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Paper Matters Podcast
Domtar Paper
14 episodes
8 months ago
About This Episode: In a world where digital fatigue is a common concern, print and paper may be more powerful than ever. In this Paper Matter Podcast, we’ll chat with Nichole Tully, Advisor of Marketing Communications at Canon Solutions America, about how the marketplace is changing, why print appeals to a variety of generations, and how data and personalization can create new opportunities for marketers to reach their target audiences. You Don’t Want to Miss: • Post-COVID communicatio...
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Marketing
Business
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All content for Paper Matters Podcast is the property of Domtar Paper and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
About This Episode: In a world where digital fatigue is a common concern, print and paper may be more powerful than ever. In this Paper Matter Podcast, we’ll chat with Nichole Tully, Advisor of Marketing Communications at Canon Solutions America, about how the marketplace is changing, why print appeals to a variety of generations, and how data and personalization can create new opportunities for marketers to reach their target audiences. You Don’t Want to Miss: • Post-COVID communicatio...
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Marketing
Business
Episodes (14/14)
Paper Matters Podcast
Communication Trends In a World of Change and Reaching Across Generations
About This Episode: In a world where digital fatigue is a common concern, print and paper may be more powerful than ever. In this Paper Matter Podcast, we’ll chat with Nichole Tully, Advisor of Marketing Communications at Canon Solutions America, about how the marketplace is changing, why print appeals to a variety of generations, and how data and personalization can create new opportunities for marketers to reach their target audiences. You Don’t Want to Miss: • Post-COVID communicatio...
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4 years ago
40 minutes

Paper Matters Podcast
Thriving in a Remote Work Environment
About This Episode: After years of working in an office, going remote can be a challenge—but it can also be an opportunity to boost productivity, enhance work/life balance, and create a happier, more satisfied workforce. For anyone looking to improve their remote work game, or get tips for managing remote teams, “Sorry I was on Mute” is an excellent resource. An informative blog built for remote team members and managers, it tackles a variety of topics to make remote work more successfu...
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4 years ago
38 minutes

Paper Matters Podcast
How a Commercial Printer Sets Themselves Apart with Sustainable Print Practices
Sustainable print practices is not a term you hear very often or the fact that a commercial printer has created a Carbon Neutral Printing Program. Hemlock printers is not your everyday print provider. They have a mission rooted in innovation and providing sustainable print options while providing the lowest environmental footprint. Sustainability is integrated into all parts of their business and they even have a dedicated Sustainability Specialist on staff. Join us as we talk to Richard Kouw...
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4 years ago
55 minutes

Paper Matters Podcast
Bogus or Benefit: Buzzwords in Sustainability
We’ve heard words like eco-friendly, sustainability, greenwashing, carbon neutral and many more. What do these words really mean? Consumers are becoming much more focused around what products they buy, how it’s sustainably made and the reputation of the company that makes it. In this episode, We speak to Paige Goff, VP of Sustainability at Domtar, and explore sustainability buzzwords’ true meaning. Learn how not to fall prey to greenwashing messages and dig deeper into how to make sustainable...
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4 years ago
32 minutes

Paper Matters Podcast
A Move to Production Inkjet Fits the Bill for Transactional Printer, KUBRA
A Move to Production Inkjet Fits the Bill for Transactional Printer, KUBRA As industries make a shift to digital, let’s not forget the importance of print communications. Many consumers prefer paper bills because they’re easier to track, organize and pay. And some customers–particularly those in rural locations–have no access to reliable internet. With 360 million mail pieces going out annually, KUBRA, a billing and payments company, focuses on the importance of the customer experience ...
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4 years ago
18 minutes

Paper Matters Podcast
GDUSA Showcases Inspiration and Responsible Design with Print on Uncoated Paper
For more than 50 years, Graphic Design USA (GDUSA) has been a business-to-business information source for graphic design professionals. The GDUSA band includes a website, monthly e-newsletter, print magazine and digital editions and several national design competitions. In this episode, we speak to Gordon Kaye, Editor and Publisher of Graphic Design USA. We discuss the history and innovation of the GDUSA brand, the expansion of what it means to be a ‘responsible designer’ and the power of unc...
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4 years ago
40 minutes

