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Mindset Mavericks
Jon Coogan
38 episodes
3 days ago

Welcome to Mindset Mavericks. Tune in for captivating and thought-provoking conversations with industry trailblazers. Discover how top leaders and innovators turned obstacles into opportunities and gain practical advice. Here you can look forward to: Exclusive Interviews: Hear in-depth discussions with world-renowned guests who share their unique journeys and insights. Inspiring Stories: Hear from individuals who have overcome immense challenges and turned their visions into reality. Actionable Advice: Learn practical strategies on leadership, networking, innovation, and more.

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Entrepreneurship
Business
RSS
All content for Mindset Mavericks is the property of Jon Coogan and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

Welcome to Mindset Mavericks. Tune in for captivating and thought-provoking conversations with industry trailblazers. Discover how top leaders and innovators turned obstacles into opportunities and gain practical advice. Here you can look forward to: Exclusive Interviews: Hear in-depth discussions with world-renowned guests who share their unique journeys and insights. Inspiring Stories: Hear from individuals who have overcome immense challenges and turned their visions into reality. Actionable Advice: Learn practical strategies on leadership, networking, innovation, and more.

Show more...
Entrepreneurship
Business
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The Secret to Charging Premium Prices - Maxim Martin
Mindset Mavericks
53 minutes 48 seconds
12 months ago
The Secret to Charging Premium Prices - Maxim Martin

In this episode, Maxim Martin, founder of London's Seven Bali Spa, shares his journey of transitioning from a digital agency to the luxury spa industry. He explains how he built a business that charges double the rates of competitors by focusing on exceptional customer service and creating a memorable experience for every client. Whether you're an entrepreneur or aspiring leader, this episode is packed with actionable tips for hiring, scaling, and delighting customers.

Key Topics Discussed

  1. The Transition from Digital to Brick-and-Mortar:
  • Why Max left the SEO and copywriting world to build a physical service business.
  • Challenges and rewards of moving into the luxury spa industry.
  1. The Power of Exceptional Customer Service:
  • How small touches, like rose petals and personalized service, elevate the customer experience.
  • Practical tips for monetizing customer service to justify premium pricing.
  1. Building a Winning Team:
  • Why hiring for soft skills is essential.
  • How to assess candidates during probationary periods and develop a strong company culture.
  1. Lessons in Leadership:
  • The evolving role of a CEO as a business grows.
  • Why stepping back from day-to-day operations is critical for scaling.
  1. Pricing Strategy:
  • How Max gradually increased prices without alienating customers.
  • The importance of understanding market positioning and customer segments.
  1. Tips for Entrepreneurs:
  • How to build resilience when starting a business.
  • The importance of maintaining a strong profit margin and pivoting when necessary.


Support this podcast at — https://redcircle.com/mindset-mavericks9169/donations
Mindset Mavericks

Welcome to Mindset Mavericks. Tune in for captivating and thought-provoking conversations with industry trailblazers. Discover how top leaders and innovators turned obstacles into opportunities and gain practical advice. Here you can look forward to: Exclusive Interviews: Hear in-depth discussions with world-renowned guests who share their unique journeys and insights. Inspiring Stories: Hear from individuals who have overcome immense challenges and turned their visions into reality. Actionable Advice: Learn practical strategies on leadership, networking, innovation, and more.