Send us a text Launch day! Series 3 of RETAIL101online kicks off with the one thing that separates winners from wallpaper: brand differentiation. In this episode I break down what real differentiation is (not logos or limited-time drinks), how to build your Brand Wedge (Promise • Proof • Persistence), and the exact plays convenience stores and small-format retailers can run to stop blending in and start winning. We’ll cover: how to choose a single, memorable promise your team can chant, the p...
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Send us a text Launch day! Series 3 of RETAIL101online kicks off with the one thing that separates winners from wallpaper: brand differentiation. In this episode I break down what real differentiation is (not logos or limited-time drinks), how to build your Brand Wedge (Promise • Proof • Persistence), and the exact plays convenience stores and small-format retailers can run to stop blending in and start winning. We’ll cover: how to choose a single, memorable promise your team can chant, the p...
Send us a text What does it really mean when we say “Culture eats strategy for breakfast”? In this episode of Retail101online, we go beyond the buzzword and explore whether culture truly trumps strategy—or if it’s just a leadership cliché. We’ll unpack: The origin and meaning of the phraseReal-world retail examples of culture and strategy collidingWhy culture alone isn’t enoughHow to align your strategy with your store culture5 practical tools for retail leaders and managersWhether you’re in...
Retail101online
Send us a text Launch day! Series 3 of RETAIL101online kicks off with the one thing that separates winners from wallpaper: brand differentiation. In this episode I break down what real differentiation is (not logos or limited-time drinks), how to build your Brand Wedge (Promise • Proof • Persistence), and the exact plays convenience stores and small-format retailers can run to stop blending in and start winning. We’ll cover: how to choose a single, memorable promise your team can chant, the p...