We celebrate founders as invincible visionaries. They sleep four hours a night, crush their quotas, and always "crush it." But Andy Dunn, the co-founder of Bonobos, reveals the terrifying reality behind the glossy magazine covers.In today's 5-minute briefing on his courageous memoir "Burn Rate," we explore the collision between Bipolar Disorder and the high-stakes world of venture capital.
Discover why the traits that make a great founder—manic energy, grandiosity, risk-tolerance—are often the same traits that can destroy them, and why we need a new conversation about mental health in business.


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Do you think you need a million-dollar budget to compete with the big brands? For decades, small businesses believed they were priced out of the game. But Jay Conrad Levinson flipped the script by proving that in a crowded market, agility beats cash.In today's 5-minute briefing on the classic "Guerrilla Marketing," we explore the mindset shift from "branding" to "profit."
Discover why traditional marketing is a heavy artillery battle you can't win, and how to use "guerrilla" tactics—surprise, unconventional alliances, and relentless follow-up—to steal market share without breaking the bank.

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We are often told that to change our lives, we must first look inward—reflect, analyze, and gain insight before we act. But Herminia Ibarra, a professor at London Business School, argues that this conventional wisdom is backward. You cannot think your way into a new way of acting; you must act your way into a new way of thinking.In today's 5-minute briefing on "Act Like a Leader, Think Like a Leader," we explore the principle of Outsight.
Discover why being too good at your current job is a "Competency Trap" that holds you back, and why the only way to become a leader is to start doing leadership work before you feel ready.

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For generations, success meant one thing: climbing the ladder. You started at the bottom, waited your turn, and took one step up every few years. But in today's volatile economy, that ladder has collapsed.In today's 5-minute briefing on "The Squiggly Career," we explore the new reality of work. Discover why the most successful professionals are ditching the linear path for a "squiggly" one, and how to stop defining your worth by your job title and start defining it by your Super Strengths.

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We are taught from a young age that if we work hard, keep our heads down, and play by the rules, we will be rewarded. Stanford Professor Jeffrey Pfeffer calls this the "Just-World Hypothesis"—and he argues it is the single biggest reason why talented people fail to become leaders.In today's 5-minute briefing on the controversial bestseller "Power," we strip away the moralizing and look at the raw mechanics of hierarchy.
Discover why performance is only loosely correlated with success, and why you must stop waiting to be "chosen" and start building your own influence.

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Google is famous for its beanbag chairs and free gourmet food. But Laszlo Bock, their former SVP of People Operations, reveals that the perks are the least interesting part of their success. The real secret lies in a radical, data-driven approach to management that breaks every traditional HR rule.In today's 5-minute briefing on "Work Rules!," we explore why "trusting your gut" in an interview is a recipe for disaster.
Discover why you should hire slower, strip managers of the power to hire their own teams, and why treating everyone equally is actually the most unfair thing you can do.

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Do you own a business, or do you own a job? Many entrepreneurs hit a "ceiling" where growth stalls, chaos increases, and the business relies entirely on their personal effort to survive.In today's 5-minute briefing on the modern classic "Traction," we introduce the Entrepreneurial Operating System (EOS).
Discover why complex strategic plans fail, and how a simple, two-page document (The V/TO) can align your entire team, clarify your vision, and instill the discipline needed to execute.

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Traditional corporations are built to protect what they have. They punish failure, seek consensus, and optimize for steady 10% growth. But in a world of disruption, this "safe" approach is actually a death sentence.In today's 5-minute briefing on "The Venture Mindset," based on the Stanford professor's renowned course, we explore the counterintuitive logic of Venture Capitalists.
Discover why VCs expect to fail, why they reject "good" ideas in search of "crazy" ones, and how you can apply this high-stakes thinking to your own career or company.

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In high-pressure moments—a sudden crisis, a hostile board question, or a failing product launch—our brains are wired to do one thing: react. We rely on old habits and default reflexes. But what if the "default" is exactly what will sink you?In today's 5-minute briefing on "Real-Time Leadership," written by two of the world's top executive coaches, David Noble and Carol Kauffman, we introduce the MOVE Framework.
Discover how to create space between the stimulus and your response, allowing you to choose a "winning move" instead of just a fast one.

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We often treat love and happiness as weather patterns—feelings that simply happen to us when conditions are right. But what if they are actually muscles that can be trained?In today's 5-minute briefing on Sharon Salzberg's spiritual classic "Lovingkindness," we explore the ancient practice of Metta. Discover why true happiness doesn't come from changing your life's circumstances, but from changing your relationship to them, starting with the most difficult person to love: yourself.

