Welcome to another episode of the Marketing That Leads Podcast. Today, we delve into how I separate my emotions from my business so it can still run, grow, and make money, no matter what’s happening in my personal life.
I’m sharing the five non-negotiable rules I use to protect my business when I’m tired, overwhelmed, emotional, or in a season of change.
Here’s what to expect from this episode:
Why emotional decision-making hurts business growth
How I create CEO boundaries that protect revenue
The mindset shift that stops burnout and chaos
How to build a business that runs without you
👉 Connect with me on Instagram @anitadykstra.co
Welcome to another episode of the Marketing That Leads Podcast.
Today, we delve into the specific behind-the-scenes plan for what’s next in my business after 11 months offline, what I’m retiring, what I’m doubling down on, and how I’m rebuilding with clarity instead of chaos.
I’m sharing the exact shifts I’m making in my offers, marketing, and business model so everything feels calmer, simpler, and actually aligned for 2026.
Here’s what to expect from this episode:
Why my 11 months offline wasn’t a “break,” it was a full business reset
The big offer I retired (even though it was successful) and why I let it go
What I’m making my signature offer moving forward (and why it fits my zone of genius)
My simplified 2026 business model: one core program + one aligned done-for-you offer
How I’m streamlining marketing with evergreen content, podcasting, blogging, email, and simple social strategy
Mentioned in this episode:
⭐️ Blog Traffic Machine
Welcome to another episode of the Marketing That Leads Podcast.
Today, we delve into what it really looks like to rebuild a business after rest, identity shifts, and major life changes.
I’m sharing how stepping away helped me realign my work with my values, energy, creativity, and lifestyle, and why I’m no longer building from hustle or industry pressure, but from calm, clarity, and intuition.
Here’s what to expect from this episode:
What an identity evolution (not identity loss) looks like in business
Letting go of industry expectations and copy-paste strategies
Creating content and offers that match your energy and lifestyle
Why I’m choosing evergreen, slow, and sustainable marketing
The “shedding phase” and what I’m no longer available for
Mentioned in this episode:
⭐️ Connect with me on Instagram: @anitadykstra.com
Welcome to another episode of the Marketing That Leads Podcast. Today, we delve into my return after 11 months offline and why stepping away from my business completely changed my life, health, and direction. I’m sharing the real story behind the pause, what deep rest actually looks like, and how this season marks a powerful realignment in both business and life.
Here’s what to expect from this episode:
Why burnout and misalignment forced me to pause
What rest taught me about identity, intuition, and creativity
The sunk cost fallacy and why it keeps business owners stuck
How disconnecting from industry noise created clarity
Lessons I’m carrying into rebuilding my business
Welcome to another episode of the Marketing That Leads Podcast! Can you believe we’ve hit 100 episodes? 🎉
I’m beyond grateful for your support and excited to celebrate this milestone by tackling a crucial topic for coaches: blogging mistakes that could be costing you leads and visibility.
Here's what to expect from this episode:
Join me as I dive into actionable tips to help you avoid these pitfalls and maximize your blogging efforts in 2025.
⭐️ Join the Blog Traffic Machine course
Welcome to another episode of the Marketing That Leads Podcast!
Today, I’m diving into the simple yet powerful strategy of using a blog funnel to add at least one new lead to your email list every single day.
If you’ve been wondering how to turn your blog into a lead-generating machine, this episode is for you.
Here's what to expect from this episode:
Discover how to make your blog work for you 24/7, even when you’re not online.
⭐️ Join the Blog Traffic Machine course
Welcome to another episode of the Marketing That Leads Podcast! If the thought of managing a blog feels overwhelming, this episode is for you.
I’m sharing my proven strategies for running a successful blog in just two hours a week—even without a team!
Learn how to simplify your blogging process while still driving traffic, building your email list, and growing your business.
Here's what to expect from this episode:
⭐️ Join the Blog Traffic Machine course
Welcome to another episode of the Marketing That Leads Podcast! Today, we delve into the essential blog strategies for 2025 that coaches, course creators, and service providers need to know.
Here's what to expect from this episode:
Join Blog Traffic Machine before January 14th to secure a one-week Voxer coaching experience with me in February! This exclusive offer will help you kickstart your blog strategy with personalized support.
⭐️ Join the Blog Traffic Machine course
Welcome to another episode of the Marketing That Leads Podcast! Today, we’re diving into the top 5 blog post types every coach, course creator, and service provider should have in their content arsenal.
Whether you're starting fresh or refining your strategy, these blog post types will help you achieve incredible results.
By the end of this episode, you'll know exactly how to leverage these blog types to bring consistent traffic, leads, and sales to your business.
