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Marketing with Morals
Cory Warren
25 episodes
3 hours ago
Cory Warren is CEO of C4 Social, a digital marketing agency with an innovative take on eCommerce and digital strategy. Since founding his company in 2014, Cory has been committed to helping businesses of all sizes develop more effective digital marketing practices and creating a positive difference for society as well. He is the host of Marketing With Morals Podcast which features thoughts and conversations with inspirational leaders who are changing the digital landscape for marketing.
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Marketing
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All content for Marketing with Morals is the property of Cory Warren and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Cory Warren is CEO of C4 Social, a digital marketing agency with an innovative take on eCommerce and digital strategy. Since founding his company in 2014, Cory has been committed to helping businesses of all sizes develop more effective digital marketing practices and creating a positive difference for society as well. He is the host of Marketing With Morals Podcast which features thoughts and conversations with inspirational leaders who are changing the digital landscape for marketing.
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Marketing
Business
Episodes (20/25)
Marketing with Morals
MWM Episode 25: How To Turn Live Content From Webinars and Live Streaming Into Social Media Content

How do you turn your live stream and/or live webinar into social media content? Cory Warren from C4 Social will share step by step how to do this and how to get a never ending content stream up and running for your business. 

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1 month ago
6 minutes

Marketing with Morals
MWM Episode 24: Black Friday Tips From A Marketing CEO (for your owned audience)

Looking to optimize your Black Friday sale with your owned audience? We've got you covered. Email, SMS, and Organic Social Media are all covered here. 

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1 month ago
6 minutes

Marketing with Morals
MWM Episode 23: Three Things To Help You Make Social Media Content NOT Stressful

Here are three things you can do right now to help your social media content go on auto-pilot (and still be effective). 

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1 month ago
6 minutes

Marketing with Morals
MWM Episode 22: What Is A Post Purchase Upsell vs An In Cart Order Bump And How Do You Do Them?

How can post purchase upsells and in cart order bumps help your e-commerce business increase their customer average order value and potentially lifetime value? 

Cory Warren is the CEO of C4 Social, a digital marketing and e-commerce marketing agency with an innovative take on digital strategy. Since founding his company in 2014, Cory has been committed to helping businesses of all sizes develop more effective marketing. 

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8 months ago
7 minutes

Marketing with Morals
MWM Episode 21: How Can Webinars Work For Your Brand And How Often Should You Do Them?

Webinars for e-commerce might be something you are overlooking. If your DTC brand is ready to take things to the next level, you might want to consider webinars. They are the perfect way to get your new customers to an LTV that is profitable and repeatable time and time again. 

Cory Warren is the CEO of C4 Social, a digital marketing and e-commerce marketing agency with an innovative take on digital strategy. Since founding his company in 2014, Cory has been committed to helping businesses of all sizes develop more effective marketing. 

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9 months ago
7 minutes

Marketing with Morals
MWM Episode 20: Two Types Of Influencers And How They Can Work For Your Brand

There are two types of influencers, affiliates, content creators out there. Which one works best for your DTC brand? 

Cory Warren is the CEO of C4 Social, a digital marketing and eCommerce marketing agency with an innovative take on digital strategy. Since founding his company in 2014, Cory has been committed to helping businesses of all sizes develop more effective marketing. 

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9 months ago
7 minutes

Marketing with Morals
MWM Episode 19: The Nine Sections Of An Ecommerce Landing Page You Must Have

What makes a great e-commerce landing page? Lets walk through nine must-have elements. 

Cory Warren is the CEO of C4 Social, a digital marketing and eCommerce marketing agency with an innovative take on digital strategy. Since founding his company in 2014, Cory has been committed to helping businesses of all sizes develop more effective marketing. 

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9 months ago
7 minutes

Marketing with Morals
MWM Episode 18: Six Ways We Use AI In Our Agency (and you should too)

Six ways to use AI in your small business. 

Cory Warren is the CEO of C4 Social, a digital marketing and eCommerce marketing agency with an innovative take on digital strategy. Since founding his company in 2014, Cory has been committed to helping businesses of all sizes develop more effective marketing. 

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9 months ago
8 minutes

Marketing with Morals
MWM Episode 17: Four Types Of Paid Ads Your Brand Must Have

Brander, Everyday Celebrity, Product Reminder, and Fence Jumper ads explained!

Cory Warren is the CEO of C4 Social, a digital marketing and eCommerce marketing agency with an innovative take on digital strategy. Since founding his company in 2014, Cory has been committed to helping businesses of all sizes develop more effective marketing. 

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9 months ago
9 minutes

Marketing with Morals
MWM Episode 16: Does Your Brand Content On Social Media Have To Be Perfect?

How perfect does your branded content have to be? 

Cory Warren is the CEO of C4 Social, a digital marketing and eCommerce marketing agency with an innovative take on digital strategy. Since founding his company in 2014, Cory has been committed to helping businesses of all sizes develop more effective marketing. 