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Are you a business owner, or are you just the hardest-working employee at a company you happen to own? If you stepped away for a month, would your business grow, survive, or collapse?In today's 5-minute briefing on Mike Michalowicz's practical guide "Clockwork," we tackle the "Survival Trap." Discover why hustle is not a strategy, and learn about the Queen Bee Role (QBR)—the single most critical function in your company that you must protect at all costs to ensure the hive thrives without you.

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How did the Oakland A's, one of the poorest teams in baseball, manage to break record after record while competing against the unlimited budgets of the Yankees and Red Sox? The answer wasn't luck; it was a ruthless exploitation of market inefficiency.In today's 5-minute briefing on Michael Lewis's business classic "Moneyball," we explore how General Manager Billy Beane used data to expose the ignorance of the experts.
Discover why the metrics everyone else valued (like batting average and "good looks") were worthless, and how finding the one metric that actually mattered changed sports forever.


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Society tells us to calm down, find work-life balance, and be content with "enough." But Grant Cardone argues that in a volatile world, "average" is actually the most dangerous place you can be.In today's 5-minute briefing on the high-octane manifesto "Be Obsessed or Be Average," we explore why obsession isn't a disease—it's a gift.
Discover why the middle class is a failing formula and why giving yourself permission to be obsessed is the only way to guarantee your freedom and survival.

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We often confuse compassion with kindness. We think being a compassionate leader means being nice, avoiding conflict, and making sure everyone is happy. But this misunderstanding can be disastrous for a business.In today's 5-minute briefing on the groundbreaking research from the Potential Project, "Compassionate Leadership," we explore the Wise Compassion Matrix.
Discover why "empathy" alone leads to burnout and avoidance, and why true compassion requires the courage to do the hard things—like firing someone—in a human way.

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For years, we believed the "Great Man" theory of leadership—that leaders are born with charisma, commanding presence, and zero flaws. But the most effective leaders today aren't the ones who pretend to be perfect; they are the ones who are authentically themselves.In today's 5-minute briefing on Bill George's modern classic, "True North," we explore the concept of "Crucible Moments."
Discover why the most painful experiences of your life—your failures, illnesses, and rejections—are actually the raw material for your leadership purpose.

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Is management just about spreadsheets and efficiency? Peter Drucker, the man who invented modern management, said absolutely not. He believed management is a "liberal art"—it deals with people, values, growth, and the structure of society itself.In today's 5-minute briefing on "The Essential Drucker," we explore the foundational definition of the manager's role.
Discover why the only valid purpose of a business is to create a customer, and why efficiency (doing things right) is useless without effectiveness (doing the right things).

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Is the goal of management simply to minimize risk and maximize profit? Abraham Maslow, the father of humanistic psychology and the Hierarchy of Needs, argued that the goal of a business is much higher: to create the conditions where people can become their best, most self-actualized selves.In today's 5-minute briefing on "Maslow on Management," we explore his revolutionary idea that the most productive workplaces are those where employees feel safe, respected, and, most importantly, self-actualized.
Discover why tapping into an employee's highest needs is the ultimate source of efficiency.


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There is a dangerous myth in the workplace: that the way to become essential is to say "yes" to every request, work the longest hours, and constantly put out fires. But this doesn't make you indispensable; it makes you a bottleneck—and eventually, a burnout casualty.In today's 5-minute briefing on Bruce Tulgan's practical guide, "The Art of Being Indispensable at Work," we distinguish between being Used and being Useful.
Discover the specific mindset shift required to become the person everyone relies on, without destroying your own capacity to execute.

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We often talk about business as a race—winning market share, beating competitors, crossing a finish line. But what happens when the race never ends? In the modern digital economy, the barriers to entry have collapsed, meaning new competitors can appear from anywhere, instantly.In today's 5-minute briefing on "Limitless," written by AKQA founder Ajaz Ahmed and digital anthropologist Rahaf Harfoush, we explore the mindset required for endurance.
Discover why the goal of leadership is no longer about winning a single battle, but about building an organization capable of constant, limitless reinvention.

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We often assume a leader's performance is consistent—that a "good" CEO is always good. But the data tells a different story. Leadership follows a predictable life cycle, much like the seasons, with distinct peaks, valleys, and danger zones.In today's 5-minute briefing on the influential McKinsey framework "A CEO for All Seasons," we explore the CEO Life Cycle.
Discover why the most dangerous time for a leader isn't the beginning, but the "sophomore slump" of year two, and how the best leaders reinvent themselves to survive the changing seasons.

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