Megashift brings you interviews with the sharpest business leaders in the game. Here, they share the biggest changes and shifts happening in the business world, right now.
How do today’s leaders leverage their skills to create value in a changing business world? Megashift brings you interviews with some of the most successful leaders in the industry with a series of strategic conversations featuring experts that will take a deep look into the evolving business climate. Expect educational interviews exploring the latest in harnessing the market forces to make an impact the future of both commerce and communications. Project and videos produced by Rob Kleiman.
Hosted on Acast. See acast.com/privacy for more information.
Megashift brings you interviews with the sharpest business leaders in the game. Here, they share the biggest changes and shifts happening in the business world, right now.
How do today’s leaders leverage their skills to create value in a changing business world? Megashift brings you interviews with some of the most successful leaders in the industry with a series of strategic conversations featuring experts that will take a deep look into the evolving business climate. Expect educational interviews exploring the latest in harnessing the market forces to make an impact the future of both commerce and communications. Project and videos produced by Rob Kleiman.
Hosted on Acast. See acast.com/privacy for more information.
"It's not just SEO anymore." Garrett Sussman explains why AI search requires a completely new strategy. Garrett Sussman, Director of Marketing at iPullRank, breaks down how ChatGPT, AI Overviews, and conversational search are fundamentally changing digital visibility—and what businesses must do to adapt.
🔑 WHAT WE COVER:
📊 KEY INSIGHT:
"When you can have a conversation with your search tool, you're asking questions in natural language. That's more difficult to monitor as a marketer—you can't just optimize for hundreds of thousands of searches for 'running shoes' anymore."
🎯 FOR: CMOs, marketing directors, and business leaders trying to figure out what this AI search shift actually means for their strategy and budgets.
🔗 RESOURCES:
Subscribe to Megashift for more on AI, search, and business transformation.
#AISearch #GEO #RelevanceEngineering #SEO #iPullRank #DigitalMarketing #ChatGPT
Hosted on Acast. See acast.com/privacy for more information.