Chet Holmes’s book, The Ultimate Sales Machine, provides a comprehensive blueprint for business growth centered on the principle of pigheaded discipline. The text outlines how organizations can achieve mastery by refining a few core competencies, such as rigorous time management, constant staff training, and the implementation of standardized sales systems. A major theme involves moving away from aggressive selling in favor of education-based marketing, which builds long-term trust with poten...
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Chet Holmes’s book, The Ultimate Sales Machine, provides a comprehensive blueprint for business growth centered on the principle of pigheaded discipline. The text outlines how organizations can achieve mastery by refining a few core competencies, such as rigorous time management, constant staff training, and the implementation of standardized sales systems. A major theme involves moving away from aggressive selling in favor of education-based marketing, which builds long-term trust with poten...
Chet Holmes’s book, The Ultimate Sales Machine, provides a comprehensive blueprint for business growth centered on the principle of pigheaded discipline. The text outlines how organizations can achieve mastery by refining a few core competencies, such as rigorous time management, constant staff training, and the implementation of standardized sales systems. A major theme involves moving away from aggressive selling in favor of education-based marketing, which builds long-term trust with poten...
