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Marketing That Works
Danielle R. Harris
85 episodes
1 week ago
Marketing That Works is the podcast for the business owner who wants to move their brand forward so they can bring in more sales and clients. I'm Danielle R. Harris, and I am bringing you what I know from more than 12 years of experience in traditional and online marketing. I have created marketing strategies for businesses of all sizes, from multi-million dollar corporations to early-stage online businesses. And through this podcast, you will learn how using your story to communicate your expertise will help you grow your revenue.
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All content for Marketing That Works is the property of Danielle R. Harris and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Marketing That Works is the podcast for the business owner who wants to move their brand forward so they can bring in more sales and clients. I'm Danielle R. Harris, and I am bringing you what I know from more than 12 years of experience in traditional and online marketing. I have created marketing strategies for businesses of all sizes, from multi-million dollar corporations to early-stage online businesses. And through this podcast, you will learn how using your story to communicate your expertise will help you grow your revenue.
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Marketing
Business
Episodes (20/85)
Marketing That Works
84. My Marketing Lessons Of 2025 and What I'm Doing In 2026

As 2025 comes to a close, Danielle R. Harris is sharing an honest marketing reflection. This episode digs into what she tried, what worked, what she neglected, and what she is intentionally changing going into 2026.


Download your 2026 Reflection Guide




If you want help turning your 2026 plan into action, Danielle can support you in building a plan you can actually follow. Book a 90 minute Momentum Call and start working on your 2026 goals today.


Follow on Instagram at @Danielle.R.Harris.



Chapters

00:00 – Introduction

00:33 – Year in Review & Reflection

01:38 – Things Tried in 2025

09:21 – Things That Worked

14:40 – Things Neglected

18:39 – What I’m Trying in 2026

25:31 – Final Thoughts & Takeaways

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1 week ago
27 minutes 12 seconds

Marketing That Works
83. My 4 Marketing Predictions for 2026 and What They Mean for Your Business

Marketing in 2026 will look different from how it has in the past few years.


In this episode, Danielle R. Harris shares four shifts she’s seeing that will shape how business owners grow, position, and market their businesses going forward.


In this episode, you'll learn...


  • Why the smartest marketing in 2026 will come from outside the online business bubble


  • How the rise of the personal brand gives you room to evolve without starting over


  • Why local, in-person events are about to become an underrated growth lever


  • The “line in the sand” you’ll need to draw for how you use AI without losing your voice


If you want help turning your 2026 plan into action, Danielle can support you in building a plan you can actually follow. Book a 90 minute Momentum Call and start working on your 2026 goals today.



Follow on Instagram at @Danielle.R.Harris.

Follow on LinkedIn




Episode Chapters

00:00 Intro to Marketing in 2026

01:02 The Energy of 2026

01:46 Looking Beyond the Online Business Bubble

04:19 The Shift Toward Personal Branding

08:45 Why Local Events Matter

10:34 Setting Boundaries With AI

14:28 Final Thoughts for 2026 Marketing

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2 weeks ago
15 minutes 19 seconds

Marketing That Works
82. You Set the 2026 Goal. But How Do You Make It Happen?

Download the free 2026 Planning Guide that walks you through each question so you can map out your goals and get started today.


Get the 2026 Planning Guide



Episodes Mentioned


Episode 81 - Marketing Plan

Apple

Spotify


Episode 11 - Networking

Apple

Spotify



If you want help turning your 2026 plan into action Danielle can support you in building a plan you can actually follow. Book a 90 minute Momentum Call and start working on your 2026 goals today.



Follow on Instagram at @Danielle.R.Harris.


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3 weeks ago
23 minutes 31 seconds

Marketing That Works
81. How to Make a 2026 Marketing Plan You Can Actually Stick To

Planning your 2026 marketing does not have to feel overwhelming.


In this episode, Danielle R. Harris walks you through five simple questions that will help you create a 2026 marketing plan you can actually stick to. These questions will give you clarity on what worked this year, why things did not go the way you expected, and what you need to focus on for real results in 2026.


