The podcasting industry is projected to grow 500% to $130 billion by 2030 providing great opportunity for entrepreneurs and businesses. But breaking into such a booming industry can be overwhelming, leaving many potential podcasters questioning, what is the secret formula for growing and monetizing a successful show? The Podcasting Secrets show aims to reveal the best stories and strategies from successful podcasters and experts.
Join us as we dive deep into the world of podcasting, featuring insider strategies you can use to:
Choose the perfect niche,
Get invited to speak on other shows,
Build relationships with influencers and potential customers,
Master high-quality audio recording,
Build a platform that you own,
Boost discoverability on podcast platforms,
Turn your passion into profits,
Build your credibility, authority, and thought leadership,
And so much more!
Each week PodUp CEO Nathan Gwilliam interviews successful podcasters and experts and shares their secrets to create, grow, and monetize a next- level podcast with audio, video, blogs, live streams, social media posts, email newsletters, and more.
Whether you're a podcasting newbie or a seasoned pro, our actionable insights will elevate your show. Subscribe for free now at PodcastingSecrets.com so you don’t miss an episode, and level up your podcasting game!
All content for Podcasting Secrets is the property of Nathan Gwilliam and is served directly from their servers
with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
The podcasting industry is projected to grow 500% to $130 billion by 2030 providing great opportunity for entrepreneurs and businesses. But breaking into such a booming industry can be overwhelming, leaving many potential podcasters questioning, what is the secret formula for growing and monetizing a successful show? The Podcasting Secrets show aims to reveal the best stories and strategies from successful podcasters and experts.
Join us as we dive deep into the world of podcasting, featuring insider strategies you can use to:
Choose the perfect niche,
Get invited to speak on other shows,
Build relationships with influencers and potential customers,
Master high-quality audio recording,
Build a platform that you own,
Boost discoverability on podcast platforms,
Turn your passion into profits,
Build your credibility, authority, and thought leadership,
And so much more!
Each week PodUp CEO Nathan Gwilliam interviews successful podcasters and experts and shares their secrets to create, grow, and monetize a next- level podcast with audio, video, blogs, live streams, social media posts, email newsletters, and more.
Whether you're a podcasting newbie or a seasoned pro, our actionable insights will elevate your show. Subscribe for free now at PodcastingSecrets.com so you don’t miss an episode, and level up your podcasting game!
Most podcasters view guests as content sources missing a massive monetization opportunity right in front of them. Shaheen Mazloom, founder and CEO of Versa Business Solutions, took the opposite approach to turning podcast guests into paying clients and affiliate referral partners. His company facilitated over $1 billion in capital for 1,000 plus businesses while hitting top 200 Apple charts without spending dollar on marketing.
In this episode of Podcasting Secrets with host Nathan Gwilliam, Shaheen reveals how setting up calls immediately after episodes converts guests into business opportunities both directions, why he learned more from podcast guests than $250,000 spent on courses and coaching, and how starting with mentors as first guests created inbox flooded daily with requests within two months. After being named top entrepreneur alongside Damon John Grant Cardone and Richard Branson, Shaheen demonstrates guests become distribution partners, clients and affiliates simultaneously when you lead with mutual value creation.
Grow your podcast organically? Stop chasing paid advertising and start booking strategic guests who become distribution partners. Share this guest selection strategy with podcasters spending thousands on ads without results. Subscribe and follow Podcasting Secrets on Apple, Spotify and YouTube for weekly strategies from creators hitting top charts through quality guests over marketing budgets.
Podcasting Secrets:
Website: https://podcastingsecrets.com/
YouTube: https://www.youtube.com/@podcasting-secrets
Instagram: https://www.instagram.com/podcastingsecrets/
LinkedIn: https://www.linkedin.com/company/poduppodcasting/
Apple: https://podcasts.apple.com/us/podcast/podcasting-secrets/id1726056241
Spotify: https://open.spotify.com/show/0edA45tyPxFRfiUmDxYSUj
Nathan Gwilliam:
LinkedIn: https://www.linkedin.com/in/nathangwilliam/
Shaheen Mazloom:
Website: https://versabusinesssystems.com/
LinkedIn: https://www.linkedin.com/in/shaheen-mazloom-083052322/
YouTube: https://www.youtube.com/@versabusinesstips
Facebook: https://www.facebook.com/shaheen.mazloom.2025/
Instagram: https://www.instagram.com/versabusinesssystems
Most podcasters assume building a profitable business requires borrowing capital to invest in professional equipment, marketing, and studio space before generating any revenue. Shana and Vanessa, hosts of the Budget Besties podcast, took the opposite approach building a multi-six figure business completely debt-free using Profit First methodology.
In this episode of Podcasting Secrets with host Nathan Gwilliam, Budget Besties, Shana and Vanessa reveal how three episodes weekly accelerated growth from 4,000 to 1.5 million plays in two years without paid advertising, why one call to action per episode generates all revenue selling only their own coaching services and budget template. They demonstrate that bootstrap mentality, consistent imperfect action, and debt-free building outweigh borrowed capital and perfect planning.
