Paris Saint-Germain Scores At Marketing

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Marketing: Global Edition

Jasmine Montgomery, Piers Guilar

44 episodes

3 days ago

A romp through the marketing issues of the day from all around the world in a spirited conversation between advertising and branding gurus Jasmine Montgomery and Piers Guilar Advice for small and big businesses alike, and a bit of a giggle for anyone interested in marketing.

All content for Marketing: Global Edition is the property of Jasmine Montgomery, Piers Guilar and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

Marketing

Business,

Entrepreneurship

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Paris Saint-Germain Scores At Marketing

Marketing: Global Edition

25 minutes

2 months ago

Paris Saint-Germain Scores At Marketing

How is one football team redefining what it means to be a brand? How did a French football team end up with a store on the ultimate British high street? Who would ever have imagined a partnership between a football brand and high fashion house Dior?

In this episode Piers and Jasmine dive into the world of sports marketing, in particular the Qatari-powered Champions League winners, Paris Saint-Germain (PSG).