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MedShark Insider
Bill Fukui
34 episodes
1 month ago
In this episode, Bill Fukui speaks with Dr. Mindy Millman-DiCrosta about a critical but often overlooked piece of practice growth: lead intake and conversion. They dive into how practices can handle internet leads more effectively, train staff to take control of calls, and use nurturing strategies that work. If your front desk is missing leads, this conversation is essential.
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Marketing
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All content for MedShark Insider is the property of Bill Fukui and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
In this episode, Bill Fukui speaks with Dr. Mindy Millman-DiCrosta about a critical but often overlooked piece of practice growth: lead intake and conversion. They dive into how practices can handle internet leads more effectively, train staff to take control of calls, and use nurturing strategies that work. If your front desk is missing leads, this conversation is essential.
Show more...
Marketing
Business
Episodes (20/34)
MedShark Insider
Transforming Your Practice With AI Featuring Dr. Alberico Sessa
In this episode of MedShark Insider, Bill Fukui sits down with board-certified plastic surgeon Dr. Alberto Sessa to discuss how artificial intelligence has revolutionized patient consultations at his practice, Sarasota Surgical Arts. Dr. Sessa shares his journey creating AI Med Consult, a proprietary system that handles initial consultations, offers customized treatment plans, and helps qualify leads 24/7—even during off-hours. With consistent returns of up to 3,000% on monthly investment, Dr...
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1 month ago
45 minutes

MedShark Insider
Mastering Medical Lead Intake: Strategies That Convert with Dr. Mindy Millman-DiCrosta
In this episode, Bill Fukui speaks with Dr. Mindy Millman-DiCrosta about a critical but often overlooked piece of practice growth: lead intake and conversion. They dive into how practices can handle internet leads more effectively, train staff to take control of calls, and use nurturing strategies that work. If your front desk is missing leads, this conversation is essential.
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1 month ago
36 minutes

MedShark Insider
Empowering Mental Health Practices with Mindy Millman-DiCrosta
In this episode of The MedShark Insider, Bill Fukui sits down with Mindy Millman-DiCrosta, founder of Mental Health Strategies & Solutions (MHSS). Mindy shares her journey into the mental health space and how MHSS helps practices optimize the patient experience, handle digital leads, and build strong referral relationships. Mindy brings a business mindset to mental health services, from staffing to marketing to tracking outcomes.
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1 month ago
56 minutes

MedShark Insider
Episode 33: Dr. Melissa Fickey on Innovative Psychiatric Care
In this episode of The MedShark Insider, your host Bill Fukui sits down with Dr. Melissa Fickey, a distinguished child and adult psychiatrist based in Tampa, Florida. Dr. Fickey shares her journey, from her educational background to establishing Embracing Life Wellness Center, a private practice known for its unique, inviting, and patient-centered environment. They delve into the art of psychiatric care, emphasizing the importance of individualized treatment and empathetic listening. Dr. Fick...
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1 year ago
28 minutes

MedShark Insider
Episode 32: Mastering Aesthetic Practice Management with Kara McClanahan
Welcome to another episode of MedShark Insider with your host, Bill Fukui! In this episode, Bill sits down with Kara McClanahan, CEO of Aesthetic Practice Partners (APP). With 28 years of experience in the aesthetic industry, Kara shares her journey from being an esthetician to managing large aesthetic organizations and consulting on the corporate side. Discover the unique and cutting-edge strategies APP offers to help practices optimize their performance and navigate the ever-evolving landsc...
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1 year ago
27 minutes

MedShark Insider
Episode 31: Secrets for Success in Plastic Surgery with Dr. DeLuca-Pytell
In this episode of The MedShark Insider, Bill is joined by board certified Plastic Surgeon Dr. Danielle DeLuca-Pytell. With a detailed explanation of the rigorous certification process, she highlights the distinction between board-certified plastic surgeons and those certified by other entities, underscoring the significance of proper training and accreditation. The duo emphasize how the consumer experience is what matters, and they dive into the challenges patients face in navigating the pla...
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1 year ago
38 minutes

