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Retail Unwrapped - from The Robin Report
Shelley E. Kohan
265 episodes
6 days ago
We'd love to have your feedback and ideas for future episodes of Retail Unwrapped. Just text us! The retail frontline sales staff is often an untapped, but highly valuable resource. Everyone wants to know that they matter and can make a difference. So, how do retailers empower their store associates, their most critical customer-facing ambassadors? In an increasingly tech-driven business, new digital tools are designed to create lasting customer relationships that match loyalty with emp...
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Management
Business,
News,
Business News,
News Commentary
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All content for Retail Unwrapped - from The Robin Report is the property of Shelley E. Kohan and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
We'd love to have your feedback and ideas for future episodes of Retail Unwrapped. Just text us! The retail frontline sales staff is often an untapped, but highly valuable resource. Everyone wants to know that they matter and can make a difference. So, how do retailers empower their store associates, their most critical customer-facing ambassadors? In an increasingly tech-driven business, new digital tools are designed to create lasting customer relationships that match loyalty with emp...
Show more...
Management
Business,
News,
Business News,
News Commentary
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EP 247: Watch What Your Customers Do, Not Say
Retail Unwrapped - from The Robin Report
30 minutes
4 months ago
EP 247: Watch What Your Customers Do, Not Say
We'd love to have your feedback and ideas for future episodes of Retail Unwrapped. Just text us! Do you know how to unlock the hidden opportunities in what your customers aren’t telling you? Traditional consumer research captures what customers say they want but misses the subconscious decisions driving 85 percent of purchasing behavior. Ethnographic research reveals the gap between stated preferences and actual shopping patterns identifying untapped revenue opportunities hiding in plain sigh...
Retail Unwrapped - from The Robin Report
We'd love to have your feedback and ideas for future episodes of Retail Unwrapped. Just text us! The retail frontline sales staff is often an untapped, but highly valuable resource. Everyone wants to know that they matter and can make a difference. So, how do retailers empower their store associates, their most critical customer-facing ambassadors? In an increasingly tech-driven business, new digital tools are designed to create lasting customer relationships that match loyalty with emp...