Ready to start your show? Stop waiting for the perfect plan, perfect equipment, and perfect content. Click record today and publish imperfectly. Share this comprehensive growth strategy with aspiring podcasters convinced they need perfect setups before starting. Subscribe and follow Podcasting Secrets on Apple, Spotify and YouTube for weekly strategies from creators building profitable shows on their own terms.
Podcasting Secrets:
Website: https://podcastingsecrets.com/
YouTube: https://www.youtube.com/@podcasting-secrets
Instagram: https://www.instagram.com/podcastingsecrets/
LinkedIn: https://www.linkedin.com/company/poduppodcasting/
Apple: https://podcasts.apple.com/us/podcast/podcasting-secrets/id1726056241
Spotify: https://open.spotify.com/show/0edA45tyPxFRfiUmDxYSUj
Nathan Gwilliam:
LinkedIn: https://www.linkedin.com/in/nathangwilliam/
Budget Besties:
Website: https://budgetbesties.com
TikTok: https://www.tiktok.com/@mybudgetbesties
Instagram: https://www.instagram.com/mybudgetbesties
Facebook: https://www.facebook.com/MyBudgetBesties
Email: hello@budgetbesties.com
Most podcasters assume monetization requires massive download numbers to attract advertisers or sponsors, spending years building an audience before generating meaningful revenue. Gabe Marusca, host of the Authority in the Wild podcast, took the opposite approach. He built a business model generating 50 percent of revenue directly from podcast relationships without running a single advertisement or selling sponsorships despite having the top 10 percent globally ranked show.
In this episode of Podcasting Secrets with host Nathan Gwilliam, Gabe reveals how offering free breakthrough sessions to podcast guests converts 60 percent into discovery calls and 20 percent into long-term consulting clients, why strategic guest selection matters more than total downloads, and how building business around desired lifestyle creates sustainable success. After a journey from $200 monthly employee to living on a volcanic island in the Atlantic Ocean, Gabe demonstrates that adaptability, curiosity, and human connections outweigh traditional business metrics.
Discover practical guest-to-client conversion strategies, relationship-based monetization models, and lifestyle design principles that prioritize time protection over revenue maximization. Subscribe and follow Podcasting Secrets on Apple, Spotify and YouTube for weekly strategies from creators building profitable shows on their own terms.
Podcasting Secrets:
Website: https://podcastingsecrets.com/
YouTube: https://www.youtube.com/@podcasting-secrets
Instagram: https://www.instagram.com/podcastingsecrets/
LinkedIn: https://www.linkedin.com/company/poduppodcasting/
Apple: https://podcasts.apple.com/us/podcast/podcasting-secrets/id1726056241
Spotify: https://open.spotify.com/show/0edA45tyPxFRfiUmDxYSUj
Nathan Gwilliam:
LinkedIn: https://www.linkedin.com/in/nathangwilliam/
Gabe Marusca:
Podcast: https://www.gabemarusca.com/podcast
Website: https://www.gabemarusca.com/
LinkedIn: https://www.linkedin.com/in/gabemarusca/
Most podcasters unknowingly limit their growth by focusing only on the United States market, ignoring that 90 percent of internet users live outside America. Alejandra Avalos Carranza, founder and CEO of ACMG Digital, took the opposite approach. She built a global network through strategic podcasting, landing high-profile guests like the CEO of Dreamworks and 20th Century Fox as a relatively new podcaster.
In this episode of Podcasting Secrets with host Nathan Gwilliam, Alejandra reveals how to pitch big-name guests on LinkedIn by offering marketing value they actually want, why podcasters should charge flat collaboration fees instead of giving away free audience access, and how to handle rejection after being turned down 20 to 30 times. After retiring through real estate and Airbnb investments, Alejandra discovered that podcasting opens doors to international business opportunities impossible through traditional marketing, connecting her with entrepreneurs across Europe, Mexico, and Latin America.
Discover how to grow your network globally through authentic collaborations. If you know a podcaster trying to expand their reach, share this with them. Subscribe and Follow Podcasting Secrets on Apple, Spotify and YouTube for weekly strategies from creators who've cracked the code.
Podcasting Secrets:
Website: https://podcastingsecrets.com/
YouTube: https://www.youtube.com/@podcasting-secrets
Instagram: https://www.instagram.com/podcastingsecrets/
LinkedIn: https://www.linkedin.com/company/poduppodcasting/
Apple: https://podcasts.apple.com/us/podcast/podcasting-secrets/id1726056241
Spotify: https://open.spotify.com/show/0edA45tyPxFRfiUmDxYSUj
Nathan Gwilliam:
LinkedIn: https://www.linkedin.com/in/nathangwilliam/
Alejandra Avalos Carranza:
Website: https://theacmgcompany.com/
LinkedIn: https://www.linkedin.com/in/alejandra-carranza-281788297/
Most fitness coaches fail to build sustainable online businesses because they try to serve everyone, watering down their message until it resonates with no one. Tobias Young, former professional bodybuilder and now CEO of TNT Fit Pro Coaching, avoided that trap. Over 16 years, he built multiple six- and seven-figure coaching companies by focusing on one niche, solving one core problem, and following a structured, repeatable business framework.