MedShark Insider
Episode 30: Tax Write-Offs and Managing Your Practice's Financials with Sean Scope
On this episode of the MedShark Insider, Bill Fukui interviews Sean Scope, the Director of Sales and Operations at the TSP Family Office. On the podcast, the duo discuss Sean’s background in doing turnarounds for private equity firms, and his transition to helping practices by offering them ways to increase value in the business, create more profit, and put incentives in place for people to drive those numbers. Sean tells listeners that his concentration primarily is on paying less tax, keepi...
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1 year ago
28 minutes

MedShark Insider
Episode 29: Lisa McNevin, Unlock Your Med Spa Success
On this episode of the MedShark Insider, Bill Fukui interviews Lisa McNevin of Accelerate Aesthetic Consulting. Tune in as the pair discuss the latest tips and tricks for Med Spas looking to up their marketing game. Bill and Lisa discuss all aspects of growing a medical spa business, from lead generation to lead management to securing recurring patients. The two also discuss the importance of building personal relationships with patients. Lisa leaves listeners with some key advice at the end ...
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1 year ago
42 minutes

MedShark Insider
Episode 28: Med Spa Mastery with Alex Thiersch of AmSpa!
On this episode of the MedShark Insider, Bill Fukui interviews Alex Thiersch, Founder and CEO of The American Med Spa Association (AmSpa). Bill and Alex discuss the beginnings of Alex’s now 10-year tenure at AmSpa. They talk about his background as a lawyer, and outline why owners of Medical Spas should treat their practices like businesses due to the complex nature of the space. Alex predicts the future of the Medical Spa industry, and discusses the current high demand for services but lack ...
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2 years ago
41 minutes

MedShark Insider
Episode 27: Dr. MaDan, Securing Your Own Practice
On this episode of the MedShark Insider, Bill Fukui interviews Dr. Olivia MaDan of Plastic Surgery Affiliates on her transition from an associate to buying and owning her own practice. Bill investigates what the process looked like of her taking over a practice after buying it from a fellow surgeon. Dr. MaDan describes how it all went on from 2020-2022 during COVID-19, which presented a new slew of challenges to overcome. Dr. MaDan stresses the importance of believing in oneself and saying “I...
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2 years ago
24 minutes

MedShark Insider
Episode 26: Jed Wunderli, Acquire Tax Credits
On this episode of the MedShark Insider, Bill Fukui interviews Jed Wunderli from Acquire Tax Credits regarding research and development tax credits that many surgeons are simply not aware of. If your practice has been consistently growing and improving its practices in an effort to innovate for the well being of your patients… then this tax credit could be perfect for you! Jed discusses how Acquire goes about helping practices receive such tax credits as well as qualifications necessary to be...
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2 years ago
34 minutes

MedShark Insider
Episode 25: Madi Alger, Director of Community Development at BluShark Digital
On this episode of the MedShark Insider, Bill Fukui interviews our very own Madi Alger, Director of Community Development at BluShark Digital. Madi and Bill take a deep dive into the world of Google Business Profiles (GBPs) and best practices when it comes to management of such a powerful resource. Madi explains how Google has evolved over time in terms of local search and how the Vicinity update drastically shifted the landscape of how firms rank in the three pack. She also covers the import...
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2 years ago
41 minutes

MedShark Insider
Episode 24: Seth Price, Founder of BluShark Digital
On this episode of the MedShark Insider, Bill Fukui interviews our very own Seth Price, founder of Price Benowitz, BluShark, and MedShark Digital. Seth and Bill leverage their extensive experience in marketing to discuss Google Local and specifically, the tactics firms can optimize to improve their rankings in Google’s local three pack. The duo delve into key SEO mechanisms, such as the importance of reviews, satellite offices, and backlinks when trying to get your site to rank. Bill po...
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2 years ago
27 minutes