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9 months ago
4 minutes

Marketing with Morals
MWM Episode 15: How Important Is Customer Service To An Ecommerce Brand? (2 types)

What are the two types of customer service for eCommerce brands and how important is it to have a "the customer is always right" mentality? 

Cory Warren is the CEO of C4 Social, a digital marketing agency with an innovative take on eCommerce and digital strategy. Since founding his company in 2014, Cory has been committed to helping businesses of all sizes develop more effective marketing. 

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9 months ago
5 minutes

Marketing with Morals
MWM Episode 14: What is CAC - Customer Acquisition Cost?

What is CAC, customer acquisition cost? 

Cory Warren is the CEO of C4 Social, a digital marketing agency with an innovative take on eCommerce and digital strategy. Since founding his company in 2014, Cory has been committed to helping businesses of all sizes develop more effective marketing. 

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9 months ago
4 minutes

Marketing with Morals
MWM Episode 13: The Numbers You HAVE To Know As An Ecommerce Business Owner

What are the most important numbers you have to know as a small business owner who is running a direct to consumer brand in 2024? 

Cory Warren is the CEO of C4 Social, a digital marketing agency with an innovative take on eCommerce and digital strategy. Since founding his company in 2014, Cory has been committed to helping businesses of all sizes develop more effective marketing. 

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1 year ago
7 minutes

Marketing with Morals
MWM Episode 12: What Are The Most Important Key Metrics To Measure For Your Brand's Customer Journey?

Jenna is the Client Success Manager at C4 Social. She and Cory (CEO) discuss a few key metrics that are important for your brand to measure as you acquire customers through various different types of mediums. Owned, borrowed, paid, and organic. 

Cory Warren is the CEO of C4 Social, a digital marketing agency with an innovative take on eCommerce and digital strategy. Since founding his company in 2014, Cory has been committed to helping businesses of all sizes develop more effective marketing. 

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1 year ago
13 minutes

Marketing with Morals
MWM: EP11 - How To Lower Your Customer Acquisition Cost By 15% In 2 Months

How can you lower your customer acquisition cost? Listen to our case study with Wicked Reports to get a true look at what the data is telling you. 

Cory Warren is the CEO of C4 Social, a digital marketing agency with an innovative take on eCommerce and digital strategy. Since founding his company in 2014, Cory has been committed to helping businesses of all sizes develop more effective marketing.

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1 year ago
12 minutes

Marketing with Morals
MWM: EP10 - What Is Customer Acquisition Cost (CAC)

What is customer acquisition cost and why does it mater to your direct-to-consumer e-commerce brand? 

Cory Warren is the CEO of C4 Social, a digital marketing agency with an innovative take on eCommerce and digital strategy. Since founding his company in 2014, Cory has been committed to helping businesses of all sizes develop more effective marketing.

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1 year ago
8 minutes

Marketing with Morals
MWM: EP9 - Should You Be The Face Of Your Brand?
As the CEO or Founder of your brand, should you also be the face of it? Here is a case for why you should or should not consider being the face of your eCommerce brand.
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3 years ago
6 minutes

Marketing with Morals
MWM: EP8 - How To Love Your Customers Via Email
Why should your business use email? To sell things constantly or to provide value? You already know the answer, but let's break it down.
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3 years ago
9 minutes

Marketing with Morals
MWM: EP7 - Are Big Game Ads Worth It?
Are The Big Game Ads worth the money brands spend on them? That all depends. I was reading through Apple News recently and found this snippet from an article in the San Diego Union-Tribune very interesting: Advertising during the Super Bowl creates brand impact. It helps shape a brand’s image with a mass and live audience that is rapt and engaged emotionally. People talk about the ads in the following days. Also, lodged in our collective memories, the ads help create longer-term brand likability, which positively influences our purchase decisions of the future. If you have the bucks, there is no doubt that the money will be well spent on brand awareness. What Is The Measurable Impact Of Brand Awareness? Listen in!
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3 years ago
7 minutes

Marketing with Morals
MWM: EP6 - Gimme The Skinny On Google Ads (CEO to CEO)
Google ads. What are they? How do you know if you are doing them right? How do you know if your agency is celebrating something that should be a basic spend to maintain your brand? Come with me as we talk CEO to CEO about Google Ads. I will let you know what you need to know in order to ask the right questions to your marketing partners.
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3 years ago
6 minutes

Marketing with Morals
Cory Warren is CEO of C4 Social, a digital marketing agency with an innovative take on eCommerce and digital strategy. Since founding his company in 2014, Cory has been committed to helping businesses of all sizes develop more effective digital marketing practices and creating a positive difference for society as well. He is the host of Marketing With Morals Podcast which features thoughts and conversations with inspirational leaders who are changing the digital landscape for marketing.