Download the guide with the questions



Inside the episode, you will learn:

  • How to identify what worked in your marketing in 2025
  • How to understand why your old plans didn't work
  • How to choose goals that you'll want to hit
  • How to build momentum so you keep going after your goals


This episode will help you form the foundation of a marketing plan you can follow through on. No complicated strategy. No unrealistic expectations. Just a clear path for building a stronger and more sustainable marketing rhythm in 2026.


Download the free editable 2026 Planning Guide that walks you through each question so you can map out your goals and get started today.


Download the 2026 Planning Guide


If you want help turning your 2026 plan into action, Danielle can support you in building a plan you can actually follow. Book a 90-minute Momentum Call and start working on your 2026 goals today.



Follow on Instagram at @Danielle.R.Harris.

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4 weeks ago
26 minutes 20 seconds

Marketing That Works
80. Why You Ask for Feedback… and Can't Bring Yourself To Use It

Have you ever asked your coach for feedback, hoping it would get you out of a slump, and instead it made you feel even worse?


You get a list of what to fix, and somehow you end up more discouraged, more stuck, and doing nothing with it.


You are not broken, and you are not bad at taking feedback.

You simply were not actually needing feedback in that moment.


In this episode, Danielle R. Harris explains why you ask for feedback and then cannot seem to implement it. She also shares what kind of support you really need when you are overwhelmed, discouraged, or doubting your marketing.


If you have ever spiraled after getting feedback, avoided making edits, or felt ashamed for not applying what your coach told you, this episode will feel like a deep exhale.


If you want to build marketing that speaks directly to your dream clients, with the level of emotional support, clarity, and strategy you actually need, book a call to learn more about the three-month one-on-one program, The Blueprint.


You can get even more Marketing That Works in your inbox by signing up for the weekly newsletter.


Follow on Instagram at @Danielle.R.Harris.

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1 month ago
9 minutes 22 seconds

Marketing That Works
79. Are You Afraid of Succeeding?

If you have big goals for 2026, the work does not start in January. It starts today.


In this episode, Danielle R. Harris gets honest about why 2025 did not unfold the way she hoped. It was not a strategy problem. It was not a lack of knowledge or ideas. It was the fear of succeeding. The fear of becoming the person who can hold big results. The fear of crashing again once things started going well.


She shares what really kept her playing small, the identity crash that happened after her last growth spike, and what she's focusing on to make 2026 a year of big results.


You will learn:

  • The real reason strategy is not your problem
  • Why your identity has to grow before your business can
  • The three areas Danielle is focusing on in 2026
  • What it takes to hold success without burning out



If you want 2026 to look different, you have to approach it differently.


You need new habits, new structure, and a new sense of who you are becoming. Danielle walks you through the work she’s doing right now and how you can begin doing the same.


Ready to build the business you've been dreaming of in 2026?


Book a free call to learn how The Blueprint can help you build the business and life you've been planing to have for years.


You can get even more Marketing That Works in your inbox by signing up for the weekly newsletter.



Follow on Instagram at @Danielle.R.Harris.

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1 month ago
19 minutes 29 seconds

Marketing That Works
78. Your Marketing Plan Is For Someone You're Not

You’re not failing at marketing because you’re inconsistent or undisciplined.


You’re struggling because your current plan requires perfect energy, unlimited time, and zero life interruptions. And that version of you doesn’t exist.


In this episode, Danielle R. Harris is breaking down why your marketing plans fall apart even when you care deeply and want to show up. And how to build a marketing rhythm that fits your real life, real capacity, and real responsibilities.


Whether you're growing a business alongside a 9–5, running a household, parenting, managing chronic energy cycles, or simply being a human with a full life, this episode is for you.


In this episode you'll learn

  • Why “not enough time” is usually a visibility problem — not a time problem

  • The hidden belief that stops you from marketing (you won't promote if you think you can't handle more clients)

  • My 5-step capacity-based planning method

  • How to build real momentum in four messy, scattered hours a week



Book a free call to learn how The Blueprint helps you find and make the most use out of your time so you can market and grow your business.


You can get even more Marketing That Works in your inbox by signing up for the weekly newsletter.


Follow on Instagram at @Danielle.R.Harris.

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1 month ago
34 minutes 30 seconds

Marketing That Works
77. Write Content That Makes Clients Say ‘You Get Me’

You're creating posts, solving problems, and sharing your unique ideas, but your ideal clients still aren't converting from your content.


