In this episode, we dive deep into the world of conversion copywriting with Ekaterina Howard (aka Sam), a seasoned pro who specialises in optimising B2B SaaS startups for better leads, demos, and customer conversions. With a track record of turning low conversion rates into roaring successes, Sam shares her wealth of knowledge and experience, giving us a glimpse into her unique approach that has made her a "rare gem" in her field. We explore topics ranging from common website copy pitfalls an...
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In this episode, we dive deep into the world of conversion copywriting with Ekaterina Howard (aka Sam), a seasoned pro who specialises in optimising B2B SaaS startups for better leads, demos, and customer conversions. With a track record of turning low conversion rates into roaring successes, Sam shares her wealth of knowledge and experience, giving us a glimpse into her unique approach that has made her a "rare gem" in her field. We explore topics ranging from common website copy pitfalls an...
Martin talks about marginal gains, as mentioned in James Clear’s book, Atomic Habits, and how it is relevant to marketing, SEO, paid ads and many aspects of life in general. Take your game to the nxt level… 1% at a time. You can also find the Nxt Level Online podcast on Martin’s YouTube channel: https://www.youtube.com/@martinchayman Sign up for the Nxt Level Online newsletter for weekly online marketing ideas, advice, tips and news: https://www.nxtlevelonline.com/
Nxt Level Online
In this episode, we dive deep into the world of conversion copywriting with Ekaterina Howard (aka Sam), a seasoned pro who specialises in optimising B2B SaaS startups for better leads, demos, and customer conversions. With a track record of turning low conversion rates into roaring successes, Sam shares her wealth of knowledge and experience, giving us a glimpse into her unique approach that has made her a "rare gem" in her field. We explore topics ranging from common website copy pitfalls an...
