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Retail Unwrapped - from The Robin Report
Shelley E. Kohan
272 episodes
1 week ago
We'd love to have your feedback and ideas for future episodes of Retail Unwrapped. Just text us! Here’s an interesting fact: 1.6 million tradespeople trust their friends over impersonal brands. And here’s why: Most workwear brands claim they understand their customers, but they're designing products by committee in the boardroom and based on their P/L. Join Shelley and Eric Gerard who discuss how he built his BRUNT Workwear brand with the people who actually wear the work gear. Th...
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Management
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News,
Business News,
News Commentary
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All content for Retail Unwrapped - from The Robin Report is the property of Shelley E. Kohan and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
We'd love to have your feedback and ideas for future episodes of Retail Unwrapped. Just text us! Here’s an interesting fact: 1.6 million tradespeople trust their friends over impersonal brands. And here’s why: Most workwear brands claim they understand their customers, but they're designing products by committee in the boardroom and based on their P/L. Join Shelley and Eric Gerard who discuss how he built his BRUNT Workwear brand with the people who actually wear the work gear. Th...
Show more...
Management
Business,
News,
Business News,
News Commentary
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EP 254: Ace Hardware Knows How to Build Community
Retail Unwrapped - from The Robin Report
21 minutes
4 months ago
EP 254: Ace Hardware Knows How to Build Community
We'd love to have your feedback and ideas for future episodes of Retail Unwrapped. Just text us! How do you make yourself matter to your local community? If you’re a hardware retailer, what you have to offer is more than nice; it’s a necessity. Ace Hardware gets it. They are innovative players in the retail media landscape with RedVest Media, designed to drive embedded community relationships that translate into measurable ROI advantages. Join Shelley and Molly Hjelm, Corporate Vice President...
Retail Unwrapped - from The Robin Report
We'd love to have your feedback and ideas for future episodes of Retail Unwrapped. Just text us! Here’s an interesting fact: 1.6 million tradespeople trust their friends over impersonal brands. And here’s why: Most workwear brands claim they understand their customers, but they're designing products by committee in the boardroom and based on their P/L. Join Shelley and Eric Gerard who discuss how he built his BRUNT Workwear brand with the people who actually wear the work gear. Th...