Paper Matters Podcast
Field Notes Cultivates Success (and a Cult Following) with Creative Branding
Field Notes started out as a one-off gift item, and ended up turning into a brisk business with a huge following. Fans obsess over every detail of the company’s memo books and line up around the headquarters whenever a new edition is released. Part of the company’s success stems from its love of experimenting with different materials and production methods–and its close collaborations with graphic designers and printers. Join us as Bryan Bedell, Design Director at Field Notes walks us through...
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4 years ago
40 minutes

Paper Matters Podcast
How to Produce Stellar Print Design with Uncoated Paper and Print Production Tips
The process for producing inspired print projects is a compilation of many things. It’s paper selection, brand messaging, techniques and design, to name a few. Join us as we talk with Jill DiNicolantonio, Director of Creative and Brand Engagement for Millcraft and Parse & Parcel’s founder. Jill, a self-professed paper enthusiast, is intimately familiar with the superpower of print and has worked with many creatives and print representatives to help them figure out the best paper options f...
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4 years ago
46 minutes

Paper Matters Podcast
Back to School: Supplying Students in Need
While many things have changed as we head back to school, some things haven’t changed. Students need school supplies just as much, if not even more than before. Classroom Central has stepped up to the challenge equip students and teachers with much needed free school supplies. Join us as we talk with Karen Calder, Executive Director of Classroom Central, as she discusses the current challenges of learning at home or in person and what children need this year to succeed. You Don’t Want t...
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5 years ago
30 minutes

Paper Matters Podcast
The Importance of the Envelope in Voting at Home
Whether it’s called vote-at-home, absentee voting, or vote by mail, the voting process has received increased attention as states and localities wrestle with running an election in the year of COVID-19. Join us at Brook Spaulding, Market Development Manager for W+D (Winkler + Dünnebier), walks us through the importance of the envelope in voting by mail, current trends and how something as simple as the envelope does a lot of heavy lifting in the mailing process. You Don’t Want to ...
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5 years ago
22 minutes

Paper Matters Podcast
Tips for Printers in a Post-COVID World
It’s a challenging time for printers in today’s environment. Deborah Corn, self-proclaimed intergalactic ambassador to The Printerverse at Print Media Centr, talks to the Paper Matters podcast about how printers can connect with buyers when people are working in a remote world. Deborah will discuss creating meaningful relationships with customers and different ways printers can position themselves to differentiate themselves and achieve success during a pandemic. You Don’t Want to Miss:...
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5 years ago
27 minutes

Paper Matters Podcast
Sustaining for the Future: How Landowners Manage Their Lands for Today and Tomorrow
Our future is rooted in the forest. Sourcing wood responsibly and working hand in hand with landowners has been part of the Domtar sustainability story for many years. Listen as Donna Janssen, landowner discusses how their timberland has been sustainably managed by three generations of women. You Don’t Want to Miss: The value of a well-managed sustainable forestHow sustainability has changed over the yearsProducing a sustainable crop of timber that helps the environment and wildlifeHow ...
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5 years ago
26 minutes

Paper Matters Podcast
Attracting the Next Generation to the Print and Paper Industry
Hear from one of our very own on what attracted him to the paper industry and how to connect with the next generation and attract great talent for your team. Join us as Nicholas Pearson, Marketing Specialist for Domtar Paper and recent college graduate, dispels a few myths about millennials in the workplace, the value of diversity and what interested him in the paper and printing industry. You Don’t Want to Miss: Attracting the next generation to the print and paper industryHow diversit...
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5 years ago
24 minutes

Paper Matters Podcast
Introducing the Paper Matters Podcast
Welcome to the Paper Matters Podcast. Hosted by Ashley Maydak, Creative and Brand Manager for Domtar Paper. The Paper Matters Podcast is a paper-focused listening experience that will celebrate and inspire the evolving world of the paper, printing and business industries. In each episode, we’ll share the variety of essential roles that Domtar Paper and print support and play for a variety of businesses every day. You Don’t Want to Miss: The essential role that paper plays for a number of busi...
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5 years ago
24 minutes

Paper Matters Podcast
About This Episode: In a world where digital fatigue is a common concern, print and paper may be more powerful than ever. In this Paper Matter Podcast, we’ll chat with Nichole Tully, Advisor of Marketing Communications at Canon Solutions America, about how the marketplace is changing, why print appeals to a variety of generations, and how data and personalization can create new opportunities for marketers to reach their target audiences. You Don’t Want to Miss: • Post-COVID communicatio...