Marketing coach Danielle R. Harris reveals why you're missing sales opportunities even when you're speaking to the right people.


In this episode, you'll discover the three overlooked mistakes that keep your content from converting and how to fix them without starting over.


In this episode, you'll learn,

  • Why your ideal clients don't recognize themselves in your content despite clear messaging
  • The three mistakes that make people question if they're a good fit
  • The difference between how you see clients and how they actually see themselves


Stop wondering why your content gets some engagement but not sales calls.


After this episode, you'll learn to create marketing that makes people think, "This is exactly what I need right now."


Ready to fix your messaging and start attracting clients who know they need to work with you?

Book a free call to learn how The Blueprint helps coaches create content that instantly resonates with ideal clients.


You can get even more Marketing That Works in your inbox by signing up for the weekly newsletter.


Follow on Instagram at @Danielle.R.Harris.

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2 months ago
14 minutes 59 seconds

Marketing That Works
76. Does Your Marketing Strategy Fit Your Life and Identity?

You know what to do...so why aren’t you doing it?


If you’ve ever said, “I just need to be more disciplined” or “I don’t have the time,” this episode is for you. I’m breaking down why the problem isn’t your motivation or your strategy — it’s that your marketing doesn’t actually fit the life and identity you’re living right now.


In this episode, I share:

  • The two most common types of business owners who struggle with follow-through

  • What I really mean when I say your strategy has to fit your life and identity

  • Real client stories about how emotional safety, capacity, and self-trust affect consistency

  • Why I became a certified life coach (and what that means for the results my clients get)

By the end, you’ll see that nothing’s wrong with you — you just need a marketing plan that works with who you are and the season you’re in.


👉🏽 Ready for that kind of plan?
Book your 1:1 Blueprint Call — let’s create a strategy that fits your life and your goals.



Want more Marketing That Works? ⁠Sign up for the newsletter⁠ for weekly tips and strategies.


Follow on Instagram for more insights and inspiration at ⁠@Danielle.R.Harris

And if you need help getting unstuck in your business, book ⁠⁠A 90 Minute Momentum Call ⁠⁠

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2 months ago
23 minutes 10 seconds

Marketing That Works
75. Get Momentum Back After Weeks of Feeling Stuck

Are you feeling stuck in your business?

You’re not alone. Every business owner knows how amazing it feels to be in flow, creating, connecting, and actually seeing results. But then life happens. A family emergency, illness, or burnout knocks you out of rhythm, and suddenly that flow you worked so hard to build disappears.


In this episode, Danielle R. Harris shares how to get your momentum back when life inevitably gets in the way. You’ll hear the story of a client who went from being on fire in her business to completely stuck after getting sick, and how she got back into action faster than she thought possible.


We’ll unpack:

  • Why it’s so frustrating to lose momentum
  • How to tell if you’re really stuck or just avoiding the next step
  • Practical exercises to help you rebuild momentum and stay consistent


After listening, you’ll walk away knowing exactly how to get unstuck and start showing up for your business again with more clarity and confidence than before.


And if you need help getting unstuck in your business, book A 90 Minute Momentum Call


Want more Marketing That Works? Sign up for the newsletter for weekly tips and strategies.


Follow on Instagram for more insights and inspiration at @Danielle.R.Harris

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2 months ago
13 minutes 58 seconds

Marketing That Works
74. How to Get Marketing Results That Compound

You're showing up consistently. But where are the clients?


In this episode, marketing coach Danielle R. Harris breaks down how to create marketing that actually works — the kind that compounds over time instead of constantly starting from scratch.

You’ll learn why most business owners stop right before their efforts start paying off, and how to shift your approach so every post, email, and conversation starts building long-term momentum.


What You'll Learn

  • Why 90 days is the compound timeline—and what's actually building behind the scenes during those "quiet" weeks
  • The 3 Compound Marketing Efforts that work together to multiply your results without posting 50 times a week
  • Why most business owners quit at week 4 or 6—right before the 90-day mark when marketing starts to multiply


Follow Danielle on Instagram @Danielle.R.Harris


Join the email list where you'll get weekly insights on mastering marketing fundamentals (not chasing fads)


Book a free call to learn how The Blueprint builds the systems that help your marketing efforts compound—so you stop starting over every month

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2 months ago
16 minutes 48 seconds

Marketing That Works
73. How Mariela Ran a 6-Figure Launch at Low Capacity with Mariela De La Mora

You don’t have to be at 100% to grow your business.