In this episode of Podcasting Secrets with host Nathan Gwilliam, Tobias breaks down his signature 9XSN method, a system that helps coaches clarify their bullseye client avatar, build authority, and create irresistible offers that consistently scale past six figures. With 26 years in the fitness industry, seven magazine covers, and a pro bodybuilding career, Tobias eventually realized something bigger: helping coaches build businesses creates multiplier impact. Helping one coach with 50 clients means impacting 50 lives at once, giving an exponential ripple effect.
Discover practical podcast monetization ideas, sponsorship approaches, and revenue strategies you can start exploring right away - without waiting years to get noticed. If you know a podcaster trying to figure this out, share this with them. Subscribe and Follow Podcasting Secrets on Apple, Spotify and YouTube for weekly strategies from creators who've cracked the code.
Podcasting Secrets:
Website: https://podcastingsecrets.com/
YouTube: https://www.youtube.com/@podcasting-secrets
Instagram: https://www.instagram.com/podcastingsecrets/
LinkedIn: https://www.linkedin.com/company/poduppodcasting/
Apple: https://podcasts.apple.com/us/podcast/podcasting-secrets/id1726056241
Spotify: https://open.spotify.com/show/0edA45tyPxFRfiUmDxYSUj
Nathan Gwilliam:
LinkedIn: https://www.linkedin.com/in/nathangwilliam/
Tobias Young,TNT Fit Pro Coaching:
Podcast: https://thefitbizaccelerator.com
LinkedIn: https://www.linkedin.com/in/tobiasyoung/
Instagram: https://www.instagram.com/tobiasyoung1/
YouTube: https://www.youtube.com/@tntfitprocoaching
Facebook: https://www.facebook.com/TNTfitprocoaching
Schedule Free Online Growth Call: https://www.tntfitprocoaching.com/schedule-page
Tobias Young Lead Magnet: https://tntfitprocoaching.com/10k-in-90-days-organic-growth
How do successful podcasters monetize before recording episode one? Scott Carson generated $4000 monthly podcast revenue from four podcast sponsors before launching The Note Closer Show by building audience through 150 consecutive Facebook Lives, proving market demand first.
In this episode of the Podcasting Secrets, host Nathan Gwilliam explores Scott's podcast monetization strategy that reversed the traditional timeline, which entailed building an audience first, then podcast sponsorship commitments. Discover podcast marketing tactics showing guest episodes dropped engagement 50 percent compared to solo teaching episodes, forcing strategic format changes maximizing podcast growth. Learn how Scott launched six city-specific podcasts simultaneously. Explore AI podcast automation uploading 1000 episodes training clone answering questions 95 percent accurately, and email repurposing strategies boosting podcast downloads an additional 10 percent targeting non-openers. After 1000 episodes dominating niche podcasting over eight years, Scott reveals podcast consistency systems and podcast income strategies that replaced travel speaking with podcasting from home reaching larger audiences.
Get actionable podcast monetization secrets, podcast sponsorship tactics, and podcast revenue generation methods proving monetization solutions that beats waiting years hoping sponsors eventually notice your show. Share this with podcasters struggling to monetize; Subscribe and Follow Podcasting Secrets on Apple, Spotify and YouTube for weekly strategies from creators who've cracked the code.
Podcasting Secrets:
Website: https://podcastingsecrets.com/
YouTube: https://www.youtube.com/@podcasting-secrets
Instagram: https://www.instagram.com/podcastingsecrets/
LinkedIn: https://www.linkedin.com/company/poduppodcasting/
Apple: https://podcasts.apple.com/us/podcast/podcasting-secrets/id1726056241
Spotify: https://open.spotify.com/show/0edA45tyPxFRfiUmDxYSUj
Nathan Gwilliam:
LinkedIn: https://www.linkedin.com/in/nathangwilliam/
Scott Carson, CEO, We Close Notes:
Website: https://weclosenotes.com/
LinkedIn: https://www.linkedin.com/in/1scottcarson/
Instagram: https://www.instagram.com/1scottcarson/
Facebook: https://www.facebook.com/scott.carson.18049/
Twitter/X: https://x.com/1scottcarson
Podcast Note-Closers-Show-Podcast:
Website: https://weclosenotes.com/note-closers-show-podcast/
Instagram: https://www.instagram.com/noteclosers/
YouTube: https://www.youtube.com/@WeCloseNotes
In this episode of Podcasting Secrets with host Nathan Gwilliam, Sadaf Beynon founder of Pod Junction podcast reveals how she discovered after two years that she was using guests as crutch to avoid being center stage, relying on their expertise to make her show sound credible instead of building her own authority voice. Discover why solo episodes simplify production by eliminating scheduling coordination follow-up emails and waiting on guest availability making process faster lighter and more agile, how monthly recording made every episode feel like starting from scratch while more frequent recording accelerates learning curve building voice confidence faster, the strategy of sprinkling your perspectives into guest conversations instead of just asking questions then handing microphone over, and why balance between solo episodes building your voice and guest interviews providing networking benefits prevents borrowed authority trap while maintaining audience reach.
