We'd love to have your feedback and ideas for future episodes of Retail Unwrapped. Just text us! Here’s an interesting fact: 1.6 million tradespeople trust their friends over impersonal brands. And here’s why: Most workwear brands claim they understand their customers, but they're designing products by committee in the boardroom and based on their P/L. Join Shelley and Eric Gerard who discuss how he built his BRUNT Workwear brand with the people who actually wear the work gear. Th...
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We'd love to have your feedback and ideas for future episodes of Retail Unwrapped. Just text us! Here’s an interesting fact: 1.6 million tradespeople trust their friends over impersonal brands. And here’s why: Most workwear brands claim they understand their customers, but they're designing products by committee in the boardroom and based on their P/L. Join Shelley and Eric Gerard who discuss how he built his BRUNT Workwear brand with the people who actually wear the work gear. Th...
We'd love to have your feedback and ideas for future episodes of Retail Unwrapped. Just text us! The retail frontline sales staff is often an untapped, but highly valuable resource. Everyone wants to know that they matter and can make a difference. So, how do retailers empower their store associates, their most critical customer-facing ambassadors? In an increasingly tech-driven business, new digital tools are designed to create lasting customer relationships that match loyalty with emp...
Retail Unwrapped - from The Robin Report
We'd love to have your feedback and ideas for future episodes of Retail Unwrapped. Just text us! Here’s an interesting fact: 1.6 million tradespeople trust their friends over impersonal brands. And here’s why: Most workwear brands claim they understand their customers, but they're designing products by committee in the boardroom and based on their P/L. Join Shelley and Eric Gerard who discuss how he built his BRUNT Workwear brand with the people who actually wear the work gear. Th...
