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PR Safari
Center for Public Relations (CPR)
47 episodes
2 months ago
In this episode, we're pulling back the curtain on how communication functions as a "well-oiled machine." Communication as a "well oiled machine"An itch vs problemThe so what of questionReal value of communicationCEO comms professionalsDomino effect of commsProblem solving through commsCorporate variables
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All content for PR Safari is the property of Center for Public Relations (CPR) and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
In this episode, we're pulling back the curtain on how communication functions as a "well-oiled machine." Communication as a "well oiled machine"An itch vs problemThe so what of questionReal value of communicationCEO comms professionalsDomino effect of commsProblem solving through commsCorporate variables
Show more...
Arts
Education,
Business,
How To
Episodes (20/47)
PR Safari
Foundational ingredients of effective communication
In this episode, we're pulling back the curtain on how communication functions as a "well-oiled machine." Communication as a "well oiled machine"An itch vs problemThe so what of questionReal value of communicationCEO comms professionalsDomino effect of commsProblem solving through commsCorporate variables
Show more...
2 months ago
28 minutes

PR Safari
46. Communication at the Power Table
In this episode of Communication at the Power Table, we explore the shifting role of comms through the eyes of leaders who’ve crossed into HR, activism, politics, and back. From insider influence to updated communication practices, we unpack the interlinkage between HR, leadership and comms, the rise of multiskilled communication professionals, and why communicators must think—and act—like CEOs.
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5 months ago
29 minutes

PR Safari
45. Reality of speaking for government in misinformation age
Government Spokesperson pf Kenya Hon. Isaac Mwaura unpacks the shifting terrain of state communication in a time marked by citizen journalism, media polarization and rampant misinformation. From the pressures of information warfare to the public’s skepticism toward government programmes, he shares candid insights into the role, responsibility and reality of speaking for government today.
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5 months ago
33 minutes

PR Safari
44. Influence, counter-influence and battle for meaning
Influence, counter-influence and battle for meaning Guest: Zoe Tsika Zolesa, Strathmore University Communication Student/Gen-Z Highlight Comms as fabric of societyThe downside of influenceCorporate disinformationParasocial relationships trapAge of misunderstanding
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8 months ago
18 minutes

PR Safari
43. How to make brands more loved and respected
Guest: Mike Nzuki, Gen-Z PRactitioner Highlights Tested brand respect+love formulaHow brains respond to messagesEffective behaviour change Successful Business Development.
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8 months ago
25 minutes

PR Safari
42. Perfect brand Positioning and Communication Beyond the Ordinary
On this episode of PR Safari as we dive deep into the art of positioning a country with the renowned communication veteran, Victoria Kaigai. Discover how to leverage controversy, tap into opportunities, and craft a compelling brand narrative. Victoria shares insights on the science of forward thinking and the fascinating role the reptilian brain plays in shaping our perceptions. Get ready to challenge conventional wisdom and learn how to communicate beyond the ordinary.
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1 year ago
39 minutes

PR Safari
41. Graduating From Communication Service Provider to Trusted Advisor
We embark on a journey to understand the changing role of communication professionals with Sam Karanja, Regional Director Africa at Hill and Knowlton Strategies, for a thought-provoking discussion. We explore how communication specialists are evolving from service providers to trusted advisors, navigating a competitive landscape with new players, and wielding the power of T-shaped skills.
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1 year ago
47 minutes

PR Safari
40. Communication in Large-Scale Government Mandates: Case of National Construction Authority (NCA)
In this episode, our guest, Wangui Kabala, Corporate Communications Manager at the National Construction Authority, walks us through Quality Control and Assurance (QA) as a crucial component of communication. We discuss why simply raising awareness isn't enough. We discuss what quiet, back-end engagement means. We also explore strategies to reach the audience for maximum penetration and the downside of visibility.
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1 year ago
40 minutes

PR Safari
39. Communication In Complex Organizations: Case of Kenya Power
Gregory Ngahu is a Corporate Communication Officer at Kenya Power. He has served in the Communication Department for 25 years. In this episode, we discuss among other topics: 👉🏾Managing a disappointed public 👉🏾 Friends and enemies of Communication 👉🏾Creating resonating stories 👉 Communication behind the scenes 👉🏾Corporate blame games 👉🏾Effect of Corporate governance on success of communication
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1 year ago
33 minutes

PR Safari
38. The Uniqueness Of Health Communication
Discover the nuances of health communication with Dr. Karen Jerop, a social scientist and Communication Lecturer at Alupe University, Explore topics such as the distinctions between health communication and communication within health, qualifications of health communication professionals, therapeutic communication, miscommunication challenges, and the significance of listening modes in health communication
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1 year ago
14 minutes

PR Safari
37. Customer Experience: The New Battle Ground
The customer is king? Join us on a wild ride through the ever-evolving landscape of Customer Experience (CX) with Paul Kitemu, Lead Consultant and Managing Partner at Inspired Resource Center & Consultancy Ltd. In this episode, we'll roar about: Mapping the Journey: We'll identify all the critical customer touchpoints - those moments of truth that define your brand experience.The Business of Happy Customers: Discover the undeniable impact of CX on business success - from revenue gro...
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1 year ago
32 minutes