Podcasting Secrets:
Website: https://podcastingsecrets.com/
YouTube: https://www.youtube.com/@podcasting-secrets
Instagram: https://www.instagram.com/podcastingsecrets/
LinkedIn: https://www.linkedin.com/company/poduppodcasting/
Nathan Gwilliam:
LinkedIn: https://www.linkedin.com/in/nathangwilliam/
Sadaf Beynon:
LinkedIn: https://www.linkedin.com/in/sadafbeynon/
YouTube: https://www.youtube.com/@PodJunctionPodcast
Instagram: https://www.instagram.com/sadafbeynon/
In this episode of Podcasting Secrets with host Nathan Gwilliam, Brandy Maslowski reveals how she transformed from firefighter to award-winning Quilter on Fire podcast host serving the global quilting community through 230+ episodes over five years. After 100 failed episodes as Canadian Quilt Talk with regional branding that limited growth, Brandy rebranded inspired by Entrepreneurs on Fire, opening the USA market that now represents 75 percent of listeners and recently won the 'Women in Podcasting Award' for community-centered content creation. Discover the monetization strategy that invites 10 potential advertisers weekly until converting one, then bundling ads into media kits; Learn why hiring a professional podcast producer drastically improved quality and boosted listener-ship.
Share this with niche podcasters struggling to monetize specialized audiences and subscribe to Podcasting Secrets for weekly strategies from creators who've cracked the code.
Podcasting Secrets:
Website: https://podcastingsecrets.com/
YouTube: https://www.youtube.com/@podcasting-secrets
Instagram: https://www.instagram.com/podcastingsecrets/
LinkedIn: https://www.linkedin.com/company/poduppodcasting/
Nathan Gwilliam:
LinkedIn: https://www.linkedin.com/in/nathangwilliam/
Brandy Maslowski:
LinkedIn: https://www.linkedin.com/in/brandy-maslowski-88017926/
Website: https://quilteronfire.com/
Podcast: https://quilteronfire.com/podcast/
YouTube: https://www.youtube.com/@QuilteronFire
Instagram: https://www.instagram.com/quilteronfire/
Facebook: https://www.facebook.com/QuilteronFire/
In this episode of Podcasting Secrets with host Nathan Gwilliam, Dan Claps reveals how 10 percent of Voda Cleaning and Restoration franchise buyers consumed his podcast content before investing while scaling to 240 markets across 30 states, despite never watching or listening to his own 160 episodes because if results are good it's for the audience not his ego. Discover the double dipping strategy that records business conversations you need to have anyway then shares with wider audiences eliminating entrepreneurial time conflict, how hiring part-time editors and podcast managers on Upwork for weekly project fees means you record 30 minutes then walk away never thinking about post-production again, why starting with terrible Zoom audio then upgrading gradually beats waiting for perfect equipment, how appearing on other established podcasts weekly creates network effect growth through cross-promotion, the Headliner software strategy creating Instagram LinkedIn reels that hook viewers before full episodes, and why making podcasts selfishly about topics you want to learn attracts genuinely curious audiences while teaching skills that grow your actual business simultaneously.
Share this with entrepreneurs struggling to justify podcast time investment and subscribe to Podcasting Secrets for weekly strategies from creators who've cracked the code.
Follow, Like & Subscribe:
Podcasting Secrets: Website: podcastingsecrets.com | YouTube: @podcasting-secrets | Instagram: @podcastingsecrets | LinkedIn: poduppodcasting
Nathan Gwilliam: LinkedIn: nathangwilliam
Dan Claps: LinkedIn: @Dan-Claps | LinkedIn (Podcast): I Fired My Boss Podcast | Website: myvodafranchise.com
In this episode of the Podcasting Secrets show with host Nathan Gwilliam and guest Brian Balduf, shares his journey from building and selling a video company over 25 years to launching CEO Bros After Hours with multi-camera production from day one. Discover why starting with video gives podcasters a competitive advantage during the industry's audio-to-video transition, the brutal truth about being all in as an entrepreneur that costs friendships and family time, and proven strategies for surviving economic crashes. Learn the product development approach that separates year one experimentation from monetization planning, how to handle YouTube's arbitrary content flags, and why most podcasters quit by episode five when reality hits. Plus, get tactical advice on guest management, understanding your audience beyond basic demographics, and marketing strategies after publishing dozens of episodes. Brian reveals financial planning mistakes entrepreneurs make, the power of sharing authentic failure stories, and networking tactics that compress learning curves significantly.
