Send us a text This episode is proudly brought to you by Klaviyo. Caitlin Lacy, CRM & Loyalty Manager at Arms Of Eve delves into how they’re putting the customer first, across email, SMS, CRM, and in-store experiences with Klaviyo helping them deliver a consistent, personalised approach. Caitlin shared some fantastic insights on loyalty: the key is focusing on connection, not just communication. Automation plays a role, but when paired with thoughtful, human moments, it’s what reall...
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Send us a text This episode is proudly brought to you by Klaviyo. Caitlin Lacy, CRM & Loyalty Manager at Arms Of Eve delves into how they’re putting the customer first, across email, SMS, CRM, and in-store experiences with Klaviyo helping them deliver a consistent, personalised approach. Caitlin shared some fantastic insights on loyalty: the key is focusing on connection, not just communication. Automation plays a role, but when paired with thoughtful, human moments, it’s what reall...
Power Talks | Jaimi Farrey - Head of Loyalty - Bonds
Power Retail Power Talks
13 minutes
1 year ago
Power Talks | Jaimi Farrey - Head of Loyalty - Bonds
Send us a text Welcome back to Power Retail Power Talks, join me in bite-sized discussions with industry leaders and professionals as they share their exclusive insights into the dynamic world of ecommerce. I’m your host Rosalea and for this episode, I chatted with Jaimi Farrey, Head of Loyalty at Bonds. Beloved Aussie brand Bonds has revamped their loyalty program! In this episode, Rosalea sits down with Jaimi to discuss the details of the transition, the reasons behind it, and what’s on t...
Power Retail Power Talks
Send us a text This episode is proudly brought to you by Klaviyo. Caitlin Lacy, CRM & Loyalty Manager at Arms Of Eve delves into how they’re putting the customer first, across email, SMS, CRM, and in-store experiences with Klaviyo helping them deliver a consistent, personalised approach. Caitlin shared some fantastic insights on loyalty: the key is focusing on connection, not just communication. Automation plays a role, but when paired with thoughtful, human moments, it’s what reall...