Send us a text This episode is proudly brought to you by Klaviyo. Caitlin Lacy, CRM & Loyalty Manager at Arms Of Eve delves into how they’re putting the customer first, across email, SMS, CRM, and in-store experiences with Klaviyo helping them deliver a consistent, personalised approach. Caitlin shared some fantastic insights on loyalty: the key is focusing on connection, not just communication. Automation plays a role, but when paired with thoughtful, human moments, it’s what reall...
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Send us a text This episode is proudly brought to you by Klaviyo. Caitlin Lacy, CRM & Loyalty Manager at Arms Of Eve delves into how they’re putting the customer first, across email, SMS, CRM, and in-store experiences with Klaviyo helping them deliver a consistent, personalised approach. Caitlin shared some fantastic insights on loyalty: the key is focusing on connection, not just communication. Automation plays a role, but when paired with thoughtful, human moments, it’s what reall...
Power Talks | Alina Malkin - Head of Marketing & Customer Engagement - Hairhouse
Power Retail Power Talks
18 minutes
1 year ago
Power Talks | Alina Malkin - Head of Marketing & Customer Engagement - Hairhouse
Send us a text Welcome to an extraordinary loyalty-focused episode of Power Talks. In honour of the release of Power Retail and The Australian Loyalty Association’s 2024 Loyalty Insights Report, our host Rosalea sat down with Alina Malkin, Head of Marketing & Customer Engagement at Hairhouse. Hairhouse Australia is THE destination for all things hair, salon, and beauty, they have a huge presence both online and offline and have an extremely loyal customer base. They spoke about Hairhouse...
Power Retail Power Talks
Send us a text This episode is proudly brought to you by Klaviyo. Caitlin Lacy, CRM & Loyalty Manager at Arms Of Eve delves into how they’re putting the customer first, across email, SMS, CRM, and in-store experiences with Klaviyo helping them deliver a consistent, personalised approach. Caitlin shared some fantastic insights on loyalty: the key is focusing on connection, not just communication. Automation plays a role, but when paired with thoughtful, human moments, it’s what reall...