Subscribe to Podcasting Secrets for weekly strategies & tactics for podcast monetization and growth. Share this episode with fellow podcasters ready to turn their platform into revenue.
Follow, Like & Subscribe:
Podcasting Secrets:
Website: https://podcastingsecrets.com/
YouTube: https://www.youtube.com/@podcasting-secrets
Instagram: https://www.instagram.com/podcastingsecrets/
LinkedIn: https://www.linkedin.com/company/poduppodcasting/
Nathan Gwilliam:
LinkedIn: https://www.linkedin.com/in/nathangwilliam/
Brian Balduf:
LinkedIn: https://www.linkedin.com/in/brianbalduf/
CEO Bros After Hours:
Website: https://www.ceobros.com/
YouTube: https://www.youtube.com/@CEOBros
LinkedIn: https://www.linkedin.com/company/ceo-bros/
Facebook: https://www.facebook.com/CEOBrosAH
X/Twitter: https://www.x.com/CeoBrosAH
Instagram: https://www.instagram.com/ceobrosah
E-Mail: suggestions@CEOBros.com
In this episode of the Podcasting Secrets with host Nathan Gwilliam, guest Deborah Anne Coviello reveals her proven podcast monetization strategy on her show, Drop-In CEO that converted cold-pitch guests into $600 sponsored episodes covering 50% of production costs monthly. Discover the exact templated system she uses to filter 30-35 monthly pitches, why raising prices from $150 to $600 increased conversions, and the premium package that makes sponsors say yes. Learn podcast growth strategies that earned top 1.5% ranking through consistent quality over viral tactics, content buffer systems that prevent burnout, and authentic storytelling techniques that build loyal audiences. Plus, get the framework for balancing multiple weekly episodes, charging what your platform is worth, and turning podcast relationships into business opportunities without becoming a prisoner to your publishing schedule.
Subscribe to Podcasting Secrets for weekly monetization strategies and growth tactics that work. Share this episode with fellow podcasters ready to turn their platform into revenue.
Follow, Like & Subscribe:
Podcasting Secrets:
Website: https://podcastingsecrets.com/
YouTube: https://www.youtube.com/@podcasting-secrets
Instagram: https://www.instagram.com/podcastingsecrets/
LinkedIn: https://www.linkedin.com/company/poduppodcasting/
Nathan Gwilliam:
LinkedIn: https://www.linkedin.com/in/nathangwilliam/
Deb Coviello(The Drop-In CEO)
LinkedIn: https://www.linkedin.com/in/deborahcoviello/ (Deborah A. Coviello)
The Drop-In CEO:
Website: https://DropInCEO.com/
Free Gift: https://DropInCEO.com/gift
Podcast: https://DropInCEO.com/podcast/
X/Twitter: https://twitter.com/DropInCEO/
Instagram: https://instagram.com/DropInCEO/
Discover proven podcast growth strategies and network building techniques that helped Saadia Khan create 7 successful shows and secure $150,000 in funding from American Public Radio. Learn essential podcast tips for authentic storytelling, audience building tactics that work without millions of downloads, and podcast marketing strategies that attract broad audiences from niche topics. Get actionable content creation workflows, podcast monetization methods beyond CPM advertising, and the authenticity framework that builds genuine listener connections. Plus, discover YouTube podcast growth tactics, sponsorship strategies for smaller shows, and the network expansion blueprint that scales podcast businesses sustainably.
Follow, Like & Subscribe:
Podcasting Secrets:
Website: https://podcastingsecrets.com/
YouTube: https://www.youtube.com/@podcasting-secrets
Instagram: https://www.instagram.com/podcastingsecrets/
LinkedIn: https://www.linkedin.com/company/poduppodcasting/
Nathan Gwilliam:
LinkedIn: https://www.linkedin.com/in/nathangwilliam/
Saadia Khan:
Instagram: https://www.instagram.com/itssaadiak/
Twitter: https://twitter.com/swkkhan
LinkedIn: https://www.linkedin.com/in/saadia-waqas-khan-bb7a765/
Personal Email: saadia@immigrantlypod.com
Immigrantly Podcast Network:
Website: https://immigrantlypod.com/
Instagram: https://www.instagram.com/immigrantlypod/
Twitter: https://twitter.com/immigrantly_pod
TikTok: https://www.tiktok.com/@Immigrantlypodcast
YouTube: https://www.youtube.com/@Immigrantlypods
Facebook: https://www.facebook.com/immigrantlypod/
Most podcasters quit before episode 10, but elite hosts build shows lasting decades with thousands of episodes. In this episode, uncover the exact podcast growth strategies and systems that separate long-term success stories from the 90% who abandon their shows. Learn the time-blocking method that guarantees consistent podcast production, the one-command automation that eliminates hours of editing work, and the counterintuitive approach to podcast marketing that actually strengthens audience loyalty. Top podcasting business owners reveal their secret workflows for staying ahead of deadlines, the podcast monetization tactics that sustained them through years of minimal revenue, and the audience engagement strategies that keep listeners coming back after 20 years. Plus, get the exact framework for building genuine patron support and the simple podcast success metric that determines whether your show will survive year 10.
