?
How do I attract the right clients?
How often should I post to get noticed?
What's the easiest way to come up with content ideas?
What kind of content works on LinkedIn right now?

Hit subscribe so you don't miss any of the upcoming episodes.