Please visit
https://thebookvoice.com/podcasts/1/audiobook/364964 to listen full audiobooks.
Title: Social Selling: Techniques to Influence Buyers and Changemakers
Author: Tim Hughes, Matt Reynolds
Narrator: Timothy Andrés Pabon
Format: Unabridged Audiobook
Length: 6 hours 37 minutes
Release date: June 18, 2019
Ratings: Ratings of Book: 5 of Total 1
Genres: Sales & Retail
Publisher's Summary:
The digital landscape has changed buyers’ habits. Sales professionals now need to develop relationships with decision-makers through social networks to reach them early in the decision making process. Social Selling provides a practical, step-by-step outline for harnessing the skills and techniques necessary to achieve this, including developing a high quality community, building trust, developing authority and influence, and connecting with changemakers. It also discusses enterprise implementation of a social selling strategy, maturity and investment models necessary, risk and governance, and technology platforms. The chapters feature tips, checklists, and theoretical examples.