Follow, Like & Subscribe:
Podcasting Secrets:
Website: https://podcastingsecrets.com/
YouTube: https://www.youtube.com/@podcasting-secrets
Instagram: https://www.instagram.com/podcastingsecrets/
LinkedIn: https://www.linkedin.com/company/poduppodcasting/
Nathan Gwilliam:
LinkedIn: https://www.linkedin.com/in/nathangwilliam/
Featured Guests:
Max Branstetter (Wild Business Growth Podcast)
Instagram: https://www.instagram.com/maxbranstetter/
LinkedIn: https://www.linkedin.com/in/maxbranstetter
Twitter (X): https://x.com/maxbranstetter
Website: https://maxpodcasting.com/
Podcast: https://maxpodcasting.com/wild-business-growth-podcast/
Marissa Eikenberry (Remarkable Leadership Podcast Producer)
Instagram: https://www.instagram.com/marisaeikenbrry/
Twitter (X): https://x.com/marisaeikenbrry
Company Website: https://remarkablepodcast.com/
Podcast 2: https://kevineikenberry.com/podcasts/
James Cridland (Pod News)
LinkedIn: https://au.linkedin.com/in/jamescridland
Website: https://james.cridlan.net/
Twitter (X): https://x.com/jamescridland
Newsletter: https://podnews.net
Pete Turner (Break It Down Show)
Instagram: https://www.instagram.com/peteaturner/
Twitter (X): https://x.com/peteexecutive
LinkedIn: https://www.linkedin.com/in/peteaturner
Facebook: https://www.facebook.com/pete.a.turner/
Website: https://www.breakitdownshow.com/
Personal Site: https://www.peteaturner.com/
Podcast: https://breakitdownshow.libsyn.com/
Chris Christensen (Amateur Traveler)
Instagram: https://www.instagram.com/chris2x/
Twitter (X): https://x.com/chris2x
Facebook: https://www.facebook.com/chris.christensen/
LinkedIn: https://www.linkedin.com/in/chrisnchristensen/
Website: https://amateurtraveler.com/
Personal Blog: https://chris2x.com/
Podcast: https://amateurtraveler.com/
In this summary episode of Podcasting Secrets with Nathan Gwilliam, discover the strategies that separate successful podcasters from the 90% who quit. We compiled insights from leading hosts and industry veterans to uncover what actually drives growth, audience engagement, and revenue. Learn why brain science proves clarity beats emotion in storytelling, the Disney content wheel strategy that creates unstoppable momentum across platforms, and the counterintuitive truth about letting your audience grow your show instead of chasing vanity metrics. Top hosts reveal why sponsors care about audience synergy over download numbers, the copying framework that helps you find your authentic voice, and why PR investment outperforms SEO tricks every time. Plus, the audacious question strategy used by award-winning documentary podcasters and the simple audience engagement tactics that turn listeners into advocates who promote your show better than any marketing campaign.
Featured Experts:
JJ Peterson (StoryBrand), Joanna Penn (The Creative Penn Podcast), Andrew Romans (Fireside with a VC), Lindsay McMahon (All Ears English Podcast), Rob Walch (Libsyn VP), Brian Tran (Winners Club Podcast), Pete Turner (Break it Down Show), Danielle Desir Corbett (The Thought Card Podcast), Rob Greenlee (Spoken Life Media), John Biewen (Scene on Radio)
Follow, Like & Subscribe:
Podcasting Secrets:
Website: https://podcastingsecrets.com/
YouTube: https://www.youtube.com/@podcasting-secrets
Instagram: https://www.instagram.com/podcastingsecrets/
LinkedIn: https://www.linkedin.com/company/poduppodcasting/
Nathan Gwilliiam:
LinkedIn: https://www.linkedin.com/in/nathangwilliam/
JJ Peterson (StoryBrand Expert)
LinkedIn: https://www.linkedin.com/in/dr-j-j-peterson-1b4011a2
Instagram: https://www.instagram.com/drjjpeterson/?hl=en
Story Brand LinkedIn: https://www.linkedin.com/company/storybrand/
Webste: https://storybrand.com/
Joanna Penn (Author & Podcaster)
YouTube Channel: https://www.youtube.com/watch?v=3kLGYht30Y4
Website: https://www.CreativePennBooks.com
Reddit Profile: https://www.reddit.com/r/writing/comments/12uhtr/i_am_joanna_penn_selfpublished_author_of/
Facebook: https://www.facebook.com/TheCreativePenn/
Instagram: https://www.instagram.com/jfpennauthor
Andrew Romans (VC & Podcaster)
LinkedIn: https://www.linkedin.com/in/romans/
Website: https://www.7bc.vc/
YouTube: https://www.youtube.com/@AndrewRomansVC
Lindsay McMahon (All Ears English)
LinkedIn: https://www.linkedin.com/in/lindsay-mcmahon-7a6236107