In this episode, marketing coach Danielle R. Harris talks with Mariela De La Mora, a leadership and business coach who helps first-gen entrepreneurs and women of color turn who they are into their greatest advantage. After 16 years leading marketing for billion-dollar companies, Mariela built her own million-dollar business as a single mom—and in this conversation, she shares how she ran a 6-figure launch at low capacity.


You’ll learn what sustainable growth really looks like, how to use your identity and story as your strategy, and why data and focus often outperform sheer volume.

What you’ll learn in this episode

  • How Mariela pulled off a 6-figure launch at low capacity
  • Why your identity is your biggest marketing advantage
  • What “success burnout” looks like—and how to avoid it
  • How to define success on your own terms and market sustainably


Connect with Mariela De La Mora

  • Instagram
  • Cycle Breakers and Money Makers Podcast
  • Identity ROI Private Podcast
  • Reclamation Mastermind



Connect with Danielle R. Harris

Instagram @Danielle.R.Harris


Join the email list to get weekly marketing strategies designed for coaches and service providers who want to serve clients better, track results, and create content that attracts more clients.


Ready to build the confidence to market your business consistently?

Book a free call to learn about The Blueprint, Danielle’s 3-month program that helps business owners use client insights and simple systems to market with ease and sign their dream clients.

What you’ll learn in this episodeConnect with Mariela De La MoraFollow Danielle

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3 months ago
54 minutes 33 seconds

Marketing That Works
72. Ashley Rose on the Systems That Help Coaches Serve Clients and Create Content That Sells

You don’t need a new offer—you need systems.


Marketing coach Danielle R. Harris reveals how the right systems build confidence, capture results, and make your marketing easier.


This episode will show you why systems make you more confident marketing your business, and give you practical tactics to track results, support your clients, and create content that sells.


Whether you’re a life coach, business coach, or online service provider, this conversation with Ashley Rose of Systems Over Stress will show you how to scale sustainably without burning out.


What you’ll learn in this episode:

  • Why systems give you confidence to market your business with clarity
  • How to track client results that prove your offer works
  • The simple automations that save time and support client retention
  • How to use client data to create content that sells with confidence


Register for Ashley’s Free Masterclass (Sept 29, 2025)

Double Your Client Roster, Work Less Hours and Get Better Results with Systems and Automation: Register with Affiliate Link


Connect With Ashley

  • Instagram
  • Website
  • Systems Over Stress Program
  • Free Workshop September 29, 2025




Follow Danielle on Instagram @Danielle.R.Harris


Join the email list to get weekly marketing strategies designed for coaches and service providers who want to serve clients better, track results, and create content that attracts more clients.


Ready to build the confidence to market your business consistently?

Book a free call to learn about The Blueprint, Danielle’s 3-month program that helps business owners use client insights and simple systems to market with ease and sign their dream clients.

Show more...
3 months ago
42 minutes 55 seconds

Marketing That Works
71. Lock In on Your Marketing Without Posting More Content

You can lock in on your marketing without posting a single reel.


Marketing coach Danielle R. Harris reveals three overlooked growth strategies that help coaches and service providers hit their year-end goals, without burning out on content creation.


In this episode, you’ll discover smarter alternatives to the content hamster wheel that actually drive sustainable business growth. Whether you’re a life coach, business coach, or online service provider who’s tired of the posting pressure, this approach will help you finish 2025 strong.


What You’ll Learn:

  • Why posting more content isn’t the only way to hit your year-end goals
  • The shift that proves you don’t need nearly as many new leads as you think
  • The one question you’re not asking your current clients that’s costing you sales
  • How to make the right connections without the awkward Zoom calls or forced small talk


Follow on Instagram @Danielle.R.Harris for behind-the-scenes business growth strategies that don’t require constant content creation.


Join the email list for weekly marketing insights designed specifically for coaches who want sustainable growth without social media burnout.


Ready to lock in without burning out?

