A mood board brought to life, MG METHOD the podcast is a collection of conversations with thought leaders in Wellness, Business, Health, Creative, Beauty, Entertainment & Technology hosted by Maxine Goynes. Using the common thread of life design, we are given unique insights into diverse and divergent mindsets which influence the leaders of the next generation.
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A mood board brought to life, MG METHOD the podcast is a collection of conversations with thought leaders in Wellness, Business, Health, Creative, Beauty, Entertainment & Technology hosted by Maxine Goynes. Using the common thread of life design, we are given unique insights into diverse and divergent mindsets which influence the leaders of the next generation.
EP 028 - Crafting Culture and Experience & Doing Hard Things Well - with Melanie Masarin
MG METHOD the podcast
58 minutes 41 seconds
4 years ago
EP 028 - Crafting Culture and Experience & Doing Hard Things Well - with Melanie Masarin
This week we speak with https://www.instagram.com/melaniemasarin/ (Mélanie Masarin) who is the founder +CEO of the popular spirits-free apéritif https://drinkghia.com/ (GHIA). It was such a joy to hear her thoughts on building a brand after her experience working for and with brands such as https://www.glossier.com/ (Glossier) and https://www.sweetgreen.com/ (sweetgreen). Mélanie shares her perspective on group care, refining details, creating experience, company culture and why she ultimately decided to create Ghia. If you enjoy all things brand building, art, human connection and experience we think you'll walk away with thoughtful insight from this episode.
MG METHOD the podcast
A mood board brought to life, MG METHOD the podcast is a collection of conversations with thought leaders in Wellness, Business, Health, Creative, Beauty, Entertainment & Technology hosted by Maxine Goynes. Using the common thread of life design, we are given unique insights into diverse and divergent mindsets which influence the leaders of the next generation.
