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CMOs and demand gen leaders dive head-first into their strategies and tactics for building a pipeline machine.
Hear from Jill Wiltfong, CMO, Korn Ferry, Chris Bontempo, CMO, Johnson Controls, Shannon Sullivan Duffy, CMO, Asana, and Melton Littlepage, CMO, 1Password on their uncuttable budget items.
Learn from Kady Srinivasan, CMO at You.com, about how AI is reshaping modern marketing strategies, demand generation, and team structure in an AI-native world.
Learn from Tami Cannizzaro, CMO at Thryv, about combining AI, AEO, and revenue-driven marketing, turning traditional channels into modern growth machines.
Learn from Gil Allouche, CEO of Metadata, about how the role of a marketer is shifting from campaign execution to idea orchestration, with AI as the engine doing the work.
In this special episode, we bring you an episode of Caspian Studios’ new B2B Snapshot webinar series. Ian and Lindsay Tjepkema break down why founder-led marketing still matters. Drawing from LinkedIn’s latest report, they share how to turn executive voices into authentic content that builds trust, cuts through AI noise, and drives real pipeline.
Learn from Rodrigo Maroni, Head of U.S. at Winnin, about why culture is the strongest force for growth and how brands can predict—not just react to—cultural moments.
Learn from Jill Wiltfong, CMO, Korn Ferry, about the value of journalists in marketing and the importance of waiting for the right sponsorship opportunity.