PR Safari
36. Unlocking The Untapped Potential of Communication
Join us on an exciting journey through the wild world of strategic communication with Sally Kahiu, External Affairs Lead for Africa at World Animal Protection. In this episode, we'll uncover key insights on: Vacuum Communication: Discover how to avoid getting lost in the wilderness of poor communication and bridge the information gap effectively.Schooling the Organization: Explore methods to ensure that your entire team speaks the same communication language and stays aligned.Good vs. Not-So-...
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1 year ago
20 minutes

PR Safari
35. Engaging with and adapting to the masses through Video
Dive deep into the world of audience segmentation with Reuben on this episode! Learn the secrets behind captivating diverse demographics through the captivating case study of "Carol, Caro, Karo." Discover how video content can be tailored to resonate with specific audience segments and explore strategies for cultivating a loyal following. Join us as we navigate the content jungle and uncover the growing trend of brands using video platforms for audience expression. Don't miss out on unravelli...
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1 year ago
23 minutes

PR Safari
34. Luxury Brand PR + Presidential Events Management
Winnie's journey is as inspiring as it is unconventional. We'll delve into her remarkable career path, from starting as an usher to navigating the dynamic world of PR. In this episode, you'll discover: The power of perseverance: How Winnie's dedication transformed her career trajectory.Luxury redefined: Uncover the secrets of successful PR strategies for high-end brands, complete with Winnie's captivating case studies.The art of the launch: Learn how to craft unforgettable experiential produc...
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1 year ago
20 minutes

PR Safari
33. Radio Dynamics For Maximum Impact; Future, Present, Past
Join Chiimbiru Gimode, Communications Officer, Communications Authority of Kenya, former radio broadcaster and PhD student at Daystar University, as he shares his insights on: Unleashing the beast: Forget generic campaigns. Discover powerful, tailored strategies to make your message roar. Radio 2.0: Is the future digital? We'll uncover the evolving landscape and where radio fits in.Community matters: Why local radio keeps winning hearts (and ears) in a globalized world.Data dilemmas: Ho...
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1 year ago
32 minutes

PR Safari
32. Effective Social and Behaviour Change Communication
Change the world, one campaign at a time: PR Safari dives into behaviour change with UNICEF's expert. Tired of PR campaigns that fizzle out? Join us as we unlock the secrets of influencing behavior for real impact with Gloria Lihemo, a social change specialist from UNICEF! Discover: Why most campaigns fail & the keys to successWhat drives (or blocks) our choices & how to design impactful interventionsThe power of perception & context in behavior changeHow co-creation fuels sustai...
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1 year ago
19 minutes

PR Safari
31. Litigation Communication and Its Siblings
Dive into the Wild World of Litigation Communication on PR Safari! Join George Mlaghui, Director of Corporate Communication at Telkom Kenya, for a fascinating exploration of communication in the legal jungle. This episode of PR Safari goes beyond litigation PR, uncovering: Crisis Mitigation Strategies: Navigate stormy waters with confidence and clear messaging.The Power of Collaboration: Learn how interdepartmental networking amplifies your impact.Communication's Business Value: Gain unique ...
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1 year ago
25 minutes

PR Safari
30. Inside Transformational Internal Communication
In this episode, we explore the current state of internal communications, including topics such as gatekeeping, psychological safety, and the issue of a listening crisis within organizations. Our guest, Ruth Musembi, who is an Associate Managing Partner at Hill+Knowlton Strategies, provides valuable insights on how to strike a balance between overlistening and not getting enough information. Learn how to recognize subtle signs of disengagement and implement effective internal communication st...
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1 year ago
28 minutes

PR Safari
29. The Hallmark of Professional Communication Practitioners
Have you ever wondered what separates communication practitioners from the merely competent to the truly extraordinary? Join us on this episode of PR Safari as we embark on a fascinating journey with Alfred Ng'ang'a , Partner at Oxygène Marketing Communications Limited, a legend with a career spanning newsrooms, giants like Gina Din, Ogilvy, and Media Edge, and now leading the charge at Oxygene.
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1 year ago
17 minutes

PR Safari
28. Financial Communication With Mercy Randa
Discover the difference between newsmakers and midwives in financial communication and the importance of depth and elasticity in crafting impactful messages. Mercy unravels the intrigues of financial communication and shares the story of how P&L Consulting came to be. Get behind the scenes as Mercy explains the reasons behind their consistent success, winning financial communication awards. Explore the world of strategic communication indicators and hear firsthand about how P&L Consul...
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2 years ago
31 minutes

PR Safari
In this episode, we're pulling back the curtain on how communication functions as a "well-oiled machine." Communication as a "well oiled machine"An itch vs problemThe so what of questionReal value of communicationCEO comms professionalsDomino effect of commsProblem solving through commsCorporate variables