Book a free call to design your retention, referral, and networking strategy — the same systems that help Danielle’s clients hit their goals faster than posting ever could.

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3 months ago
16 minutes 7 seconds

Marketing That Works
70. Why Brand Identity Is Key to Selling High-Ticket Offers — Interview with Zainab Quresh

Does your brand actually show clients you’re worth a thousand-dollar investment?


While most people obsess over colors and logos, marketing coach Danielle R. Harris reveals how brand identity drives trust, credibility, and sales. She’s joined by Zainab Quresh, a brand identity designer with 7+ years of experience and an official Canva Creator for India, who helps women entrepreneurs and service providers turn their vision into visuals that actually sell.


In this episode, you’ll learn how to align your brand identity with your audience so your business looks professional, feels authentic, and attracts high-ticket clients.


What You’ll Learn

  • Why visuals drive trust, credibility, and high-ticket sales
  • The 3 branding fundamentals to know before hiring a designer
  • How design trends shape your brand identity online
  • Simple DIY approaches to test your visuals first


Follow Zainab

Instagram

LinkedIn


Follow Danielle on Instagram @Danielle.R.Harris


Join the email list where you'll get weekly marketing strategies designed specifically for coaches and service providers who want to attract more clients.


Ready to overcome your content creation fears and start marketing consistently?


Book a call to learn about The Blueprint, a three-month program that helps business owners overcome marketing fear and create content that attracts their dream clients.

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3 months ago
41 minutes 31 seconds

Marketing That Works
69. Why Creating Content Still Feels So Hard And How to Start Posting

You schedule time to create content but can't seem to actually do it when the moment comes.


Marketing coach Danielle R. Harris reveals why so many business owners struggle with content creation despite having valuable ideas to share.


In this episode, you'll discover the real reason behind your content creation struggles and practical ways to overcome it.


Whether you're a business coach, service provider, or online entrepreneur who knows you need to market but struggles to post consistently, this episode will help you identify and overcome the fears holding you back.


What You'll Learn:

  • Why fear is preventing your content creation (and how to recognize it)
  • The three types of marketing fear that stop business owners from posting
  • Specific strategies to overcome perfectionism and content creation procrastination
  • How to build confidence in your content and start posting today


Follow on Instagram @Danielle.R.Harris for marketing insights that help you overcome content creation fear and grow your business.


Join the email list where you'll get weekly marketing strategies designed specifically for coaches and service providers who want to attract more clients.


Ready to overcome your content creation fears and start marketing consistently?


Book a call to learn about The Blueprint, a three-month program that helps business owners overcome marketing fear and create content that attracts their dream clients.

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3 months ago
11 minutes 12 seconds

Marketing That Works
68. Summer of Experimentation Review: What Worked and What Flopped

I almost called my summer of experimentation a complete flop.


Marketing coach Danielle R. Harris reveals the results of her summer of marketing experimentation. She goes over what went well, why she nearly thought the summer of experiments was a flop, and the lessons learned over three months.


Whether you're a business owner, online coach, or service provider experimenting with new content strategies, this transparent summer recap shows you how to turn experiments into strategic breakthroughs.


What You'll Learn:


  • The unexpected content style that boosted engagement (and why it surprised even Danielle)
  • Why her experiment almost felt like a complete failure halfway through the summer
  • The planning mistake that derailed her marketing momentum for weeks
  • Which type of content made her audience feel most connected to her personally



Follow on Instagram @Danielle.R.Harris for real-time marketing experiments and behind-the-scenes insights.


Join the email list where ambitious business owners get weekly marketing strategies that actually work.


Follow Danielle on Substack and see one of her experiments in action.


Ready to transform your marketing experiments into consistent client results? Book a call to learn how The Blueprint turns strategic experimentation into sustainable business growth.

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4 months ago
29 minutes 32 seconds

Marketing That Works
67. When You're Ready to Give Up Marketing Your Coaching Business

What do you do when marketing your coaching business feels hopeless and nothing seems to be working?


Marketing coach Danielle R. Harris reveals what to do when you're at the breaking point with your coaching business marketing and feel like quitting entirely.


In this episode, you'll discover how to get to a breakthrough moment in your marketing so you can start having the business you've always wanted.