MedShark Insider
Episode 23: Dr. Shitel Patel, Co-Founder of Ad Vital
On this episode of the MedShark Insider, Bill Fukui interviews Dr. Shitel Patel, Co-Founder of Ad Vital, a lead management company that has been built for surgeons, by a surgeon. Bill and Dr. Patel discuss managing leads across different mediums, including social media, television, print, and more. The duo emphasize how many practices make the mistake of not following up with leads; rather than continue with incoming leads all the way to the day of their procedure or purchase, many doctors wi...
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2 years ago
40 minutes

MedShark Insider
Episode 22: Charlie Winn, CRO and Co-Founder of Liine
Why don’t patients book after they call? In this episode of the MSD Insider, Bill Fukui is joined by Charlie Winn, Chief Revenue Officer of Liine, an AI-powered software that simplifies and improves how practices acquire new patients by capturing all inbound leads. Join us for a discussion on how to leverage AI and other best practices to bridge the gap between leads and follow up. Tune in today! For more helpful tips about digital marketing: https://medsharkdigital.com/
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2 years ago
45 minutes

MedShark Insider
Episode 20: Sandy Roos, Vice President of Business Development at North Texas Plastic Surgery
On today’s episode, MedShark Insider, Bill Fukui is joined by Sandy Roos, Vice President of Business Development at North Texas Plastic Surgery, to discuss pitfalls that practices should avoid and how to build medical practices from the ground up. Bill and Sandy talk about how hiring and goal setting plays a role in medical practice growth and practice success. Bill asks Sandy about her experience as a medical consultant and how medical practices handle compensation, including incentive plans...
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4 years ago
53 minutes

MedShark Insider
Episode 19: Tammy Kehe, President of Network Affiliates Inc
Bill Fukui is joined by the President of Network Affiliates Inc, Tammy Kehe as they discuss the history and growth of SEO and digital marketing for medical practices and professional services. Bill and Tammy talk about how valuable building a brand and generating leads are for digital marketing and Google search rankings. They highlight the benefits of combining traditional marketing with digital marketing to elevate and increase the value of digital marketing. To view more episodes, visit ht...
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4 years ago
51 minutes

MedShark Insider
Episode 18: Lisa Corbett, the owner of Lisa Corbett Consulting
Lisa Corbett, the owner of Lisa Corbett Consulting, sits down with Bill to discuss one of the biggest missed opportunities in business growth: networking. Lisa, with over 20 years of experience in medical and dental practice management, focuses on the patient experience, from the initial phone call to future patient referrals. Lisa and Bill discuss the importance of building and selling relationships, and how asking for help is one of the best things to do when growing a practice. Lisa touche...
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4 years ago
32 minutes

MedShark Insider
Episode 17:Dave Scheppler & Kenneth Lee
On today’s episode, Bill speaks with Dave Scheppler, Manager of Strategic Partnership, and Kenneth Lee, Director of Sales and Marketing from Apex Chat. With a combined 15 years of work experience at Apex Chat, the two discuss with Bill how live chat messaging can generate lead conversion and lead generation for a medical practice and the importance of immediate service for potential patients in the new digital age. The group talks about the shift in peak user hours as a result of the new work...
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4 years ago
50 minutes

MedShark Insider
Episode 16: Quintin Gunn, Sr., Chief Strategic Officer for Social Media Solutions for Doctors
On this episode of MedShark Insider, Bill Fukui is joined by Quintin Gunn Sr., Chief Strategic Officer for Social Media Solutions for Doctors, to discuss social media strategies for medical practices and how to generate leads through social media. Quintin shares the services of his business and explains the three main things they focus on in building social media strategies: “like'', ''no” and ''trust”. Bill asks Quintin about how to generate and close leads using social media platforms, such...
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4 years ago
47 minutes

MedShark Insider
In this episode, Bill Fukui speaks with Dr. Mindy Millman-DiCrosta about a critical but often overlooked piece of practice growth: lead intake and conversion. They dive into how practices can handle internet leads more effectively, train staff to take control of calls, and use nurturing strategies that work. If your front desk is missing leads, this conversation is essential.