YouTube: https://www.youtube.com/@AllEarsEnglishPodcast
Website: https://www.allearsenglish.com/
Instagram: https://www.instagram.com/all_ears_english/
Rob Walch (Podcasting Pioneer)
LinkedIn: https://www.linkedin.com/in/podcast411/
Instagram: https://www.instagram.com/robwalch/?hl=en
Podcast Website: https://podcast411.libsyn.com/
Brian Tran (Content Creator)
Instagram: https://www.instagram.com/mr.briantran/
TikTok: https://www.tiktok.com/@mrbriantran
Youtube: https://www.youtube.com/@Mr.BrianTran
Podcast: https://podcasts.apple.com/gb/podcast/the-winners-club/id1558733170
Pete Turner (Live Podcast Host)
Website: https://www.breakitdownshow.com/
YouTube: https://www.youtube.com/peteaturner
LinkedIn: https://www.linkedin.com/in/peteaturner
Danielle Desir Corbett (The Thought Card)
LinkedIn: https://www.linkedin.com/in/danielledesir
Portfolio: https://danielledesir.com/
Podcast: https://thoughtcard.com/podcast/
Rob Greenlee (Podcast Hall of Famer)
Website: https://robgreenlee.com
Instagram: https://www.instagram.com/robwgreenlee/?hl=en
Twitter/X: https://x.com/robgreenlee?lang=en
Mastodon: https://podcastindex.social/@robgreenlee
YouTube: https://www.youtube.com/@RobGreenlee
Professional Profile: https://www.podheros.com/heroes/rob-greenlee
John Biewen (Scene on Radio)
Podcast Website: https://sceneonradio.org/
LinkedIn: https://www.linkedin.com/in/john-biewen-3b199b13/
TEDx Talk: https://www.youtube.com/watch?v=oIZDtqWX6Fk
Seeing White Series: https://sceneonradio.org/seeing-white/
Blog: https://buttondown.com/KeepingScOR
#PodcastingSecrets #PodcastingSecretsShow #PodcastingTips #PodcastStrategy #PodcastGrowth #PodcastMonetization #PodcastMarketing #AudienceDevelopment #ContentStrategy #Storytelling #PodcastSponsorship #ContentCreation #PodcastCommunity #IndieCreators #PodcastingIndustry #YouTubePodcast #PodcastingBusiness #PodcastingAdvice #PodcasterLife #PodcastLife
Meet Brian Tran, who built a multi-million dollar portfolio and launched nine companies before turning 30, all without ever working for someone else. Growing up in a rough neighborhood watching his immigrant parents struggle, Brian discovered Rich Dad Poor Dad as a kid and became obsessed with assets versus liabilities. He started as a 21-year-old realtor knocking on doors, then systematically reinvested every dollar into building his empire. In this episode of Podcasting Secrets with Nathan Gwilliam, Brian reveals his strategy for growing 200K social media followers by studying successful creators, why he takes his young children to Vietnamese orphanages to teach gratitude, and his approach to hiring teams that run his businesses while he focuses on his strengths. He shares the mindset techniques that carried him through tough months, why he gives equity to employees, and how his podcast opens doors that money alone cannot. Brian's journey proves that understanding money fundamentals early and staying focused on assets over liabilities creates compound success across multiple ventures.
Connect with Brian Tran:
Instagram: @MrBrianTran
TikTok: @MrBrianTran
Youtube: @Mr.BrianTran
Podcast: The Winner's Club
In this episode of Podcasting Secrets with Nathan Gwilliam, meet Nathalie Niddam, who transformed her declining magazine advertising career into a thriving longevity podcast that attracts premium sponsors within months of launch. After her 34,000-member Facebook community landed in "Facebook jail," Nathalie discovered the hard truth about building on platforms you don't control and pivoted to creating paid membership communities that generate sustainable revenue. She shares her strategy for landing sponsors in just 6-8 months by targeting niche audiences willing to pay premium rates, and reveals the sales skills from her advertising background that helped her negotiate deals most podcasters never achieve. Nathalie explains her transition from managing an overwhelming free community to building two profitable membership tiers, the guest vetting AI tool that saves hours weekly, and the production systems that keep her podcast running smoothly. With her unique blend of scientific expertise and business acumen, Nathalie proves that starting with authentic passion and strategic thinking can create a podcast empire that serves both audience and bottom line.
