In this episode, I share a practical way to set marketing goals without the pressure to do everything at once. We talk about how to stop glorifying hustle, focus on one clear outcome for the next six to eight weeks, and build goals that are grounded in real conversion data instead of vague intentions. This is about creating momentum you can actually see and measure. I walk through how to map your year realistically, choose goals that support your offers, and track the actions that truly drive...
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In this episode, I share a practical way to set marketing goals without the pressure to do everything at once. We talk about how to stop glorifying hustle, focus on one clear outcome for the next six to eight weeks, and build goals that are grounded in real conversion data instead of vague intentions. This is about creating momentum you can actually see and measure. I walk through how to map your year realistically, choose goals that support your offers, and track the actions that truly drive...
Ever wonder why one piece of content flops while another unexpectedly takes off? In this episode, I’m joined by copywriter Emily Aborn to talk about what really makes words connect with people, and why clarity and simplicity often win over polished perfection. Emily shares insights on how distraction, overwhelm, and vague messaging can push your audience away, and what to focus on instead to keep their attention. She offers practical, straightforward advice for making your copy more engaging ...
My Weekly Marketing
In this episode, I share a practical way to set marketing goals without the pressure to do everything at once. We talk about how to stop glorifying hustle, focus on one clear outcome for the next six to eight weeks, and build goals that are grounded in real conversion data instead of vague intentions. This is about creating momentum you can actually see and measure. I walk through how to map your year realistically, choose goals that support your offers, and track the actions that truly drive...