Perfect for business coaches and life coaches who are exhausted from marketing efforts that aren't booking clients.


What You'll Learn:

  • Why assuming your marketing won't work creates a self-fulfilling prophecy that keeps your business stuck
  • The honest assessment strategy to see what you've really tried versus abandoned
  • How past marketing wins prove your coaching business can attract clients again
  • The reframe strategy that turns marketing frustration into focused action


Follow on Instagram @Danielle.R.Harris for weekly marketing strategies that work.


Join the email list where you'll get insider marketing insights delivered straight to your inbox.


Book a free call to work with Danielle one-on-one and create a marketing strategy that books clients based on your strengths and past successes.

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5 months ago
17 minutes 56 seconds

Marketing That Works
66. That Coaching Call Left You Spiraling - Here's What to Do Next

You left that coaching call feeling worse than when you started.


Marketing coach Danielle R. Harris reveals why coaching overwhelm happens and exactly how to advocate for yourself as an empowered client. While most business owners spiral after confusing coaching sessions, smart entrepreneurs use this framework to transform overwhelm into clarity and get the coaching relationship they actually need.


In this episode, you'll learn how to identify what triggered your post-call confusion and take powerful next steps based on your specific situation.


Perfect for life coaches, business coaches, and online service providers who want to maximize their coaching investment and feel confident advocating for their needs.


What You'll Learn:

  • The 3 scenarios that create coaching call overwhelm and how to identify which one you experienced
  • Exactly what to say when your coach misunderstands you without damaging the relationship
  • How to process coaching advice you weren't emotionally prepared for using practical tools
  • When resistance signals genuine misalignment versus normal growth edge discomfort


Follow on Instagram @Danielle.R.Harris for weekly strategies on building empowered coaching relationships.


Join the email list where you'll get insider tips on advocating for yourself and maximizing your coaching investment.


Ready to finally have a coaching relationship where you feel seen, understood, and empowered to take action? Book a call to learn about The Blueprint where you'll get the kind of support that actually moves your business forward.

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5 months ago
17 minutes 29 seconds

Marketing That Works
65. Why Your Business Goals Scare You: Mid-Year Check-In to Finish 2025 Strong

You have a bigger vision for your business, but when you think about everything you want to accomplish, you freeze. Instead of expanding, you're stuck in shutdown patterns that keep you from the growth you know is possible.


Marketing coach Danielle R. Harris shares her personal mid-year business review and the exact capacity expansion work that's helping her finish 2025 strong. Instead of just setting more goals, you'll learn how to build the internal capacity to actually achieve them without burning out.


In this episode, you'll discover the strategic process for growing your business capacity while staying regulated and focused.


Whether you're a business owner feeling overwhelmed by your bigger vision or ready to expand your capacity for the second half of 2025, this episode gives you the framework to finish strong.


Download the free Mid-Year Business Check-In Guide


What You'll Learn:

  • How to expand your business capacity without triggering freeze responses or shutdown patterns
  • Why emotional regulation is strategic business work that directly impacts your ability to execute marketing and growth plans
  • The specific habits and mindset shifts that help ambitious business owners handle bigger visions without overwhelm
  • How to connect your personal stability work to measurable business results and marketing consistency


Download the free Mid-Year Business Check-In Guide with reflection questions and capacity-building exercises mentioned in this episode.


Follow on Instagram @Danielle.R.Harris for business capacity building tips and marketing strategies for ambitious entrepreneurs.


Join the email list where business owners get weekly insights on expanding capacity and building sustainable marketing systems.


Ready to expand your business capacity and finish 2025 strong?

Learn how to build the internal systems that support your bigger vision without burnout.


Book a free strategy call to discover how The Blueprint helps ambitious business owners develop the capacity for consistent growth and strategic marketing execution.


Show more...
5 months ago
30 minutes 36 seconds

Marketing That Works
Marketing That Works is the podcast for the business owner who wants to move their brand forward so they can bring in more sales and clients. I'm Danielle R. Harris, and I am bringing you what I know from more than 12 years of experience in traditional and online marketing. I have created marketing strategies for businesses of all sizes, from multi-million dollar corporations to early-stage online businesses. And through this podcast, you will learn how using your story to communicate your expertise will help you grow your revenue.