Plus, I share how to simplify content creation with templates available in my Blog Traffic Machine course.
⭐️ Join the Blog Traffic Machine course
⭐️ Join Passive Profit with Pinterest course
⭐️ Connect with me on Instagram
oday, I’m sharing three simple yet powerful blog tweaks that can boost your conversions and results immediately. Whether you want to grow your email list, sell digital products, or book out your VIP days, these actionable tips are designed to make a big impact with minimal effort.
Here's what to expect from this episode:
These small adjustments can significantly enhance your blog’s effectiveness and help you achieve better results with less effort.
Resources Mentioned:
⭐️ Join the Blog Traffic Machine course
Today, I’m sharing how to leverage your blog to drive success in your 2025 launches. Whether you’re running live launches, evergreen launches, or both, I’ll walk you through actionable strategies to make your blog a powerhouse tool for traffic, conversions, and sales.
Here's what to expect from this episode:
Resources Mentioned:
⭐️ Join the Blog Traffic Machine course
Today, we dive into the biggest misconceptions about what it takes to run a successful coaching blog. If you've ever felt overwhelmed by the pressure to meet unrealistic blogging standards, this episode is for you! I’ll bust some common myths and show you a simpler, more effective way to leverage your blog for your coaching business.
Here's what to expect from this episode:
By the end of this episode, you’ll feel empowered to create a coaching blog that works for you without the stress.
Resources Mentioned:
⭐️ Join the Blog Traffic Machine course
⭐️ Join Passive Profit with Pinterest course
⭐️ Connect with me on Instagram
Welcome to another episode of the Marketing That Leads Podcast! Today, I’m sharing an exciting update about a big change in my business. After much consideration, I’ve decided to move from Kajabi to Kartra. I’ll walk you through the five major reasons behind this decision and how it’s transformed my processes and reduced expenses.
Resources Mentioned:
⭐️ Get 30% of Kartra & Advanced Automations!
Welcome to another episode of the Marketing That Leads Podcast! After a much-needed two-month break, I'm back, and today’s episode is all about the lessons, insights, and epiphanies I experienced during my time away from the business.
From behind-the-scenes revelations to personal breakthroughs, I'm diving deep into my journey and sharing what this pause taught me about life, business, and growth.
Here's what to expect from this episode:
Join me for a heartfelt comeback as I open up about my personal struggles and new direction. You’ll also get a glimpse into my future plans, where I lean into simplicity and reconnect with what truly matters in my business journey.
Links & Resources:
Sharing a podcast update with you all!
Email me support@anitadykstra.com
📌 JOIN PASSIVE PROFIT WITH PINTEREST
#41. 5 Steps to Kickstart Your Blog ASAP So You're More Visible in 2024
#29: The Simple 4-Step Framework That Brought 73k People To My Website Last Month
#40. How to Know the EXACT Topics Your Ideal Client Wants to Know More About
#30: Biggest SEO Mistakes You Could Be Making
#39: How To Optimize Your Website Into A Traffic & Sales Machine
Today, we delve into the secrets of creating email content that doesn't just reach inboxes but converts readers into buyers. This episode is the perfect wrap-up to our email marketing mini-series!
Here's what to expect from this episode:
📩JOIN MILLION DOLLAR EMAIL (My affiliate link)
In today’s episode, I'm excited to dive into how you can build an engaged email list. This is episode two of a three-part series on email marketing. If you haven’t listened to episode 88, which covers how to stay consistent with your emails, I highly recommend checking that out after this episode. It's packed with valuable tips to help you maintain a consistent email schedule.
Here's what to expect from this episode:
By the end of this episode, you'll have actionable steps to build and maintain an engaged email list that supports your launches and sales efforts.
📩JOIN MILLION DOLLAR EMAIL (My affiliate link)
Today, I’m excited to announce a three-part podcast series all about email marketing. This is the first episode of the series, where we’ll dive into how to get consistent with your email marketing and make sales from your emails.
Here’s what to expect from this episode:
By the end of this episode, you’ll have actionable steps to stay consistent with your email marketing and start seeing better results.
📩JOIN MILLION DOLLAR EMAIL (My affiliate link)
Today, we delve into feeling burned out by marketing and how to overcome it with three easy steps. Learn how to manage burnout while maintaining your marketing efforts to keep your business thriving.
Here's what to expect from this episode:
By the end of this episode, you'll have actionable steps to manage burnout and continue marketing effectively.
Today, we delve into how a blog can help you diversify your coaching income. Learn how to leverage your blog to create multiple income streams, reduce risk, and enhance your business stability.
Here's what to expect from this episode:
By the end of this episode, you’ll discover new strategies to boost your income and secure your business's future.