In this episode of the Pantrium podcast, host Christie H.Kristensen sat down with Eliane Coudoro, a bold marketing consultant and entrepreneur, to explore the real-life journey of building a business from the ground up.

Whether you're a first-time founder, a freelancer, or dreaming about quitting your 9-5 to start a business, this episode is packed with honest insights and practical strategies — from personal branding and storytelling in sales to client acquisition, pricing models, and using AI tools for productivity.

What you’ll learn: – How to transition from corporate to consultancy (without going broke) – The difference between marketing vs sales — and why most founders get it wrong – How to use storytelling to build trust and convert clients – Why milestone-based billing beats hourly rates for early-stage entrepreneurs – The role of AI tools like note-takers and content generators in scaling your solo business – How to build confidence, expand your network, and take calculated risks as a founder Eliane’s story is about curiosity, resilience, and breaking the rules to build something that works on your terms.

If you're looking for content around: entrepreneurship, solopreneurship, marketing strategy, consulting, how to get clients, AI for freelancers, or women in business — you’ll get a ton of value from this one.

Music from #Uppbeat (free for Creators!):https://uppbeat.io/t/night-drift/the-...License code: DCXZVUNGAWM48HT0