
What will ensure the longevity of your business when things get tough?In this weeks episode we Make Time for Erika Hughes, the 2023 Women Manufacturer of the Year and Commercial Director of Integra Systems. Erika shares her journey in the manufacturing industry, discussing her strategic approach to business growth, innovation, and the importance of governance. She emphasises the need for resilience in navigating market challenges, the role of technology in enhancing operations, and the significance of mentorship and advisory boards in driving success. Erika also highlights the importance of cash flow management and the lessons learned during the COVID-19 pandemic, ultimately providing insights into the future of manufacturing and the integration of new technologies and what it means to be a truly pioneering business. From "Cash is king. It's oxygen." to"You need a war chest for tough times." you'll walk away with gold nuggets to help you build a sustainable and innovative business. Visit Integra Systems https://integrasystems.com.au/Connect with Erika - https://www.linkedin.com/in/erika-hughesTakeawaysThe importance of strategic governance in business.Innovation is key to staying competitive in the manufacturing sector.Building strong customer relationships is essential for long-term success.Investing in technology can drive operational efficiency and culture.Cash flow management is critical for navigating tough times.Mentorship and advisory boards can accelerate business growth.A resilient company culture fosters safety in experimentation.Understanding market positioning is crucial for business development.The circular economy mindset can lead to cost reductions.Embracing new technologies is necessary for future competitiveness.Chapters00:00 Introduction to Erica Hughes and Her Journey03:46 Career Beginnings and Strategic Growth at Ericsson06:33 Transition to Integra Systems and Innovation in Manufacturing09:51 Navigating Challenges and Customer Relationships12:52 The Secret Sauce: Passion, Structure, and Culture15:44 Market Positioning and Customer Engagement Strategies18:34 Digital Transformation and Innovation During COVID-1921:36 Balancing Cash Flow and Experimentation in Business29:22 Building a Financial War Chest31:41 Navigating Business Growth and Challenges37:26 Investing in Business Resilience40:36 Embracing Circular Economy Principles46:47 Fostering Internal Growth and Development48:34 The Future of Business: AI and Digital TransformationMake time to grow your knowledge this week with 25eight. Link to the Five Stages of Business Quiz -https://www.25eight.co/blog/discover-... Sign up for our weekly business tips - https://25eight.kit.com/e062c5d52d Visit 25eight to learn more about our programs www.25eight.coKeywordsbusiness growth, innovation, strategic governance, customer relationships, digital transformation, cash flow management, mentorship, innovation, business legacy, business management, new product innovation