Connect with Nathalie Niddam:
Website:
https://www.natniddam.com/
Podcast:
Longevity with Nathalie Niddam (available on all platforms)
LinkedIn:
https://www.linkedin.com/in/nathalie-niddam-78b5891/
Instagram:
https://www.instagram.com/nathalieniddam/
Follow Nathan Gwilliam:
LinkedIn:
https://www.linkedin.com/in/nathangwilliam/
Follow Podcasting Secrets:
Website:
https://podcastingsecrets.com/
YouTube:
https://www.youtube.com/@podcasting-secrets
Instagram:
https://www.instagram.com/podcastingsecrets/
LinkedIn:
https://www.linkedin.com/company/poduppodcasting/
In this episode on Podcasting Secrets with Nathan Gwilliam, meet Joe Ingram, who transformed his embarrassing garage podcasting disasters into a top 5% global show that generates revenue through an unconventional VIP membership model. After his mother-in-law interrupted a live interview with a jar of pickles and his backdrop collapsed during a crucial Apple executive interview, Joe discovered that authentic failures create deeper audience connections than polished perfection. In this episode, Joe reveals his "edutainment" strategy that blends humor with education to drop ego barriers and boost memory retention by 300%. He shares why booking guests nine months in advance beats chasing celebrity interviews, his $49 VIP model that lets audience members join live recordings, and the brain chemistry secrets behind why people remember funny content longer. With over $1.7 billion in sales generated and 30+ years of training experience, Joe proves that starting imperfectly in your garage can lead to sustainable podcast success when you prioritize serving your audience over looking professional.
Connect with Joe Ingram:
Website - thegeniuslinks.com
Podcast - Sales Genius (available on all platforms)
LinkedIn - joeingram
Meet Lance A. Slatton, who drove 280,000 miles across Michigan helping caregivers before discovering he could reach more people without leaving his studio. After caring for his father turned into a 2.5-year journey that sparked his home care company, Lance launched his podcast during COVID to continue serving the 64 million family caregivers in America. He reveals why turning down lucrative sponsorship deals protects his credibility, his "mini documentary" approach that earned him 120K YouTube subscribers, and why he produces four different shows while maintaining his day job as a senior case manager. Lance shares the difference between sponsorships and brand ambassadorships, why quality over quantity drives his content strategy, and the episode featuring an Australian mother's secret that still impacts his parenting decisions. His story proves that serving your community authentically creates more sustainable success than chasing viral fame.
Connect with Lance A Slatton:
Website: lanceaslatton.com
LinkedIn: lanceaslatton
Instagram: officiallanceaslatton
Podcast: allhomecarematters.com
Youtube: @AllHomeCareMatters
What happens when you get a 15-minute phone call from Joe Rogan asking for help with his struggling podcast? Rob Walch found out in the early 2000s when the future king of podcasting was just another comedian whose hosting couldn't handle the traffic. As VP of Podcaster Relations at Libsyn and creator of the first podcast about podcasting (Podcast 411), Rob Walch has spent over 20 years watching the industry evolve from hand-coded RSS feeds to billion-download juggernauts. In this episode, he shares the behind-the-scenes stories and battle-tested strategies that shaped modern podcasting. Rob's journey from customer to employee at Libsyn gives him a unique perspective on what actually works versus what sounds good in theory. Whether you're just starting out or looking to optimize an existing show, his 20+ years of hands-on experience offer actionable insights you won't find anywhere else.
Connect with Rob Walch:
Email: rob@libsyn.com
The Feed Podcast (with Elsie Escobar): thefeed.libsyn.com
Try Libsyn hosting: libsyn.com
Meet Rhea Wong, who transformed her "accidental fundraiser" background into one of the top voices in nonprofit podcasting through "Nonprofit Lowdown." Starting her podcast as an excuse to hang out with impressive friends in New York City, Rhea has built a loyal audience in her niche by delivering no-BS, tactical advice grounded in real trenches experience. She reveals why choosing a small pond over competing with Joe Rogan has made her a recognized authority, how podcasting became her secret weapon for opening doors with foundations and major donors, and the mistakes she wishes she'd avoided around monetization. Discover how consistency beats perfection, why being real about the struggles of running nonprofits resonates with audiences, and how Rhea mines her podcast content for her book, keynotes, and consulting sales. Her journey shows that sometimes the best podcasting strategy is simply being yourself while serving your community with practical solutions they can actually use.
The podcasting industry is projected to grow 500% to $130 billion by 2030 providing great opportunity for entrepreneurs and businesses. But breaking into such a booming industry can be overwhelming, leaving many potential podcasters questioning, what is the secret formula for growing and monetizing a successful show? The Podcasting Secrets show aims to reveal the best stories and strategies from successful podcasters and experts.
Join us as we dive deep into the world of podcasting, featuring insider strategies you can use to:
Choose the perfect niche,
Get invited to speak on other shows,
Build relationships with influencers and potential customers,
Master high-quality audio recording,
Build a platform that you own,
Boost discoverability on podcast platforms,
Turn your passion into profits,
Build your credibility, authority, and thought leadership,
And so much more!
Each week PodUp CEO Nathan Gwilliam interviews successful podcasters and experts and shares their secrets to create, grow, and monetize a next- level podcast with audio, video, blogs, live streams, social media posts, email newsletters, and more.
Whether you're a podcasting newbie or a seasoned pro, our actionable insights will elevate your show. Subscribe for free now at PodcastingSecrets.com so you don’t miss an episode, and level up your podcasting game!
