
In this episode of Prosper With Wayne, Wayne sits down with multidisciplinary Creative Director, songwriter, and founder of Culture Shock Media, Gabriel Andrews, to unpack how powerful visuals, sound, and storytelling shape the way we think, feel, and buy in 2025. Gabriel shares his journey from radio-spinning music artist to in-demand creative director working with brands like Atari, beauty and aesthetic companies, local Phoenix hotspots, and fast-growing podcasters.
You’ll hear how culture drives content consumption, why media should be the first step in your business strategy (not the last), and how to build long-term creative relationships that open doors you never saw coming. Gabriel breaks down his process for turning a rough idea into a full creative vision, balancing artistic flow with real-world KPIs, and intentionally crafting content that moves people emotionally—not just visually.
Wayne and Gabriel also dive into AI as a creative tool, how it’s changing jobs, why learning to work with AI (not fear it) will separate the winners over the next 3–5 years, and why, at the end of the day, happiness still matters more than health or wealth. If you’re a coach, creator, entrepreneur, or brand who wants your content to actually connect—not just exist—this conversation is your playbook.